Paula Mitchell
Account Executive at FOX13 Memphis- Claim this Profile
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Bio
Experience
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FOX13 Memphis
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Account Executive
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May 2022 - Present
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DeSoto Magazine
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Hernando, MS
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Publisher/Advertising Director
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Jan 2014 - Dec 2021
Increase annual sales by developing new business and renewing existing clients. Create marketing plans for small to large companies in many different industries. Establish and maintain relationships with key decision makers. Expand readership of print and digital editions by creating new editorial content, layout design and social media. Work with art department to create targeted advertising for clients while keeping their brand consistent. Grow exposure of DeSoto Magazine by sponsoring events. Inspect and edit final layouts and advertising copy each month. Manage accounts and budgets in Magazine Manager. Show less
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Contemporary Media, Inc.
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Senior Account Executive
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Jan 2010 - Dec 2014
Contributed to annual sales revenue goals by developing new accounts. Managed relationships with existing and new clients. Met with key executives to share product and service information and learn about business operations. Maintained contact information database by keeping account details updated and relevant. Networked at events and prospected for new customers. Contributed to annual sales revenue goals by developing new accounts. Managed relationships with existing and new clients. Met with key executives to share product and service information and learn about business operations. Maintained contact information database by keeping account details updated and relevant. Networked at events and prospected for new customers.
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Memphis Business Journal
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Account Executive
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Jul 2007 - Dec 2009
Exceeded personal monthly sales goals while working with team members to reach all sales staff goals. Managed current client relations and generated new business to drive revenue growth. Worked with team members in other markets to best service clients needs. Presented key decision-makers with new and updated account strategies for branding, print, sponsorships and digital. Recorded and maintained sales prospects and sales data within customer relationship management system. Exceeded personal monthly sales goals while working with team members to reach all sales staff goals. Managed current client relations and generated new business to drive revenue growth. Worked with team members in other markets to best service clients needs. Presented key decision-makers with new and updated account strategies for branding, print, sponsorships and digital. Recorded and maintained sales prospects and sales data within customer relationship management system.
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Education
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Stephens College
Bachelor of Science (BS), Broadcast Journalism -
Hutchison School