Paul Rinaldi
Email Creative Marketing Director at The Children's Place- Claim this Profile
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Bio
Experience
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The Children's Place
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United States
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Retail
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700 & Above Employee
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Email Creative Marketing Director
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Jul 2018 - Present
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Aéropostale
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United States
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Retail
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700 & Above Employee
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Web Designer
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Mar 2015 - Jul 2018
Responsible for the conception and design of e-commerce content that includes websites, emails, banner ads, mobile sites, interactive landing pages, digital look books, and other digital collateral. Able to work at a high level conceptualizing daily marketing strategies that are inline to our different brand identities and aesthetics while maintaining solid enjoyable user experiences with elevated stylish yet functional design. Responsible for the conception and design of e-commerce content that includes websites, emails, banner ads, mobile sites, interactive landing pages, digital look books, and other digital collateral. Able to work at a high level conceptualizing daily marketing strategies that are inline to our different brand identities and aesthetics while maintaining solid enjoyable user experiences with elevated stylish yet functional design.
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dELiA*s
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United States
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Retail
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100 - 200 Employee
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Graphic Designer
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Oct 2006 - Dec 2014
Design, concept, art direction, and production for marketing and promotional collateral for the delia*s retail chain that includes window banners, easel signs, cash wraps, table signs, posters, window vinyls, promotional cards, bag stuffers, packaging, etc. Also responsible for the page layout and design for the delia*s catalog. Some other responsibilities include photo shoot edits, retouching and image manipulation, still photography, color mark-ups, marketing collateral, as well as some e-commerce content; e-mail, social media, and website updates. Show less
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Bedford Fair Apparel
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United States
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Manufacturing
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Graphic/Production Artist
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Jun 1997 - Oct 2006
Catalog page layout and design for the Bedford Fair Lifestyles catalog. Responsibilities include retouching and image manipulation; collateral design that included dot whacks, blow in cards, wraps, mailers, etc.; pre-press and post production; liaison between ad agency, copywriter, still studio, printer, merchants, and executives; on-site color press approvals in both gravure and offset printing. Catalog page layout and design for the Bedford Fair Lifestyles catalog. Responsibilities include retouching and image manipulation; collateral design that included dot whacks, blow in cards, wraps, mailers, etc.; pre-press and post production; liaison between ad agency, copywriter, still studio, printer, merchants, and executives; on-site color press approvals in both gravure and offset printing.
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Freelance
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1992 - 1996
Clients include: Douwe Egberts, Valerie Lynn Designs, Perrier-Jouet, Robert Priaulx Promotions, Earl Caulfield, Iberia airlines Clients include: Douwe Egberts, Valerie Lynn Designs, Perrier-Jouet, Robert Priaulx Promotions, Earl Caulfield, Iberia airlines
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Education
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School of Visual Arts
Bachelor of Fine Arts (BFA), Illustration