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Credentials

  • National Certificate in Agri-Business
    -

Experience

    • Ireland
    • Machinery Manufacturing
    • 1 - 100 Employee
    • National Product Specialist - Sales Manager
      • May 2016 - Present

      National Sales Manager (product specialist - Komatsu wheel loaders) National Sales Manager (product specialist - Komatsu wheel loaders)

    • Sales Manager
      • Aug 2009 - May 2016

      Successfully increased the customer base through cold calling new customers. In addition, built strong relationships with agents, B2B, retail and end users. Used customer feedback to improve product range and service offerings. Carried out a thorough competitor analysis which enabled me to devise strategies for increasing market share. Promoted Tru-Flow Oil Products at national trade fairs (Ploughing Championships) and in the media. Responsible for key accounts and credit control. Report budget & sales forecasts to Managing Director. Managed inventory control to ensure adequate stocks and on schedule deliveries. Keep informed daily of commodities and global market conditions (CNBC, Bloomberg, FT, The Economist) Show less

    • United Kingdom
    • 1 - 100 Employee
    • Sales & Marketing Manager - Consultancy work
      • Feb 2009 - Jul 2009

      Successfully increased new accounts through cold calling. Created marketing campaign to heighten awareness of Pirtek product portfolio. Liaising with existing customers to increase revenue and customer service. Successfully increased new accounts through cold calling. Created marketing campaign to heighten awareness of Pirtek product portfolio. Liaising with existing customers to increase revenue and customer service.

    • Ireland
    • Machinery Manufacturing
    • 1 - 100 Employee
    • Komastu Agriculture Product Manager/Senior Account Sales Manager
      • Jan 2007 - Jan 2009

      Responsible for national sales and promotion of Komatsu Agricultural Product range.Successfully sold Komatsu heavy earth moving machinery and products in the Leinster region.Conducted Competitor Analysis and Market Research. Identified potential areas of growth through analysis of customer, application and technology trends. Devised effective sales & marketing strategies to increase market share.Provided sales staff training on product range, product improvements, technical support and the eCRM system. Reported budget and sales forecasts directly to Sales Director. Successfully managed key accounts with after sales service, warranty and complaints.Revolutionised marketing mix budget and effectively implemented new marketing and sales strategies through various mediums of communication (media, design and updating of Mchale Plant Sales website, eCRM, Brand Management, representing the company at trade shows). Established and maintained customer relationships (e.g. arranged visits to factories in UK and Europe)Provided excellent customer service to B2B customers and end customers which lead to repeat sales and a continuous flow of revenue for McHale Plant Sales. Developed a good working relationship with all personnel and departments. Travelled extensively on a weekly basis throughout Ireland on behalf of McHale Plant Sales. Represented the company at national and international customer events and trade shows. Show less

    • Area Sales Manager/Used Equipment Manager
      • Jan 2004 - Dec 2006

      Successfully increased new accounts sales through cold calling and networking.Responsible for the sale of used equipment.Created marketing campaign to heighten awareness of Mchale Plant Sales used equipment.Inspection and evaluation of construction, heavy plant, agriculture, waste and commercial machinery.Revolutionised remarketing programme and increased used equipment sales. Represented the company at European Used Equipment Managers Conference. Responsible for the introduction of selling used plant and equipment online. Created and maintained website which lead to increased used equipment sales globally.Attended international plant machinery auctions (Richie Brothers and Euro Auctions) trading used equipment. Managed the repair of used equipment in the workshop. Show less

Education

  • National University of Ireland, Galway
    Masters in Business, Marketing
    2002 - 2003
  • Galway-Mayo Institute of Technology
    Bachelor’s Degree, Business
    1999 - 2002
  • Mountbellew Agricultural College
    Agri Business, National Certificate in Agri-Business
    1998 - 1999

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