Experience

MOIC - Medicines Optimisation Innovation Centre

• United Kingdom
• Hospitals and Health Care
• 1 - 100 Employee

• PR AND COMMS MANAGER MOIC (MEDICINE OPTIMISATION INNOVATION CENTRE ) GLOBAL

  • Jul 2022 - Present



Leonard Cheshire

• United Kingdom
• Non-profit Organizations
• 700 & Above Employee

• PR and Communications, Leonard Cheshire Ireland

  • Mar 2020 - Present

  Overseeing Communications and PR strategy for leading global disability Charity, Leonard Cheshire in Ireland. I have led the development and delivery of all Ireland and UK communications projects including high profile Government funded partnerships, Service launches, social media relaunch and growth projects and a range national initiatives with key partners and funders. In March 2021, to launch Leonard Cheshire's Brain Injury Unit in Ireland, I played a leading role in devising six hour on-line live conference, attended by 200 healthcare experts, which I scripted, produced and presented. I have secured notable high-profile coverage for the charity and its work in mainstream media including delivering a Leonard Cheshire case study to a UK-wide BBC 1 documentary on Disability Hate Crime, securing multiple BBC Northern Ireland TV appearances for our spokespeople and case studies, numerous live radio appearances on BBC and multiple regional news stations, as well high profile national newspaper coverage amounting to 15 pieces of national press coverage in the past year. Show less



UK Media Limited

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• journalism PR and broadcast media

  • 2012 - Present

  High profile journalist and PR. Regular on bbc, UtV, RTE, SKY TV. Journalist published frequently in Heat, Grazia, Star Sunday, Sun, Reveal and Closer Represented clients in media relations including high profile Ramp Up The Red campaign for British Heart Foundation . Also represented high profile clients in travel, leisure and business sectors High profile journalist and PR. Regular on bbc, UtV, RTE, SKY TV. Journalist published frequently in Heat, Grazia, Star Sunday, Sun, Reveal and Closer Represented clients in media relations including high profile Ramp Up The Red campaign for British Heart Foundation . Also represented high profile clients in travel, leisure and business sectors



British Heart Foundation

• United Kingdom
• Non-profit Organizations
• 700 & Above Employee

• BRITISH HEART FOUNDATION COMMUNICATIONS lead NORTHERN IRELAD

  • Feb 2014 - May 2014



Daily Mirror

• United Kingdom
• Newspaper Publishing
• 200 - 300 Employee

• Editor in Chief IRISH SUNDAY MIRROR

  • 2010 - May 2014

  Editor of Irish Sunday Mirror aged 32, record sales rise and grew newspaper sales by over 80 per cent. Managing a small team of staff. Meeting weekly, monthly and daily deadlines Implementing decisive brand-changing decisions and strategy plans Representing the organisation on TV and radio platforms Overseeing financial and budgetary decisions Sourcing, writing and delivering high profile front page print articles and editorials on a daily basis for national publication. Leading our social and web media campaign Editing web content and managing strategies to highten web profile Liaising and reporting to Mirror Group board and directors monthly on sales, marketing strategies, reader feedback, legalities and future initiatives Analysis and benchmarking of competitors Ensuring the delivery of the highest standards of editorial content Handling reader feedback and complaints Management and evaluation of reader focus groups Networking proactively across a broad range of media partners Overseeing impact newspaper campaigns on a broad range of issues covering politics, health and education Engaged new relationships between the brand and marketing, sponsorship and media partners Became a weekly contributor to a range of TV and radio shows, including BBC Radio 5 Live, BBC NI's Stephen Nolan show, UTV, RTE, TG4 and TV3 Established a reader feedback forum that resulted in an ongoing and fruitful relationship with our target audience Designing agenda-setting impact front pages Show less



Daily Mirror

• Government Administration

• Associate Editor

  • 2010 - 2012

  Editied editions of the Irish Daily Mirror when Editor in Chief was absent. Editied editions of the Irish Daily Mirror when Editor in Chief was absent.



Irish Daily Mirror

• Dubin

• Showbiz Editor

  • 1998 - 2011

  Showbiz Editor of newspaper, grew title into Ireland's best known showbiz brand with weekly column, appearing in two celebrity reality shows - RTE Lord of the Rings and TV3's first Celebrity Come Dine With Me. Also introduced the showbiz gossip slot to TV3's XPOSE. . Delivering high quality editorial features, interviews and columns for both Northern and Southern editions Representing the newspaper on public platforms such as addressing the Historical Society at Trinity College Dublin Building ongoing relationships with senior figures throughout the media Devising new initiatives and presenting them to the Senior Editor Travelling with frequency to attend forums, launch events and interviews around the world Establishing the Daily Mirror as Ireland's foremost entertainment brand Show less