Patty Moon

Marketing and Outreach Director at Middle Way House
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Bloomington, Indiana, United States, IN

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Credentials

  • Mediation and Restorative Justice Certificate
    Community Justice and Mediation Center
    Oct, 2023
    - Sep, 2024
  • Mental Health First Aid Certification
    Mental Health First Aid Trainings
    May, 2023
    - Sep, 2024

Experience

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Marketing and Outreach Director
      • May 2022 - Present

      Middle Way House is a social services agency dedicated to supporting survivors of domestic violence, sexual assault, and human trafficking. As the Communications and Outreach Coordinator, I have designed and executed a multi-platform media strategy to reach clients, spread awareness, and engage with the community. During my first four months, I increased the organization's average social media post engagement rate percentage from 1% to 7.2%. I communicate with community members and partners to address stakeholder needs, foster relationships with local press, and serve as the public voice of the organization in interviews and at public events. Show less

    • United States
    • Retail
    • 1 - 100 Employee
    • Center Store Lead
      • Sep 2020 - May 2022

      Bloomingfoods Market & Deli is a community-owned cooperative grocery store dedicated to providing high-quality, locally-sourced food at a fair price. As a Center Store Lead, I reviewed operational reports to maximize profitability and was responsible for managing over 15 local accounts and 9 weekly regional orders. I also oversaw the opening and closing of the store as Manager on duty, supervising a team of 8 or more employees. During my time at the store, I remodeled the health and beauty section in order to better serve customers and increase traffic. Show less

    • United States
    • Retail
    • 1 - 100 Employee
    • Sales Associate
      • Mar 2014 - May 2022

      Global Gifts is a fair trade store dedicated to providing artisans all over the world with a platform to sell their goods internationally. I initially became involved as a volunteer in March of 2014 and later became a Key Volunteer and seasonal sales staff member in 2016. I trained new volunteers as salespeople both on the floor and at the register to ensure that the store presents quality customer service and accurate Fair Trade education.

    • Volunteer Ambassador to the Board
      • May 2019 - May 2020

      Global Gifts is a fair trade store dedicated to providing artisans all over the world with a platform to sell their goods internationally. In 2019, I was elected Volunteer Chair to the Board of Directors and served on two strategic planning committees to improve the organization.

    • Social Media Marketing Intern
      • Aug 2018 - Dec 2018

      Global Gifts is a fair trade store dedicated to providing artisans all over the world with a platform to sell their goods internationally. As a Social Media Intern, I worked with management staff to create compelling visual marketing content for the store’s Instagram and Facebook daily posts.

    • Community Advocate
      • Jun 2017 - Jul 2017

      Global Gifts is a fair trade store dedicated to providing artisans all over the world with a platform to sell their goods internationally. As a Community Advocate, I traveled with the store to visit various indigenous Mayan communities in Guatemala to research fair trade textile production and consult with fair trade cooperatives. We identified and secured several new suppliers for the organization.

    • United States
    • Wellness and Fitness Services
    • 200 - 300 Employee
    • Americorps Vista: Youth Development Associate
      • Jul 2020 - Jul 2021

      The YMCA of Greater Indianapolis’ Youth Development program is dedicated to providing unique opportunities for youth to grow their leadership skills, connect with peers, and learn about community opportunities. As an AmeriCorps VISTA, I wrote and implemented leadership and personal development programming for youths aged 10 and older. I presented the curriculum to over 100 youth participants at monthly sessions in the organization’s first remote leadership program. The YMCA of Greater Indianapolis’ Youth Development program is dedicated to providing unique opportunities for youth to grow their leadership skills, connect with peers, and learn about community opportunities. As an AmeriCorps VISTA, I wrote and implemented leadership and personal development programming for youths aged 10 and older. I presented the curriculum to over 100 youth participants at monthly sessions in the organization’s first remote leadership program.

    • United States
    • Civic and Social Organizations
    • 100 - 200 Employee
    • Vice President of Membership
      • Dec 2019 - May 2020

      Net Impact Sustainable Business Club strives to educate Indiana University students about sustainable careers and provide opportunities and connections in the industry. As Vice President of Membership, I promoted an inclusive, positive environment for all members, developed and maintained the member information database, and oversaw a department of four to ensure that member analytics, recruitment, and external events all run smoothly.

    • Director of Community and Social Engagement
      • Jan 2019 - Dec 2019

      Net Impact Sustainable Business Club strives to educate Indiana University students about sustainable careers and provide opportunities and connections in the industry. As Director of Community and Social Engagement, I sought out unique service opportunities to engage members with sustainable business and contextualize their impact; I also coordinated with the executive board and local nonprofits in order to organize volunteer and social events.

    • Member and Project Leader
      • Aug 2016 - Jan 2019

      Net Impact Sustainable Business Club strives to educate Indiana University students about sustainable careers and provide opportunities and connections in the industry. As an active member and project leader, I engaged with local organizations to create unique marketing solutions. I collaborated with a team of five to find university and corporate partners for one of IU Utilities' alternative energy projects. I also co-led a team of four to develop a marketing strategy to target university students for the holiday season and both analyze and reformat the organization's Google AdWords program. Show less

    • United States
    • Philanthropy
    • 1 - 100 Employee
    • Vice President of Development
      • Apr 2019 - May 2020

      Alternative Break Program gives the opportunity for students to learn about social issues on-site and connect with like-minded peers. As Vice President of Development, I remodeled and implemented the Beyond the Break Initiative, a program that centered on furthering education among participants and site leaders after their service-learning trips. I also collaborated with executive board and KISI staff to plan events and develop programs that engaged current members with alumni.

    • Site Leader and Community Advocate
      • Mar 2019 - Nov 2019

      Alternative Break Program gives the opportunity for students to learn about social issues on-site and connect with like-minded peers. As a site leader, I organized a service-learning trip centered on climate change awareness and the refugee crisis in Greece, partnered with the local non-profit Organization Earth. I connected with several NGOs and non-profits around Athens to better understand their causes and the non-market risks faced by Greeks. I also coordinated with executive board, co-site leader, and partner Organization Earth to plan and execute our service-learning trip. Show less

    • Trip Participant and Community Advocate
      • Aug 2018 - Feb 2019

      Alternative Break Program gives the opportunity for students to learn about social issues on-site and connect with like-minded peers. As a participant on the Global Mamas trip to Cape Coast, Ghana, I traveled with a team of 13 to learn from and work with local fair trade non-profit Global Mamas and assisted in the organization's internal audit for its World Fair Tade certification.

    • Teaching Assistant
      • Aug 2018 - May 2020

      I served as a Teaching Assistant for BUS-K303: Technology and Business Analysis. This course was an introduction to the ways that technology empowers business decision-making. As a Teaching Assistant, I managed a team of 5 peer tutors to delegate additional assistant and support for undergraduate students. I also held 3-4 offers hours per week where I offered on-the-spot problem-solving for those seeking help with their database. In between courses, I worked with staff to execute interviews and performance evaluations for more than 100 tutors per semester. Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • Peer Tutor for Indiana University Department of Classical Studies
      • Aug 2018 - Dec 2019

      The Indiana University Department of Classical Studies offers a variety of classes on the language of ancient Latin. As a Peer Tutor for the department, I worked individually with students struggling in their first two years of Latin to identify and overcome issues with syntax and conceptual understanding. The Indiana University Department of Classical Studies offers a variety of classes on the language of ancient Latin. As a Peer Tutor for the department, I worked individually with students struggling in their first two years of Latin to identify and overcome issues with syntax and conceptual understanding.

    • Ghana
    • International Trade and Development
    • 1 - 100 Employee
    • Management and Operations Intern
      • May 2018 - Jul 2018

      Global Mamas is a fair trade certified network of entrepreneurs based in Southern Ghana that produces batiked fabric goods. In the Summer of 2018, I worked at the main location in Cape Coast as a Management and Operations Intern. I trained over 30 entrepreneurs on financial health and practical bookkeeping skills; I kept active relationships with those that I trained, offering weekly coaching and follow-ups. I also conducted research and interviews with local artisans to develop an annual report to issue to the benefactors of the organization. The following year, I returned as a contractor to complete the annual report remotely and created a program that would replicate my analytical work in the future. Show less

Education

  • Indiana University - Kelley School of Business
    Bachelor of Science - BS, Major: Public Policy Analysis; Minors: Latin, Political Science
    2016 - 2020

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