Education Manager

• Feb 2019 - Present

•Spearheading and project managing a video marketing program on company website to educate consumers in successful use of our products. Tasks: Set design, lighting setup, collaboration of website design, outline of program, writing instructions and meta descriptions for each video segment by conducting keyword research, hosting and assigning talent for filming, and making projects to present in the videos.•Curate and manage guest artists for art projects to provide authoritative and engaging content for company website. • Create, manage, and execute the content calendar for the project section of company website ensuring that projects coincide with new product launches and all brands are promoted in an equitable fashion.• Managing an SEO strategy by conducting keyword research using Google keyword planner and Google SERP Simulator for blog and project pages on the company website and collaborating with internal data analysts to ensure an SEO-informed voice.• Develop, produce, film, and host product demonstration videos for company website and social media increasing content from bi-monthly to weekly.• Research new education opportunities including in-person and virtual events and manage them through careful planning, research and strategic implementation.• Successfully negotiate and manage trade show and hotel contracts for multiple retailer and consumer events resulting in lower operating costs to the company.

Marketing/Education Coordinator

• Jun 2008 - Feb 2019

• Developed an influencer marketing strategy and recruited designers for social influence and affiliate partnerships.• Maintained and managed influencer database. Responsible for sending out product for launches and compensation in a timely fashion.• Identified and implemented an improved system for packing our trade show booth that resulted in using less manpower and decreased the length of setup time by several hours.• Created a more efficient process for packing and shipping materials for education events that made setup and cleanup faster, more streamlined, and ensured shipments arrived on time.• Assisted with sales at trade shows and was frequently a top performer.

Sales/Customer Service Associate

• Jun 2006 - Jun 2008

• Performed data entry for all incoming orders with high speed and accuracy.• Designed a digital order form using Excel to make it easier for customers to place their orders and increased data processing efficiency.• Provided excellent customer service to customers through open communication and maintaining a positive attitude. Acknowledged and resolved customer complaints and answered product questions in a timely fashion resulting in superior customer satisfaction.

Manufacturers Sales Representative

• 2003 - 2006