Patrick Sutherland
Marketing Manager at The Ontarion- Claim this Profile
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English -
Topline Score
Bio
Experience
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The Ontarion
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Canada
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Newspaper Publishing
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1 - 100 Employee
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Marketing Manager
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Sep 2019 - Present
• Perform all duties in a very fast-paced and deadline-driven environment• Plan and execute marketing initiatives• Create consistent and on-brand communications• Direct creation of advertising, branding, and multimedia material including video• Responsible for advertising sales and maintaining client relationships• Maintaining records of ad sales, client database, and marketing budget• Coordinating all aspects of distribution• Lead all hiring committees and advise on hiring policyKey Achievements• Exceeded sales targets during the Student Choice Initiative• Acted as organizational lead in successful HRTO defense (prepared evidence and coordinated with lawyers)• Coordinated recruitment and hiring of key staff and volunteer board directors
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Marketing & Advertising Coordinator
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Jan 2018 - Sep 2019
• Perform all duties in a very fast-paced and deadline-driven environment• Plan and execute marketing initiatives• Create consistent and on-brand communications• Directing creation of advertising, branding, and multimedia material• Responsible for advertising sales and maintaining client relationships• Maintaining records of ad sales, client database, and marketing budget• Coordinating all aspects of distributionKey Achievements• Ran a successful referendum campaign to secure a funding increase for The Ontarion for the first time since 1982• Created and implemented a quality control process which decreased printing errors substantially
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Readership Researcher
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Nov 2017 - Jan 2018
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University of Guelph Central Student Association
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Canada
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Education Administration Programs
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1 - 100 Employee
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Chief Electoral Officer
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Jun 2014 - Jan 2015
• Organized and conducted elections and referenda• Exercised analytical and problem-solving skills in resource management and in interpreting bylaws and policies• Conducted all duties with strict attention paid to personal and candidate bias as well as conflict of interest• Organized and conducted elections and referenda
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Longo's
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Canada
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Retail
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700 & Above Employee
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Bakery Team Member
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2010 - 2011
I worked in the fast-paced bakery, during the summers between school semesters, preparing and selling high end treats and baked goods.• Produced and sold baked goods with a focus on high customer satisfaction at a high-volume location• Quickly and efficiently unloaded large orders within narrow timeframe and with limited space• Ensured a properly cleaned and sanitized workspace, with strict attention paid to consumer safety and workplace safety compliance• Ensured exceptional customer service earning positive customer feedback• Responsible for initiative to redirect unsold bread to Second Harvest, a non-profit that redistributes unused fresh food to disadvantaged people
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Whole Foods Market
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United States
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Retail
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700 & Above Employee
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Bakery Team Member
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May 2008 - Aug 2008
Seeking a new challenge, I worked in the Bakery Department at the high-end Yorkville location during the summer between school semesters. Working at a such large store provided the opportunity to work with bigger teams and observe the mechanics of resource management on a much larger scale than I was used to.• Produced baked goods using a variety of methods including industrial ovens• Exercised problem-solving skills in a very fast-paced and demanding environment• Ensured strict quality and safety standards in the production, handling, and sales of food items• Worked seamlessly as a team to accomplish goals on tight deadlines• Trained new employees
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M&M Meat Shops
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Retail
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100 - 200 Employee
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Product Consultant
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Feb 2005 - Jul 2007
My first "real" job, M&M Meat Shops was an excellent place to start. It afforded me the opportunity to learn key skills and develop a sense of responsibility that I have carried with me since. As a small but high-volume location, I was able learn to work without supervision and eventually take on a leadership role in the absence of a manager.• Excelled in customer-service environment• Reliably performed leadership and management duties such as placing/receiving orders and training new employees• Developed excellent initiative and independent work skills• Acted with competence and diligence in handling store finances; highly accountable
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Education
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University of Guelph
Bachelor of Arts - BA, Sociology -
Conestoga College
Human Resources Management