Analyst, Paid Social

• Apr 2022 - Present

Associate Analyst, Paid Social

• May 2021 - Apr 2022

Coordinator of Intramurals, Programs, & Special Events

• Nov 2017 - May 2021

• Manage all social media accounts for Penn Campus Recreation• Increased Instagram account followers by 124%• Organize social media calendar for four social media platforms• Collect and analyze data pertaining to content, timing, audience, and engagement for all social media accounts• Execute social media strategies for recreational programs• Ensure consistency of department branding across all content• Review and proof all content before publishing to social media accounts• Film, edit, and produce videos for all program areas using Adobe Premiere Pro CC• Generate graphics and print marketing materials for department using Adobe programs• Manage the Intramural Sports and Special Events budget with operating costs exceeding $100,000• Oversee the implementation and operation of the university's 13 Intramural Sports Leagues with 35+ sub-divisions• Increased participation by 13% in Intramurals and Special Events• Launched Penn Campus Recreation Summer Camps• Pioneered the annual Penn Triathlon• Partnered with Penn Special Olympics student organization to start unified basketball team• Supervise the operations of Golf Simulator Studio, including the oversight of a Head Golf Instructor• Increased revenue of the Golf Simulator Studio by 63%• Responsible for planning, marketing, and operating Annual Homecoming 5K• Interview, hire, train, schedule, and evaluate 50+ Intramural Supervisors, Officials, Event Assistants, and Office Assistants• Conduct bi-weekly Supervisor Meetings to focus on relevant topics and program strategies• Oversee Intramural Sports Listserv that reaches 10,000+ recipients

Programs Assistant

• Jan 2017 - Nov 2017

• Created Monthly Program Financial Report for all program areas• Launched Special Olympics Flag Football Event in coordination with Special Olympics Pennsylvania, Penn Athletics teams, and student organizations

Operations Intern

• Aug 2016 - Dec 2016

• Oversaw operations staff in the David Pottruck Health & Fitness Center that has 120,000 square feet of exercise space

Facilities and Management Graduate Assistant

• Aug 2015 - Jun 2017

• Responsible for interviewing, hiring, scheduling, and training a staff of 60+ student employees • Managed Student Recreation Center of 72,575 square feet and 120+ pieces of cardiovascular and strength equipment • Created and oversaw social media accounts for Campus Recreation • Responsible for interviewing, hiring, scheduling, and training a staff of 60+ student employees • Managed Student Recreation Center of 72,575 square feet and 120+ pieces of cardiovascular and strength equipment • Created and oversaw social media accounts for Campus Recreation

Region I Student Leader

• May 2016 - Apr 2017

• Helped oversee social media accounts associated with NIRSA Region I including Instagram, Twitter, and Facebook • Helped oversee social media accounts associated with NIRSA Region I including Instagram, Twitter, and Facebook

Recreation Intern, Personal Trainer, Fitness Instructor

• May 2016 - Aug 2016

Building Supervisor, Facility Monitor

• Mar 2013 - Aug 2015