Patricia Diez Gutiérrez

Docente en Formación Ocupacional at Ajuntament de Gavà
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Barcelona Metropolitan Area, ES
Languages
  • Spanish Native or bilingual proficiency
  • English Full professional proficiency
  • French Professional working proficiency
  • Italien Professional working proficiency
  • Catalan Native or bilingual proficiency
  • German Elementary proficiency

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Marta Ribota

He tenido el gusto de tener a Patricia como docente en la asignatura de "Creación de marca personal" en Aspasia Catalunya. Patricia es una gran profesional, alguien que goza de mucho conocimiento y que intenta transmitirlo lo mejor que puede a sus alumnos. A través de su inquietud por aprender y la emoción que plasma al explicar, transmite interés genuino en los temas que trata. Creo que es una persona que transmite mucha fuerza y seguridad y eso es algo que ha intentado traspasar a sus alumnos a la hora de que creen su propia marca personal. ¡Gracias por las clases!

Yenifer Romero

Patricia tiene un dominio increíble de los temas que habla, aprendes mucho de todo en las clases, creo que hace falta hacer un curso muy largo para que ella pueda enseñar todo lo que sabe. Además como docente es muy dada a ayudar, incluso si el curso ya ha terminado, es una gran persona muy profesional.

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Credentials

  • Curso básico de Marketing Digital
    Google Actívate
    May, 2018
    - Oct, 2024

Experience

    • Spain
    • Government Administration
    • 100 - 200 Employee
    • Docente en Formación Ocupacional
      • Oct 2023 - Present

      Treball i Formació 2023: Treball en Equip (28 h) Resolució i Mediació de Conflictes (35 h) Treball i Formació 2023: Treball en Equip (28 h) Resolució i Mediació de Conflictes (35 h)

    • Spain
    • Higher Education
    • 700 & Above Employee
    • Mentora - Proyectos de Transformación Digital
      • Sep 2023 - Present

    • Higher Education
    • 100 - 200 Employee
    • Docente
      • Sep 2018 - Present

      I am currently collaborating with Ostelea & EAE supervising students in the online area and making some face-to-face Masterclasses.

    • Dinamizadora Online - Máster Universitario
      • Sep 2018 - Present

    • Spain
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Docente
      • Apr 2022 - Present

      Comercio electrónico y tienda virtual Analítica web y plan de marketing digital. Community Manager. SMO y SMM. Comercio electrónico y tienda virtual Analítica web y plan de marketing digital. Community Manager. SMO y SMM.

    • Spain
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Docencia
      • Oct 2021 - Present

      Analítica web i pla de màrqueting digital (50 h) Pla de màrqueting i analítica web (50 h) Màrqueting per a empreses d'economía social (40 h) Competències digitals bàsiques (60 h) Com elaborar un pla de màrqueting digital (50 h) Creació i gestió de la marca personal i xarxes socials a l'ocupació (35h) Eines per a la mediació (35 h) Analítica web i pla de màrqueting digital (50 h) Pla de màrqueting i analítica web (50 h) Màrqueting per a empreses d'economía social (40 h) Competències digitals bàsiques (60 h) Com elaborar un pla de màrqueting digital (50 h) Creació i gestió de la marca personal i xarxes socials a l'ocupació (35h) Eines per a la mediació (35 h)

    • Spain
    • Public Policy Offices
    • 500 - 600 Employee
    • Docente
      • Mar 2022 - Jul 2023

      MF0239_2: Operaciones de venta - UF0030: Organización de procesos de venta - UF0031: Técnicas de venta - UF0032: Venta online Tutora de prácticas MF0239_2: Operaciones de venta - UF0030: Organización de procesos de venta - UF0031: Técnicas de venta - UF0032: Venta online Tutora de prácticas

    • Spain
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Docente
      • May 2023 - May 2023

      Gestió de reserves en allotjaments turístics Gestió de reserves en allotjaments turístics

    • Spain
    • Government Administration
    • 100 - 200 Employee
    • Docencia
      • Sep 2022 - Oct 2022

      MF2187 - Gestión de eventos de Marketing y Comunicación. MF2187 - Gestión de eventos de Marketing y Comunicación.

    • Spain
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Docente
      • Feb 2022 - Jul 2022

      MF2186_3: Lanzamiento e implantación de productos y servicios. MF2187_3: Gestión de eventos de marketing y comunicación MF2186_3: Lanzamiento e implantación de productos y servicios. MF2187_3: Gestión de eventos de marketing y comunicación

    • Spain
    • Public Policy Offices
    • 500 - 600 Employee
    • Colaboradora Docente
      • Sep 2020 - Mar 2021

      UF0032: Venta online MF1001_3: Gestión de la fuerza de venta y equipos comerciales. UF0032: Venta online MF1001_3: Gestión de la fuerza de venta y equipos comerciales.

    • Spain
    • Legal Services
    • Docente de la Formación Profesional para el Empleo
      • May 2019 - Mar 2020

      Inglés Comercial: MF0977; ADGX01; MF1002 Inglés Comercial: MF0977; ADGX01; MF1002

    • Responsable de Reputación online / Responsable de Reservas
      • Mar 2017 - Sep 2017

      In charge of analysing and evaluating procedures in order to make proposals to improve and create new quality standards according to Deluxe Hospitality Industry categories. Marketing. Online Reputation. Quality. Reservations. Rooms Executive Assistance. Guest Relations. In charge of analysing and evaluating procedures in order to make proposals to improve and create new quality standards according to Deluxe Hospitality Industry categories. Marketing. Online Reputation. Quality. Reservations. Rooms Executive Assistance. Guest Relations.

    • Spain
    • Hospitality
    • 1 - 100 Employee
    • Corporate Revenue & E-Business Manager
      • Jan 2016 - Apr 2016

    • Spain
    • Travel Arrangements
    • 1 - 100 Employee
    • Revenue Manager
      • Nov 2014 - Nov 2015

      Responsible for optimizing revenue in both properties: Lugaris Beach and Lugaris Rambla. Inventory management, strategy definition, usual contact with the IDSs, annual budget planification; corporate and long stay quotations and reservations. . Moreover, apart from the revenue skills, I am used to collaborate with the Front Desk with check in, check out, and Guests Relation services. Responsible for optimizing revenue in both properties: Lugaris Beach and Lugaris Rambla. Inventory management, strategy definition, usual contact with the IDSs, annual budget planification; corporate and long stay quotations and reservations. . Moreover, apart from the revenue skills, I am used to collaborate with the Front Desk with check in, check out, and Guests Relation services.

    • United States
    • Hospitality
    • 700 & Above Employee
    • Revenue Management
      • Nov 2012 - Oct 2014

      • Revenue Management Responsibilities: Business and results oriented, sales strategy, budget and forecast definition. Daily Pick Up Analysis: Revenue, ADR and RevPar. Inventory control, rates configuration, promotions, group quotes. Month end reports: e-channels, corporate accounts, wholesalers, other discounts, packages, competitive set and demand analysis. Frequent contact with OTA’s to keep improving results. Online Marketing: Google+ profile, content reviews at OTA’s. Weekly Revenue… Show more • Revenue Management Responsibilities: Business and results oriented, sales strategy, budget and forecast definition. Daily Pick Up Analysis: Revenue, ADR and RevPar. Inventory control, rates configuration, promotions, group quotes. Month end reports: e-channels, corporate accounts, wholesalers, other discounts, packages, competitive set and demand analysis. Frequent contact with OTA’s to keep improving results. Online Marketing: Google+ profile, content reviews at OTA’s. Weekly Revenue meeting to evaluate booking pace, market segments, restrictions, client profile, booking window, promotions, STR... Collaboration with the corporate Marketing and E-channels departments. Trainer for internships and cross trainings... Show less • Revenue Management Responsibilities: Business and results oriented, sales strategy, budget and forecast definition. Daily Pick Up Analysis: Revenue, ADR and RevPar. Inventory control, rates configuration, promotions, group quotes. Month end reports: e-channels, corporate accounts, wholesalers, other discounts, packages, competitive set and demand analysis. Frequent contact with OTA’s to keep improving results. Online Marketing: Google+ profile, content reviews at OTA’s. Weekly Revenue… Show more • Revenue Management Responsibilities: Business and results oriented, sales strategy, budget and forecast definition. Daily Pick Up Analysis: Revenue, ADR and RevPar. Inventory control, rates configuration, promotions, group quotes. Month end reports: e-channels, corporate accounts, wholesalers, other discounts, packages, competitive set and demand analysis. Frequent contact with OTA’s to keep improving results. Online Marketing: Google+ profile, content reviews at OTA’s. Weekly Revenue meeting to evaluate booking pace, market segments, restrictions, client profile, booking window, promotions, STR... Collaboration with the corporate Marketing and E-channels departments. Trainer for internships and cross trainings... Show less

  • Hotel Alexandra
    • Hotel Alexandra 4*S
    • Marketing - Yield Assistant
      • Oct 2010 - Mar 2012

      Marketing & Revenue: Responsibilities: design and update of rates, packages and promotions, online reputation management (Tripadvisor, Facebook, statistics...), web analytics, offline reputation management (complaints, suggestions, comments…), assistance to the Sales Manager and the General Manager; Daily Pick Up, City pick up, Competitive Set Analytics, Online Rate Management (IDS and Wholesalers) through Channel Manager and manually. PMS: Tesipro. Marketing & Revenue: Responsibilities: design and update of rates, packages and promotions, online reputation management (Tripadvisor, Facebook, statistics...), web analytics, offline reputation management (complaints, suggestions, comments…), assistance to the Sales Manager and the General Manager; Daily Pick Up, City pick up, Competitive Set Analytics, Online Rate Management (IDS and Wholesalers) through Channel Manager and manually. PMS: Tesipro.

    • Spain
    • Travel Arrangements
    • Project Coordinator
      • Feb 2010 - Sep 2010

      Project Coordinator: Revenue and online marketing agency (February 2010 – September 2010). Responsibilities: Blog content writing; Facebook site management; SEO; Reputation online management; Link building; Marketing on line... Project Coordinator: Revenue and online marketing agency (February 2010 – September 2010). Responsibilities: Blog content writing; Facebook site management; SEO; Reputation online management; Link building; Marketing on line...

    • Hospitality
    • 1 - 100 Employee
    • Revenue Manager
      • Mar 2008 - Oct 2008

      Revenue Manager: Yield Management. To optimize the income, Competitive Set Analytics, also in charge of the rates according to the events in the city, control and contracting of IDS’s; Groups quotation; Evolution of sales in different hotel markets...). PMS: Tesipro. Revenue Manager: Yield Management. To optimize the income, Competitive Set Analytics, also in charge of the rates according to the events in the city, control and contracting of IDS’s; Groups quotation; Evolution of sales in different hotel markets...). PMS: Tesipro.

    • Spain
    • Hospitality
    • 700 & Above Employee
    • Guest Services Coordinator
      • Dec 2006 - Mar 2008

      Guest Services Coordinator: Responsibilities: Ensure good image and service excellence; Select, train and evaluate members of the team; Shifts rotation organization; Care and management of complaints; Customer Care; Reservations for any kind of service the hotel might offer (restaurants, sports activities, car rentals...). On Duty Bellman Desk Coordinator at Hesperia Tower Hotel 5*. PMS: SAP. Guest Services Coordinator: Responsibilities: Ensure good image and service excellence; Select, train and evaluate members of the team; Shifts rotation organization; Care and management of complaints; Customer Care; Reservations for any kind of service the hotel might offer (restaurants, sports activities, car rentals...). On Duty Bellman Desk Coordinator at Hesperia Tower Hotel 5*. PMS: SAP.

    • Reservations Department
      • Sep 2006 - Dec 2006

      Reservations Manager Assistant and reservations. PMS: Tesipro. Reservations Manager Assistant and reservations. PMS: Tesipro.

    • United States
    • Hospitality
    • 700 & Above Employee
    • Reservations and Comunications Trainer - Hotel Arts Barcelona
      • Feb 2000 - Aug 2006

      Trainer at the Reservations and Communications Department: operator skills; Supervision tasks, Training and Certification of employees; Management of incentives; Assistance to the Team leader; Shifts programming; Handle of room inventories, Stop sales, wholesalers... (December 2002 – July 2006), Assistant to the organizers of events during Christmas 2004, Guest Ambassador: Loyalty program of the company (2001 - December 2002), Reservations and Communications Agent (September 2000 – December… Show more Trainer at the Reservations and Communications Department: operator skills; Supervision tasks, Training and Certification of employees; Management of incentives; Assistance to the Team leader; Shifts programming; Handle of room inventories, Stop sales, wholesalers... (December 2002 – July 2006), Assistant to the organizers of events during Christmas 2004, Guest Ambassador: Loyalty program of the company (2001 - December 2002), Reservations and Communications Agent (September 2000 – December 2002), Responsibilities: operator, Sale strategies Monitoring by MARSHA (GDS); Reservations management: No-Shows, revision of arrivals, wholesalers, occupation and production review, inventories… PMS: Fidelio, Opera. Show less Trainer at the Reservations and Communications Department: operator skills; Supervision tasks, Training and Certification of employees; Management of incentives; Assistance to the Team leader; Shifts programming; Handle of room inventories, Stop sales, wholesalers... (December 2002 – July 2006), Assistant to the organizers of events during Christmas 2004, Guest Ambassador: Loyalty program of the company (2001 - December 2002), Reservations and Communications Agent (September 2000 – December… Show more Trainer at the Reservations and Communications Department: operator skills; Supervision tasks, Training and Certification of employees; Management of incentives; Assistance to the Team leader; Shifts programming; Handle of room inventories, Stop sales, wholesalers... (December 2002 – July 2006), Assistant to the organizers of events during Christmas 2004, Guest Ambassador: Loyalty program of the company (2001 - December 2002), Reservations and Communications Agent (September 2000 – December 2002), Responsibilities: operator, Sale strategies Monitoring by MARSHA (GDS); Reservations management: No-Shows, revision of arrivals, wholesalers, occupation and production review, inventories… PMS: Fidelio, Opera. Show less

Education

  • Universitat de Barcelona
    Master in E-Tourism, Marketing & Sales online strategies
    2009 - 2010
  • Escuela de Organización Industrial
    MOOC de E-Commerce, Empresa/comercio, general
    2018 - 2018
  • Fundación Santa María la Real
    MOOC Productividad Personal en la Era Digital
    2018 - 2018
  • IAB Spain
    OOC Curso Básico de Marketing Digital
    2018 - 2018
  • Universidad Complutense de Madrid
    MOOC Desarrollo de Apps Móviles by Google Active
    2018 - 2018
  • Universitat de Girona
    University of Girona, english, french, italian, german
    1998 - 2002

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