Patricia Vlatkovic

Ecommerce Marketing Manager at Mobis electronic
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Contact Information
us****@****om
(386) 825-5501
Location
Croatia, HR
Languages
  • English Full professional proficiency
  • German Full professional proficiency
  • Croatian Native or bilingual proficiency

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Credentials

  • The 2021 Marketing MASTERCLASS for Startups and Leaders
    Udemy
    Oct, 2021
    - Nov, 2024
  • Ultimate Google Ads Training 2021: Profit with Pay Per Click
    Udemy
    Oct, 2021
    - Nov, 2024
  • Facebook Ads Strategies
    Udemy
    May, 2020
    - Nov, 2024
  • Amazon Advertising | Amazon Sponsored Ads Guide
    Udemy
    Feb, 2020
    - Nov, 2024

Experience

    • Croatia
    • Wholesale
    • 1 - 100 Employee
    • Ecommerce Marketing Manager
      • Dec 2021 - Present

      • Managing online activities in relation to acquisition, sales, conversion, reporting • Reporting on the performance of marketing and sales efforts • Coordination and improvement of activities related to web commerce: order status, shipping, customer support • Collaborating with partner brands to deliver joint campaigns • Managing sales and promotional campaigns • Demand planning and forecasting • Managing online activities in relation to acquisition, sales, conversion, reporting • Reporting on the performance of marketing and sales efforts • Coordination and improvement of activities related to web commerce: order status, shipping, customer support • Collaborating with partner brands to deliver joint campaigns • Managing sales and promotional campaigns • Demand planning and forecasting

    • Australia
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • eCommerce & Digital Marketing Manager EMEA
      • Jan 2020 - Dec 2021

      • Defined, developed, and implemented the company’s website commercial and marketing plan • Launched RÉDUIT webshop on the Woocommerce platform • Digital marketing campaigns planning and implementation • Creating, implementing, and monitoring paid campaigns on Facebook Business Manager • Planning & monitoring Google AdWords campaigns • Executing and monitoring email marketing campaigns • Analyzing and reporting on the performance of digital marketing efforts and assess against relevant goals • Developed SEO strategy: keyword research, on-page & off-page SEO, link building • Conceptualized, planned, and executed Amazon (UK & US) sponsored brand & product campaigns • Launched RÉDUIT on online retailer websites Show less

    • Sweden
    • Wellness and Fitness Services
    • 400 - 500 Employee
    • eCommerce Key Account Manager UK
      • Mar 2019 - Jan 2020

      • Created online sales strategy for the UK (e-tailers, omni-channel accounts) • Setting strategy for managing online retailer business partners from the UK such as The HUT group, Selfridges, Harrods, Beauty Bay• Negotiating and aligning joint marketing plans with e-retailers with regular reviews of joint KPIs• Responsible for digital marketing campaigns run for retail partners • Managed retailer.com business to achieve sales goals, track individual accounts monthly sales targets• eMerchadising: Optimized brand visibility, discoverability, and product detail pages quality on e-retailers • Online business development: opening new online retail partners in the UK• Set and achieve eCommerce revenue targets and KPIs• Managed online retail product assortment and new product launches Show less

    • eCommerce Specialist EMEA
      • Jan 2017 - Feb 2019

      • Managing FOREOs e-tailers and omnichannel clients• Executing yearly budget and marketing plan per retailer• Executing online sales strategies for online retailer business partners such as: Douglas (DE, IT, HU, NL), Flaconi (DE), Zalando (DE), Sephora (FR, DE), dm (DE), Galaxus (CH), bol.com (NL)• Cooperation with Digital Media team during integrated marketing campaigns to ensure traffic to eTailers websites during high-priority campaigns• Securing advertising space on retailer’s platforms: • Market environment and competition analysis• Research and evaluation of prospecting clients• Monitoring sell-out forecast vs. realization and reporting campaign ROI Show less

    • Croatia
    • Banking
    • 500 - 600 Employee
    • Call Center Representative - Debt collection department and Financial Advisory
      • Feb 2016 - Dec 2016

      • Manage multiple accounts for debt collection efforts • Keep track of assigned accounts to identify outstanding debts • Plan a course of action to recover outstanding payments • Negotiate payoff deadlines or payment plans • Handle questions or complaints • Investigate and resolve discrepancies in payments or accounts • Manage multiple accounts for debt collection efforts • Keep track of assigned accounts to identify outstanding debts • Plan a course of action to recover outstanding payments • Negotiate payoff deadlines or payment plans • Handle questions or complaints • Investigate and resolve discrepancies in payments or accounts

  • Moto Aqua
    • Zadar, Croatia
    • Sales Representative
      • Jun 2013 - Sep 2015

      • Presented and promoted rental services • Established and maintained positive customer relationships • Reach out to potential customers • Achieved sales targets within schedule • Coordinated sales effort with team members • Presented and promoted rental services • Established and maintained positive customer relationships • Reach out to potential customers • Achieved sales targets within schedule • Coordinated sales effort with team members

    • Accounting Intern
      • Jun 2012 - Sep 2012

      • Assisting in the collection and preparation of monthly financial reports • Undertaking data entries and balance sheet reconciliations • Assisting the accounting team in analyzing financial data • Preparing invoices and updating accounting files • Cross-checking financial statements and data for accuracy • Assisting in the collection and preparation of monthly financial reports • Undertaking data entries and balance sheet reconciliations • Assisting the accounting team in analyzing financial data • Preparing invoices and updating accounting files • Cross-checking financial statements and data for accuracy

Education

  • University of Zagreb/Sveuciliste u Zagrebu
    Master's degree, Marketing
    2017 - 2019
  • University of Zagreb/Sveuciliste u Zagrebu
    Bachelor's degree, Economics, Business
    2011 - 2016

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