Patricia Lührs
Fachliches Teamlead SEO at 2do digital GmbH- Claim this Profile
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English Full professional proficiency
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German Native or bilingual proficiency
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French Limited working proficiency
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Spanish Professional working proficiency
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Chinese Elementary proficiency
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Afrikaans Elementary proficiency
Topline Score
Bio
Credentials
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OMR Deep Dive | Digital Analytics | März 2023
OMR EducationMar, 2023- Nov, 2024 -
OMR Deep Dive | SEO Pro | Februar 2023
OMR EducationFeb, 2023- Nov, 2024 -
SEO Academy
mso digital GmbH & Co. KGFeb, 2022- Nov, 2024
Experience
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2do digital GmbH
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Germany
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Advertising Services
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1 - 100 Employee
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Fachliches Teamlead SEO
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Jun 2023 - Present
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Junior SEO Manager
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Jan 2022 - May 2023
OnPage SEO: SEO Audits und Ableitung strategischer Maßnahmenpläne, regelmäßiges Monitoring, Relaunch-Begleitung inkl. Weiterleitungskonzepte, Keyword-Analysen, URL-Strukturen, SEO-Texte inkl. Meta Angaben und Überschriftenstrukturen uvm.
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Trainee Online Marketing
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Jan 2021 - Dec 2021
1year Traineeship in online marketing with a specialization in search engine optimization (SEO).
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Lührs Fruchtgroßhandel GmbH
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Hamburg Area, Germany
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Quality Assurance Manager
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Mar 2013 - Dec 2019
As quality manager it was my responsibility to conduct risk analyses and coordinate relevant documentation for the yearly IFS certification (International Food Standard), e.g. maintenance of cooling systems and machines. I requested supplier questionnaires as well as filled these out for clients. I also conducted employee training in terms of hygiene, product sensibility etc. on a regular basis. As quality manager it was my responsibility to conduct risk analyses and coordinate relevant documentation for the yearly IFS certification (International Food Standard), e.g. maintenance of cooling systems and machines. I requested supplier questionnaires as well as filled these out for clients. I also conducted employee training in terms of hygiene, product sensibility etc. on a regular basis.
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2do digital GmbH
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Germany
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Advertising Services
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1 - 100 Employee
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Online Marketing Intern
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Jul 2018 - Aug 2018
Tasks included content creation for social media campaigns and other online marketing tools for clients, creative concepts as well as ad performance monitoring. During this internship I also obtained several Google AdWords certifications and improved my B2B communication skills. Tasks included content creation for social media campaigns and other online marketing tools for clients, creative concepts as well as ad performance monitoring. During this internship I also obtained several Google AdWords certifications and improved my B2B communication skills.
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Park Hyatt
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Hospitality
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700 & Above Employee
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Sales And Marketing Intern
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Jun 2017 - Aug 2017
Tasks include Digital Content Management & Creation (Social Media, Hotel Website), Assistance with Corporate Event Planning & Execution, Marketing Campaigns for upcoming events, Digital Marketing Strategy & Action Plan as well as numerous administrative tasks in the Sales & Marketing department (Templates, Translation for English, German & Spanish, Invoicing etc.). The internship also includes introductions to S&M related departments such as Food & Beverage, Banquets and Front Office & Guest Relations. Show less
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In Season Marketing (pty) Ltd
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Wholesale Import and Export
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1 - 100 Employee
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Accounting and Sales Intern
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Oct 2012 - Mar 2013
Documentation assistant, Quality Management, B2B communication, Sales assistant. Documentation assistant, Quality Management, B2B communication, Sales assistant.
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Education
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International School of Management, Germany
Bachelor’s Degree, Tourism & Event Management -
University of Applied Sciences Worms
Master of Arts - MA, International Tourism Management -
Shanghai University
DBIC Fall Program, Business in China -
Saint Petersburg State University of Finance and Economics
Winter School, Project Management -
Universidad Autónoma de Madrid
Erasmus, Aviation/Airway Management and Operations -
The University of Göttingen
English & French Philology (Teaching), 2,0 -
Gymnasium Athenaeum Stade
High School, Language Profile