Patrice Veyna

Senior Manager of Designer Network at Poppy Flowers
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Location
Sonoma, California, United States, US

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Credentials

  • Social Media Marketing
    HubSpot Academy
    Apr, 2022
    - Sep, 2024

Experience

    • United States
    • Consumer Services
    • 1 - 100 Employee
    • Senior Manager of Designer Network
      • Nov 2022 - Present
    • United States
    • Retail
    • Owner / Director of Marketing
      • Feb 2014 - Dec 2021

      Owner & operator of retail, floral & event planning business Brick & mortar, as well as E-commerce Strong knowledge of flower names, season, care, cost, and quality Strong relationships with floral & goods wholesalers, keeping a good rapport Maintaining these relationships for many years Nurturing relationships between partners and team members After major holidays and events thank you gifting and hard work acknowledgment to partners Maintained access to top-quality florals from wholesalers who knew my standard and budget mindset Hired, educated, managed & mentored team members (both in-person & virtual) Educated team on quality control, floral recipes, stem count, and budgets Implemented systems and SOPs for internal & external teams: Maintained organization and communication across teams Organized projections needs, budgeting, ordering supplies, delivery/pick up of supplies, and quality control of supplies Kept seasonal floral needs organized - helped design new seasonal products Kept holiday ordering needs organized - helped predict future holidays Tracked floral costs changes - Allowed for bouquet price adjustment or product/sourcing changes Organized and prioritized annual calendar and projects Kept organized data and analytical logs Projected Floral Seasonal needs for retail & E-commerce, Tracked yearly holiday data and tracked consumer data. Kept running data and reports of P&L Grew the company with accurate projects each year Designed presentations & documents Created and sent proposed orders/budgets for external teams/ wholesalers Created and gave presentations about projections & growth for stakeholders Created and gave presentations with educational information & training for the team Nourished an environment that encouraged open empathy & communication among team members & partners Show less

    • Teacher
      • Aug 2010 - Jun 2014

      - Created curriculum & lesson plans - Kept running analytics and data of students progress. Through grades collected from testing, observations, project based learning as well as meetings with students, support teachers and student's primary care giver. - Used analytics & data to bring standards and curriculum to students in wide variety lessons through best practices. - Incorporated collaborative and cooperative techniques to enhance differentiated instruction - Integrated technology in classroom to support learning - Created science day to prepare students for Science Fair - Tech committee member & technology mentor/coordinator for 1st-5th - Anti Bully Program committee member - WASC Committee Member - Member of WASC Visiting Team - Facilitated after school homework club for struggling students - Title 1 tutoring program teacher - Created Biome News Unit - students researched, wrote, produced, and filmed their own news report - Assisted casting, directing and coach acting for middle school theatre program - Coordinated & directed Talent Shows for middle school - Taught Middle School Summer Program (Summer Reading and Math) - 8th Grade science trip -teacher supervisor - San Juan Capistrano/train field trip -teacher supervisor - Weekly News Letters/Posting Show less

Education

  • Loyola Marymount University
    Master's degree
  • Pepperdine University
    Bachelor's degree, Theatre/Theater

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