Experience

Beeskills

• France
• Professional Training and Coaching
• 1 - 100 Employee

• Co-founder, associate

  • Mar 2022 - Present

  This entrepreneurship journey is a daily challenge which led me to take important financial risks as first investor. Associate from the beginning, I have led the managing director position since August 2022. I use my track record in management to develop its activities in startup mode. Beeskills is a marketplace of skills development, coaching and consulting for private or public companies which place skills development in deep focus of their strategy to develop their employees. B2B oriented, Beeskills make the link between my recent career and my wish to constantly develop people as a manager. Highly passionate by HR, Beeskills is also a way to engage people easily and fight against Quit trends or hard tension on labour market and especially recruitment market. Develop engagement and loyalty is key to onboard people, keep them onboard and develop them. Nevertheless, I'm today seeking for a new challenge which further develop my passion for business challenges. ◉ Define strategy, establish sustainable business model & develop Pitch. ◉ Responsible of P&L management ◉ Plan investment in concertation with CEO ◉ Assist & contribute to General assembly ◉ Pilote sub contractors in project mode (developers in Madagascar, web designer, SEO agency) ◉ Platform’s contents’ definition, UI (Adobe XD), UX ◉ Build development’s phases with CEO ◉ Pilote Customer’s acquisition phase Results : ◉ Reset Business model & business plan, IT development’s phases reconsidered & steered with providers’ team in Madagascar, ◉ Go live strategy updated & planned end of july 2023, ◉ Set up of paid model to prepare next funds raise, contents writing and SEO adaptation finalized ◉ Acquisition of 6 000 customers ◉ Business Plan updated in regards of development process Show less



Kärcher France

• France
• Wholesale
• 200 - 300 Employee

• Marketing and communication Director

  • Jan 2020 - Jul 2022

  - Build and implement the strategy for individuals and professionals on the French market to achieve growth objectives (double digit).- Transversal cooperation and strategic coordination with the German headquarters- Member of the management committee- Build and execute with my team the marketing plan and the budget presented to the German board - Support sales organization on different sales channels B2B2B ( Hardware, construction materials reseller, industrial reseller, e-commerce), B2B2C (Food, DIY, Garden centers, e-commerce, Domestic Appliances), B2C (online sales site, market place), B2B (direct activities in communities, cleaning companies, CHR)- Deploys the strategy on the employer brand, the commercial brand and the institutional brand. - Supervises and develop a team of managers.- Support the digital transition of the company- Leads brand strategy and media and non-media communication in order to achieve brand awareness and market share objectives - Develops the media plan according to visibility, notoriety and lead acquisition objectives- Cooperates with the specialized press and the general press around the story telling, activates the investments within the framework of the media planning- Tracks ROI metrics for each investment- Manages the entire product offer for individuals and professionals, ensure product training- Build the product launch schedule and associated events, execute the product training plan- Responsible for the performance of each category of products for professionals and individuals, turnover and margins- Responsible for pricing policy- In charge of partnerships and sponsorship actions- Animates internal communication- Spokesperson for the brand in France- In charge of local CSR Strategy in accordance with the international headquarterThis period helped me to approach a wider perimeter not only steering a BU but the strategy of the whole subsidiary. Show less

• Director of Consumer business Unit

  • Jan 2002 - Dec 2019

  Director of the Consumer products BU of Kärcher France including sales, marketing, sales administration and after-sales service functions governing the activity for individuals grouped together until 2019 in one department◉ P&L management & sales development ◉ Build & present budget to the german board of management, ◉ Build & steer strategy (product management, channel management, Key account management ), co-construction of European strategy ◉ Negotiation of Key accounts agreements (Kingfisher, Amazon, Adeo, Carrefour..)◉ Develop market shares & brand awareness◉ Transform the Business Unit & manage double digit growth ◉ Develop & manage teams ◉ Bring a major contribution into management committee ◉ Build & implement marketing plan & 360° communication◉ Build forecasts, manage stock inventory ◉ Coordinate supply chain & support functions, manage projects ◉ Actively cooperate & interact with international teamsResults:◉ Turn over shift from 75 millions € to 150 millions € from 2009 to 2020 ◉ 1st worldwide rank awarded during several years, best profit ◉ Successfull development of new product categories with 3 best worldwide position, record in market shares & brand awareness◉ Business unit transformation: FTE shift to 90 instead of 40.◉ Development of managers’ skills (2 promoted to management committee,15 promoted to new position). ◉ Crisis communication management following use of Kärcher brand within political speech, 10 brand’s infringement cases solved.Synthesis: This period was synonymous of high speed development and train meto manage double digit growth and continuous management change Show less



Metabo France

• France
• Machinery Manufacturing
• 1 - 100 Employee

• Sales director

  • Jan 1999 - Dec 2001

  - Management of a commercial team - Construction and execution of the sales budget - Supervision of 2 senior managers - Management of distribution networks and negotiation with major accounts in professional distribution and Retail - Report to the general management - Management of a commercial team - Construction and execution of the sales budget - Supervision of 2 senior managers - Management of distribution networks and negotiation with major accounts in professional distribution and Retail - Report to the general management



TIVOLY Group

• France
• Industrial Machinery Manufacturing
• 1 - 100 Employee

• Regional sales manager

  • Aug 1994 - Dec 1998

  - Encadrement d’une équipe commerciale itinérante sur l’Ile de France - Application des accords commerciaux - Formation, accompagnement commercial - Participation à la mise en place d’un référencement international sur l’Europe du Nord et l’Espagne - Encadrement d’une équipe commerciale itinérante sur l’Ile de France - Application des accords commerciaux - Formation, accompagnement commercial - Participation à la mise en place d’un référencement international sur l’Europe du Nord et l’Espagne