Patrícia Mas Rakosnik
Showroom Brand Manager in Barcelona at MARTA MARTÍ- Claim this Profile
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Bio
Experience
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MARTA MARTÍ
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Spain
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Apparel & Fashion
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1 - 100 Employee
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Showroom Brand Manager in Barcelona
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Sep 2018 - Present
- Showroom Brand Manager in Barcelona · Design and application of the pr plan: press, influencers and celebrities. · Relationship with the partners. - Brand image - Communication · Develop communication campaigns based on the objectives: visual, events, RRPP... · Communication 2.0 take the development of networks and social media generating content relevant to the community · Use of multichannel tools to implement an experiential marketing strategy - Showroom Brand Manager in Barcelona · Design and application of the pr plan: press, influencers and celebrities. · Relationship with the partners. - Brand image - Communication · Develop communication campaigns based on the objectives: visual, events, RRPP... · Communication 2.0 take the development of networks and social media generating content relevant to the community · Use of multichannel tools to implement an experiential marketing strategy
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Interprofit
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Spain
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Public Relations and Communications Services
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1 - 100 Employee
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Dec 2016 - Sep 2018
Fashion and Consumer Department. Product & Corporate Communications. Created & managed strategic Marketing & Communication strategies for luxury, fashion, consumer goods and beauty clients. Managed media relations, organized press conferences and press trips to international presentations, as well as fashion shows and product launch presentations. Engineered new business development strategies. Managed global budgets. Planned, coordinated and executed events, overseeing the planning and execution of logistics and operation for press days, social events, special meetings, shows. Managed all sort of the event operations (facility selection, contracting, pricing, transportation, catering selections, etc.). Reinforced presence of brands in digital media and social networks. Facilitated Direct Marketing & e-commerce strategy. Showroom supervisor. Interacted with media, community members and customers to maximize exposure and to promote company mission. Clients: Desigual, Rabat jewellery, Nestlé, Puma, JdlM, Coty, Bertelsman, Haast, Le Pain Quotidien, Veritas, Piquadro, NUK, , others. Show less
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2010 - 2017
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HAVAS MEDIA
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Internship New York. Summer stage.
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Internship New York
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Jul 2012 - Aug 2012
Transferred New York strategies to operations in Barcelona. Implemented PR strategies. Developed creative plans for different clients. _ Projects Meaningful Brands Transferred New York strategies to operations in Barcelona. Implemented PR strategies. Developed creative plans for different clients. _ Projects Meaningful Brands
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MAHALA Comunicación y Relaciones Públicas
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Spain
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Public Relations and Communications Services
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1 - 100 Employee
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Account Executive
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Aug 2008 - Jun 2010
Account executive in the area of Cultural, Consumer and Fashion Communication & Events Organization, working with clients such as: Santa Eulalia, The Pink Peony, Fundación Godia, Foto Colectania, Tagomago, among others. Account executive in the area of Cultural, Consumer and Fashion Communication & Events Organization, working with clients such as: Santa Eulalia, The Pink Peony, Fundación Godia, Foto Colectania, Tagomago, among others.
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Zegna
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Italy
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Retail Luxury Goods and Jewelry
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700 & Above Employee
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Account Executive
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Jun 2006 - Sep 2007
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Education
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Universitat Ramon Llull
Licentiate degree, Public Relations, Advertising, and Applied Communication