Patricia L. Johnson
Digital Marketer at SEO & Biz Hub- Claim this Profile
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Bio
Credentials
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Google Analytics Individual Qualification
GoogleFeb, 2020- Oct, 2024 -
Microsoft Advertising Certified Professional
MicrosoftNov, 2019- Oct, 2024 -
Waze Ads Certification
WazeDec, 2018- Oct, 2024 -
Woman Owned Small Business Certified
U.S. Small Business AdministrationNov, 2019- Oct, 2024 -
Google Shopping Certification
GoogleDec, 2018- Oct, 2024 -
Google Ads Video Certification
GoogleDec, 2018- Oct, 2024 -
Google Digital Sales Certification
GoogleDec, 2018- Oct, 2024 -
Google Ads Mobile Certification
GoogleDec, 2018- Oct, 2024 -
Google Search Ads 360 Certification
GoogleDec, 2018- Oct, 2024 -
Google Ads Display Certification
GoogleNov, 2018- Oct, 2024 -
Google Ads Fundemental
GoogleNov, 2018- Oct, 2024 -
Google Ads Search Certification
GoogleNov, 2018- Oct, 2024
Experience
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SEO & Biz Hub
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United States
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Advertising Services
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1 - 100 Employee
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Digital Marketer
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May 2014 - Present
Managed multiple projects (digital planning, internal resources, project goals) for high profile SEO clients, from inception to launch. *Slashed company costs by 25% by negotiating/renegotiating contract pricing, while ensuring the continuation and enhancements of services.*Generated an additional $400,000 in revenue through lead generation strategy, Email Marketing, Content Marketing, PPC Campaigns (Google Ads/Bing Ads).*Served as the company's initial contact person, plus participated in all business events, sales and forecasting ROI.*Managed and analyzed metrics from KPIs and incorporated into monthly financial data, increasing landing page conversion rate at 3.35%.
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Design Hub 360
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United States
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Retail Apparel and Fashion
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Website & Custom T-Shirt Designer
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Jun 2020 - Present
Build and design websites and design unique custom t-shirts. We specialize in heat transfer and sublimation printing.
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Smazzit SEO Training Institute
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United States
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Advertising Services
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Digital Marketing Trainer
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Mar 2018 - Present
Provide one to one web coaching sessions in-person or on the internet, as well as provide training through recorded courses. Through these courses you can learn how to build your own website, learn how to rank your own website through search engine optimization and so much more.
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Macy's
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1 - 100 Employee
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Credit Analyst
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Jul 2007 - Mar 2016
*Encouraged and maintained customer loyalty through courteous and efficient resolution of account disputes.*Saved the company 15% in funds by discovering major instances of fraud, embezzlement and large balances due. *Completed training in topics such as credit management and civil court practices to maintain up to date knowledge.
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Education
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Webster University
Bachelor's degree, Business, Management, Marketing, and Related Support Services -
Saint Louis Community College
Associate of Arts and Sciences - AAS, Computer Systems Networking and Telecommunications