Experience

Founder Institute Cambridge
• United Kingdom
• Venture Capital and Private Equity Principals
• 1 - 100 Employee
• Director

  • Oct 2022 - Present

TFS - The Fiction Syndicate
• Germany
• Entertainment Providers
• Creative Strategist

  • Jan 2019 - Present


Bleading Ltd

• United Kingdom
• Advertising Services

• Innovation, Branding, and Experience Design Consultant

  • Jan 2003 - Present

  Bleading Ltd. is a service design and research consultancy focused on Customer Innovation through Social Catalysts that facilitate Ana-Social interaction. Peter Stepman is the face behind Bleading Ltd. and is an Ana-Social [analogue social] Technologist with a wide range of experience working with multinationals like Warner Bros., Nokia and Siemens and start-up technology firms. Peter has also worked in higher education as a researcher and lecturer in Marketing, Strategy & Planning, Innovation and Service Design. Show less



Hogeschool Inholland

• Netherlands
• Higher Education
• 1 - 100 Employee

• University Lecturer

  • Aug 2017 - Aug 2019

  Lecturer in the Creative Business Domain for the BA programs in International Music Management and International Media and Entertainment Management. Lecturer in the Creative Business Domain for the BA programs in International Music Management and International Media and Entertainment Management.



London College of Fashion

• Arts & Crafts
• 1 - 100 Employee

• Course Leader BA (Hons) Fashion Management

  • Jun 2015 - Aug 2016

  Responsible for managing one of the largest 3-year BA degree programmes at the LCF Fashion Business School with over 450 students. As a Senior Lecturer, I lead and teach modules on Innovation, Business Strategy, and Research Methods. Responsible for managing one of the largest 3-year BA degree programmes at the LCF Fashion Business School with over 450 students. As a Senior Lecturer, I lead and teach modules on Innovation, Business Strategy, and Research Methods.



Regent's University London

• Higher Education
• 300 - 400 Employee

• Visiting Lecturer, Faculty of Business and Management

  • Jul 2014 - Jun 2015

  BA (Hons) Global Management: Lecturer in Service Design Management, Branding, and Organisational Politics -- and Dissertation Supervisor MA Global Management: Lecturer in Research Methods MA Luxury Brand Management: Lecturer in Research Methods BA (Hons) Global Management: Lecturer in Service Design Management, Branding, and Organisational Politics -- and Dissertation Supervisor MA Global Management: Lecturer in Research Methods MA Luxury Brand Management: Lecturer in Research Methods



University of the Arts London

• United Kingdom
• Higher Education
• 700 & Above Employee

• Associate Lecturer, London College of Communication

  • Sep 2014 - Apr 2015

  BA (Hons) Advertising Programme: Lecturer in Advertising Planning & Strategy BA (Hons) Advertising Programme: Lecturer in Advertising Planning & Strategy



Avans Hogeschool

• Netherlands
• Education Management

• Lecturer, Avans School of International Studies

  • Aug 2014 - Feb 2015

  BBA International Business and Management Studies: Lecturer in Marketing and Research Methods BBA International Business and Management Studies: Lecturer in Marketing and Research Methods



Humanalogue Ltd.

• Think Tanks

• Director

  • Jan 2014 - Dec 2014

  We believe the future of service industries is to deliver emotionally rewarding customer experiences that are powered by transparent technology and processes. Through understanding customer preferences, companies have the opportunity to delight customers. And a delighted customer is a loyal one. Our future will always be human and analogue, and that's what we love! We believe the future of service industries is to deliver emotionally rewarding customer experiences that are powered by transparent technology and processes. Through understanding customer preferences, companies have the opportunity to delight customers. And a delighted customer is a loyal one. Our future will always be human and analogue, and that's what we love!



WPSChallenger

• United States
• Venture Capital and Private Equity Principals

• Head of Research & Innovation

  • Sep 2011 - Dec 2013

  As part of the VC's incubation group, my role comprised an end-to-end Research & Innovation approach focussing on the future of digital entertainment and personal data. These are the key parts of the process that I directed: 1: Research & Discovery: Through a review of academic research, marketing trends, industry reports, and expert commentary, the process of Research & Discovery is ongoing and aims to focus and expand areas of potential innovation and growth for the WPSChallenger Group. 2: Concept Creation: Once a focus area has been defined, potential concepts are generated and evaluated for further steps in the process. This includes analyzing the consumer value proposition and general assessment of market potential. 3: Concept Development: The concept is developed in more detail, looking closely at features, benefits, and business models, resulting in a functional specification, which can be paired with a technical specification working closely with the Challenger technology department. 4: Concept Prototyping & Testing: Functional prototypes are developed for most concepts for the purpose of demonstration and consumer testing. Through this process, user experience and functionality may be checked and fed back to the Concept Development stage for further improvements. Show less



Breda University of Applied Sciences

• Netherlands
• Higher Education
• 700 & Above Employee

• Lecturer / Researcher

  • Mar 2007 - Nov 2012

  Lecturer and Researcher in the International Media and Entertainment Management Bachelors Program at the University with concurrent work on a doctoral research proposal in Communication Research focusing on Computer Mediated Communication and Social Networks. Courses taught: --Online Interactive Marketing --Marketing Communication --Direct and Database Marketing --Creativity and Concepting --Interactivity / Human Computer Interaction --Masters course in Communication Theory Other duties as lecturer: --Graduation Thesis Supervisor --Work Placement Supervisor --Class Mentor --Curriculum Development Show less



-

• United States
• Restaurants
• 1 - 100 Employee

• Freelance Consultant

  • May 2006 - Mar 2007

  I am providing consulting services to various confidential start-up companies that are working to build a market in the mobile entertainment space. I’ve managed consumer qualitative research projects to test product concepts, analysed results, and assisted with the development and adjustment of the product offering. I have also worked on pure product development and the building of new mobile entertainment and social networking services for emerging markets. I am providing consulting services to various confidential start-up companies that are working to build a market in the mobile entertainment space. I’ve managed consumer qualitative research projects to test product concepts, analysed results, and assisted with the development and adjustment of the product offering. I have also worked on pure product development and the building of new mobile entertainment and social networking services for emerging markets.



Jamba! GmbH

• Director of Innovation

  • Aug 2004 - Jan 2006

  Jamba! GmbH (aka Jamster!) is the global mobile entertainment division of VeriSign Corp. I lead the Innovation Team (R&D) looking into the future of youth-oriented mobile entertainment. Within the team, we conduct informal research, lead ideation sessions for new concept development, produce concept specification, and lead the technical development process in order to create a final product ready for market. Our focus is on coupling new mobile technologies (i.e. Smartphones/Symbian/S60) with innovative content-based concepts to create entertaining and innovative new mobile experiences. Show less



Siemens

• Germany
• Automation Machinery Manufacturing
• 700 & Above Employee

• Senior Creative

  • Nov 2003 - Jul 2004

  Was in charge of the ideation and concept creation process for future-oriented mobile phone devices and services. Was in charge of the ideation and concept creation process for future-oriented mobile phone devices and services.



Nokia Mobile Phones HQ, Helsinki, Finland

• Global Launch Marketing Manager / Fashion & Active Categories

  • Jun 2000 - Oct 2003

  Held various positions in Marketing and Consumer Insights at Nokia Mobile Phones HQ in Helsinki. Held various positions in Marketing and Consumer Insights at Nokia Mobile Phones HQ in Helsinki.



Warner Music Group, Los Angeles, USA

• Director Online Marketing

  • Mar 1995 - May 1998

  Held various positions in Warner Music Group companies, always focusing on innovation development in the online internet area. Held various positions in Warner Music Group companies, always focusing on innovation development in the online internet area.