ParthaSarthi Ghosh
Marketing Specialist at Burjeel Hospital for Advanced Surgery, Dubai- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
English -
Topline Score
Bio
Credentials
-
Google Analytics Individual Qualification
GoogleJan, 2017- Nov, 2024 -
Google AdWords certification - search advertising
GoogleOct, 2016- Nov, 2024
Experience
-
Burjeel Hospital for Advanced Surgery, Dubai
-
United Arab Emirates
-
Hospitals and Health Care
-
100 - 200 Employee
-
Marketing Specialist
-
Nov 2018 - Present
Currently working as a marketing specialist in Burjeel Hospital Dubai. Performance Highlights Increased the revenue by 50% through digital marketing ads after 30 days from joining Lowering the Ad spend by 60% and increase the number of patient enquiries by 20% Generated 210 leads for CME(Continuing Medical Education) event within 5 days Reached the OPD target for the new doctors after 3 months by promoting them on digital platforms Restructuring the website to increase traffic engagement by 30% Show less
-
-
-
-
Digital Marketing Executive
-
Nov 2017 - Oct 2018
Working as a SEO Analyst for the clients - Topfix, Azmax, Smartszone, Battery and Wheels, Woodbine Migration, Magnumgulf Medical Centre From keyword Research, SEO Audit, On Page and Off Page SEO Social Media Expert for the Clients - Chef Express, Union Movers, Psynix, Bhojan Restaurant, Indian Summer, Exeve, Meecon(Linkedin Ads). Creating Content Calender, Graphics Design, Running the Ads(Fb, Instagram and Linkedin), A/B Testing, Measuring the ROI Google Adwords Specialist for Business Setup, Woodbine Migration, Spring Rose(Ecommerce), Abax Services, FAME, MagnumGulf Medical Centre. Expert in Search, Display, Shopping and Video Ads. Website Development for Clients - www.magnumgulfmedical.com/, http://falconvision.ae/, http://chefexpressdubai.com/, http://abax-services.com, http:// megastarmotorsuae.com/, Experienced in HTML, CSS, Javascript, Jquery. Experience in Wordpress Web Development Show less
-
-
-
-
Digital Marketing Associate
-
May 2016 - Jul 2016
• Identify, evaluate and monitor relevant social media channels • Implement strategies for using social media channels for marketing purposes • Establish relationships with online communities by identifying key influences • Manage social media properties such as Facebook and Twitter • Assist in moderating forums • Prepare status reports • Built SEO strategy for the website from keyword research to on page optimization and link building • Identify, evaluate and monitor relevant social media channels • Implement strategies for using social media channels for marketing purposes • Establish relationships with online communities by identifying key influences • Manage social media properties such as Facebook and Twitter • Assist in moderating forums • Prepare status reports • Built SEO strategy for the website from keyword research to on page optimization and link building
-
-
-
TechMozer
-
United Arab Emirates
-
IT Services and IT Consulting
-
Digital Marketing Specialist
-
Oct 2016 - 2016
Assisted in in building a new lead-generation website project (www.moverszone.com) from the ground-up, resulting in 121% lead-form submissions increase. • Developed new Paid Search strategy and directed execution of PPC campaigns that resulted in 109% improvement in paid search traffic and 151% improvement in conversation rate. • Manages digital budgets and improves performance of Paid Search advertising and organic search traffic. • Utilizes A/B testing and multivariate analysis to improve conversion rate of website visitors. • Develop web page body content, meta descriptions and page titles in support of SEO strategies Show less
-
-
-
Itrix IT Solutions Pvt. Ltd
-
Kolkata Area, India
-
Team Leader
-
Feb 2012 - Dec 2014
• Managed existing accounts and securing new clients. • Successfully produce and maintain new relationships through cold calling, networking, and effective selling skills. • Built social media campaign platform and execution strategies for clients and raise the integration into client overall plan by 15%. • Made recommendations include a combination of on-air and off-air advertising packages that help drive brand awareness and revenue for clients. • Assisted Managers with developing and implementing integrated marketing campaigns that promote existing and new advertising packages. • Assisted management team with new initiative that integrated social media marketing components into advertising packages. • Created creative email lead campaigns for sales pitches. Show less
-
-
-
BVM Infotech Pvt. Ltd
-
Kolkata Area, India
-
Digital Marketing Associate
-
Mar 2010 - Jan 2012
• Built SEO strategy for the clients from keyword research to on page optimization and link building • Email Campaigns via different platforms • Social Media presence for the clients’ website and day to day story updates and managing the comments and blogs • Blog writing and video marketing for digital presence of the clients • Built SEO strategy for the clients from keyword research to on page optimization and link building • Email Campaigns via different platforms • Social Media presence for the clients’ website and day to day story updates and managing the comments and blogs • Blog writing and video marketing for digital presence of the clients
-
-
Education
-
2015 - 2017
IMT Dubai
Master of Business Administration (M.B.A.), Marketing and Retail Management -
2005 - 2010
IIMT (Indian Institute Of Management and Technology)
Bachelor’s Degree, Information Technology -
2003 - 2005
Krishnagar Academy
High School, Mathematics and Computer Science -
2002 - 2003
Krishnagar Academy
All India Secondary School Examination (Grade X) of the Indian Certificate of Secondary Education, Mathematics and Computer Science
Community
