Paola Pequerul
Senior UX Designer at Imascono- Claim this Profile
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Ingles Full professional proficiency
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Francés Professional working proficiency
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Español Native or bilingual proficiency
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Bio
Simone H.
I worked with Paola for a few months on a consumer research project in the home appliance industry. She acts in a very determined and structured way, infecting others with her energy and positivity. Besides her knowledge in design software and market research, I especially appreciate her profound competences in consumer research and user experience design.
Rosa Aurensanz Mallada
I had the pleasure to work with Paola as she was my direct supervisor during my 10 months internship. During part of this period, she became the responsible of UX & Strategic Design team. I had the opportunity to work with her in international projects in relation to UX research and design. Thanks to these projects I was able to work with users from different countries and to redesign products based on their feedback. Her strong leadership and project management skills allowed her to face any challenge and she always had a solution for every problem. Paola became a role model for me, and I will always be grateful for everything she taught me. Needless to say, she is a great professional and I would love to work together again.
Simone H.
I worked with Paola for a few months on a consumer research project in the home appliance industry. She acts in a very determined and structured way, infecting others with her energy and positivity. Besides her knowledge in design software and market research, I especially appreciate her profound competences in consumer research and user experience design.
Rosa Aurensanz Mallada
I had the pleasure to work with Paola as she was my direct supervisor during my 10 months internship. During part of this period, she became the responsible of UX & Strategic Design team. I had the opportunity to work with her in international projects in relation to UX research and design. Thanks to these projects I was able to work with users from different countries and to redesign products based on their feedback. Her strong leadership and project management skills allowed her to face any challenge and she always had a solution for every problem. Paola became a role model for me, and I will always be grateful for everything she taught me. Needless to say, she is a great professional and I would love to work together again.
Simone H.
I worked with Paola for a few months on a consumer research project in the home appliance industry. She acts in a very determined and structured way, infecting others with her energy and positivity. Besides her knowledge in design software and market research, I especially appreciate her profound competences in consumer research and user experience design.
Rosa Aurensanz Mallada
I had the pleasure to work with Paola as she was my direct supervisor during my 10 months internship. During part of this period, she became the responsible of UX & Strategic Design team. I had the opportunity to work with her in international projects in relation to UX research and design. Thanks to these projects I was able to work with users from different countries and to redesign products based on their feedback. Her strong leadership and project management skills allowed her to face any challenge and she always had a solution for every problem. Paola became a role model for me, and I will always be grateful for everything she taught me. Needless to say, she is a great professional and I would love to work together again.
Simone H.
I worked with Paola for a few months on a consumer research project in the home appliance industry. She acts in a very determined and structured way, infecting others with her energy and positivity. Besides her knowledge in design software and market research, I especially appreciate her profound competences in consumer research and user experience design.
Rosa Aurensanz Mallada
I had the pleasure to work with Paola as she was my direct supervisor during my 10 months internship. During part of this period, she became the responsible of UX & Strategic Design team. I had the opportunity to work with her in international projects in relation to UX research and design. Thanks to these projects I was able to work with users from different countries and to redesign products based on their feedback. Her strong leadership and project management skills allowed her to face any challenge and she always had a solution for every problem. Paola became a role model for me, and I will always be grateful for everything she taught me. Needless to say, she is a great professional and I would love to work together again.
Credentials
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Foundations of User Experience Design by Google
CourseraDec, 2022- Sep, 2024 -
Certificate in Advanced English
Cambridge Assessment International EducationJul, 2022- Sep, 2024 -
Entrepreneur Woman Award of Spinup Program
Universidad de ZaragozaSep, 2020- Sep, 2024 -
Figma for UX Design
LinkedInSep, 2020- Sep, 2024 -
Accesit Award in the Young Aragonese Creators Contest 2019
Instituto Aragonés de la JuventudDec, 2019- Sep, 2024 -
Experiencia de usuario (UX) avanzado
LinkedInAug, 2019- Sep, 2024 -
1st Winning project with the full transfer of results from the 4th edition of DEMOLA 2019- Open innovation program
Campus of International Excellence of the Ebro ValleyJun, 2019- Sep, 2024 -
Honourable Mention at Techstars Startup Weekend Stockholm FOODTECH 2018 with the design of an app
Techstars Startup Weekend StockholmFeb, 2018- Sep, 2024 -
1st National Award at the 8th National Packaging and Sustainability Competition 2017
Cluster de Innovación de Envase y EmbalajeMay, 2017- Sep, 2024
Experience
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Imascono
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Spain
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Software Development
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1 - 100 Employee
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Senior UX Designer
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Oct 2022 - Present
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Universidad San Jorge
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Higher Education
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300 - 400 Employee
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Associate teacher of Digital Interaction, Augmented Reality and Virtual Reality
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Feb 2023 - Jun 2023
· Taught user experience methodologies applied to digital solutions focused on augmented reality, virtual reality and metaverse. · Taught user experience methodologies applied to digital solutions focused on augmented reality, virtual reality and metaverse.
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BSH Electrodomésticos España, S.A.
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Spain
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Household Appliance Manufacturing
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700 & Above Employee
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External Strategic Design Consultant
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May 2021 - Oct 2022
During this period I was analyzing the user experience of the users in different contexts and defining the future of home appliances.- User Research: understanding user behaviour and validating new concepts through qualitative and quantitative methods.- Market Research: defining potential market, identifying gap and market overview. - Conceptual Design & Ideation techniques.- Management of Open Innovation programme
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User Research and Product Design
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Sep 2020 - May 2021
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INFINITIA Industrial Consulting
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Spain
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Business Consulting and Services
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1 - 100 Employee
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Innovation and Strategic Design
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May 2021 - Sep 2022
User ResearchUx designIdeas ValidationFeasibility of ideasMarket ResearchProduct design
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User Research and Product Design
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Sep 2020 - May 2021
-Consumer Research-Market Research-Product Design-Graphic Design
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Entrepreneur
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Nov 2019 - Jan 2021
Entrepreneur project of a mobility app. During this entrepreneur stage I learnt about: -Business Analysis -Lean Startup method -Consumer validation techniques -Project Management -User Experience: I did the whole interactive prototype with Adobe XD. -MVP techniques: landing page, advertisements... -Social Media Management Other skills developed: -Autonomy -Creativity -Communication -Resolutive skill -Being out of the comfort zone Entrepreneur project of a mobility app. During this entrepreneur stage I learnt about: -Business Analysis -Lean Startup method -Consumer validation techniques -Project Management -User Experience: I did the whole interactive prototype with Adobe XD. -MVP techniques: landing page, advertisements... -Social Media Management Other skills developed: -Autonomy -Creativity -Communication -Resolutive skill -Being out of the comfort zone
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Freelance UI/UX Designer
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United Kingdom
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Design Services
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400 - 500 Employee
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UX Designer-Freelance
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Jan 2020 - Sep 2020
Freelance period developing different projects for: Startnix: Giving support on web design with the prototype in Adobe XD, ux design, 3D modelling. Catedra de Profesionalismo y ética clínica(University of Zaragoza): designing their webpage with the definition of the wireframes, logic design and final webpage in Wordpress. -Other projects: - an app for tickets with the prototype in Adobe XD. -Creation and visual document of a corporate social responsibility training course using Adobe InDesign. Show less
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Ecoembes
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Spain
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Environmental Services
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100 - 200 Employee
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UX | Innovation-The Circular Talent Lab
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Sep 2019 - Jan 2020
-Working in a multidisciplinary team (combination of: anthropology, environmental sciences, economics, communication, politics, engineering). -Citizen innovation project on recycling and population behaviour. -Design Thinking as methodology. -Working in a multidisciplinary team (combination of: anthropology, environmental sciences, economics, communication, politics, engineering). -Citizen innovation project on recycling and population behaviour. -Design Thinking as methodology.
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Campus of International Excellence of the Ebro Valley
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Spain
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Higher Education
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1 - 100 Employee
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UX designer-Participation in Open Innovation Program: DEMOLA
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Nov 2018 - Sep 2019
During this programme I was part of a multidisciplinary team: design, medicine and music therapy. The challenge was to design a sensory stimulation programme for the elderly people. The methodology used was Design Thinking and the results of the project were very satisfactory, achieving the creation of the real board game for the Santa Justa Residence, and consequently, the total transfer of the results. During this programme I was part of a multidisciplinary team: design, medicine and music therapy. The challenge was to design a sensory stimulation programme for the elderly people. The methodology used was Design Thinking and the results of the project were very satisfactory, achieving the creation of the real board game for the Santa Justa Residence, and consequently, the total transfer of the results.
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Mobility City
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Spain
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Business Content
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1 - 100 Employee
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Master thesis with Mobility City Programme
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Feb 2019 - Jul 2019
Final project for the master's degree in product design engineering as part of the Mobility City Programme. Design of an urban intermodality app connected to the Smartwatch. Final project for the master's degree in product design engineering as part of the Mobility City Programme. Design of an urban intermodality app connected to the Smartwatch.
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Laboratorios Egalle
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Spain
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Personal Care Product Manufacturing
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1 - 100 Employee
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Packaging Design Internship
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Jul 2018 - Sep 2018
During this internship I did the corporate identity for one of the main brands "Dr Jackson" and I created the packaging design of a range of cosmetic products for men in barbershop style. During this internship I did the corporate identity for one of the main brands "Dr Jackson" and I created the packaging design of a range of cosmetic products for men in barbershop style.
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Education
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2019 - 2021
Universidad de Zaragoza
Entrepreneur program - SpinUp -
2018 - 2019
Universidad de Zaragoza
Master of Product Design Engineering -
2017 - 2018
Mälardalens högskola
Bachelor of Design Engineering, Product design and industrial design -
2014 - 2018
Universidad de Zaragoza
Bachelor’s degree in Product Design and Industrial Design Engineering -
2020 - 2021
GADE Business School
Master in Web Design
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