Managing Director

• Jun 2017 - Present

OnMarketing is a Google Partner. We have demonstrated AdWords expertise and earned the Google Partner status, badge, and benefits. On Marketing specializes in everything related to search behavior: Google AdWords, Search Engine Optimization (SEO), Facebook Ads, Linkedin Advertising, Remarketing, Content Marketing, PR & Outreach, Conversion Optimization, social media content and inbound marketing OnMarketing is a Google Partner. We have demonstrated AdWords expertise and earned the Google Partner status, badge, and benefits. On Marketing specializes in everything related to search behavior: Google AdWords, Search Engine Optimization (SEO), Facebook Ads, Linkedin Advertising, Remarketing, Content Marketing, PR & Outreach, Conversion Optimization, social media content and inbound marketing

Adjunct Instructor

• Dec 2017 - Aug 2019

SEO Instructor at the "Professional Diploma in Digital & Social Media" organized by Knowcrunch and powered by Deree – The American College of Greece. Rated 4.63/5 by students and received the following comments: - Panos delivered his four hour presentation successfully and he made like the SEO optimisation process. I am considering of getting more involved in this topic. - He is an SEO "Guru". I was really excited in his tutorial, learned everything he taught us (step-by-step) and couldn't understand how time passed although the lesson was four hours long. - Presented the material clearly and his teaching hours were really interesting. - the best in seo! - Επιστήμονας - Ευγενέστατος, δεν αντέδρασε αρνητικά στην οποιαδήποτε ερώτηση όσο κι άσχετη να ήταν και ήθελε να δώσει το feeling ότι όλα είναι εφικτά. - Η ήρεμη δύναμη όλου του course. Εξαιρετική ενέργεια και μεταδοτικότητα. Ενα αρκετά απαιτητικό μάθημα που όμως βγήκε ευχάριστα και δημιουργικά. Δεν είναι τυχαίο οτι οι μισοί απο το course θέλανε να το ακολουθήσουν σαν κλάδο στο τέλος. Αυτό λέει πολλά. Show less

Head of Performance Marketing

• Nov 2015 - Oct 2016

SEO & Search Engine Marketing Manager

• Oct 2012 - Mar 2015

In charge of online advertising & marketing activities for Antenna Media Group's online businesses. Antenna Media Group is the biggest Media Group in Greece and has invested heavily in online ventures.* brandsGalaxy.gr *An online clothing retailer based on the flash sales model (similar to gilt.com, myhabit.com rue la la etc).- Managed the SEO activities and all AdWords marketing activities (mainly for lead generation as the site is a members only site) including retargeting and display advertising. I created the annual online marketing plan and achieved the needed performance for all KPIs. - Created and managed the Social Media Marketing and Advertising activities on Facebook, Twitter, Pinterest, Instagram and YouTube. Resulted in surpassing 100K followers in Facebook in about 10 months (from about 20K followers in the beginning) and created a very active and loyal audience.- Managed affiliate marketing and email marketing optimization activities for increased open & click rate and database segments for the optimal email communication.- In charge of the redesign that was completed in October 2013. The design was in house (ANT1 Internet) while the development is outsourced (GreekGeeks). The resulting website uses Responsive Web Design and the success of it's design resulted in it getting an award in the Mobile Commerce category in the e-volution awards 2014.- Managed to achieve very competitive ROI from paid advertisements in e-commerce for 2013 and 2014 * VICE.com - Greece (Lifestyle portal)- In charge of creating traffic using Google AdWords - Facebook Ads on Social Media* 123PlayGames.gr (Online Games)* PerfectDate.gr (Online Dating)* Greek-e-shop.gr (E-commerce)* Astrologos.gr * Fthis.gr * Antenna News * Learn-e-pedia.gr* Netwix.gr (Antenna Web TV Plus)* FormaMag.gr (Forma Magazine)* PaidiMag.gr Show less

Lecturer on Social Media

• Oct 2013 - Oct 2014

Lecturer on Social Media for future Journalists and Public Relation Professionals.The course aims to help the students get familiar with all aspects of Social Media including:- Basic Theory and Understanding of Social Media- The specifics of each Social Network (Twitter, Linkedin, Facebook, YouTube, Pinterest, Instagram)- How to create a Great Profile- Blogging (How to create a blog, how to maintain it and how to grow your audience)- How to use Social Media as a news source (for Journalists)- How to communicate on Social Media with effectiveness. Show less

Online Marketing Manager

• Jan 2010 - Oct 2012

Piece of Cake is a Marketing Agency that moved to digital and online marketing in 2010. I'm in charge of the online marketing department, mainly focused on: - Search Engine Optimization (SEO) for Greek and International projects. - Google AdWords (I'm a Google AdWords Certified Professional since 2007) creation, management and optimization. - Landing Page Optimization - Conversion Optimization - Google Analytics Consulting - Email Marketing - Social Media Marketing - Affiliate Marketing Management - Mobile Marketing Piece of Cake is the Google AdWords Certified Partner with the most Certified Professionals in Greece since 2010. Piece of Cake has become highly specialized by providing full online marketing services with a proven track record in three major sectors: 1) e-commerce 2) B2B 3) Tourism & Hospitality Show less

Search Engine Marketing (SEO & AdWords) Manager

• Sep 2007 - Dec 2009

Created the Search Engine Marketing (SEM) Department in Atcom in September 2007. The department's success in Search Engine Optimization (SEO) and Google AdWords (PPC/CPC) was immediate and pretty soon, in April 2008, Atcom was certified by Google as the first Google Qualified Company in Greece. In June 2009, Mindworks (www.mindworks.gr) joined Atcom and the Search Engine Marketing department was upgraded to a business unit and was rebranded as Mindworks Business Unit. Created the Search Engine Marketing (SEM) Department in Atcom in September 2007. The department's success in Search Engine Optimization (SEO) and Google AdWords (PPC/CPC) was immediate and pretty soon, in April 2008, Atcom was certified by Google as the first Google Qualified Company in Greece. In June 2009, Mindworks (www.mindworks.gr) joined Atcom and the Search Engine Marketing department was upgraded to a business unit and was rebranded as Mindworks Business Unit.

Technical Analyst

• Jan 2006 - Jul 2007

Citywebwatch is a unique news aggregation service, delivered online, that consolidates content from many trusted sources such as the Financial Times and The New York Times, to provide accurate and early business news and analysis to its subscribers. Citywebwatch is a unique news aggregation service, delivered online, that consolidates content from many trusted sources such as the Financial Times and The New York Times, to provide accurate and early business news and analysis to its subscribers.

Founder & CEO

• 2005 - 2007

Friend2 was a provider of online friendly marketing functions. We created hosted software that enabled companies create and sustain premium levels of customer trust and friendliness thus increasing sales, satisfaction and loyalty while reducing service costs. Friend2 WebChat service is a communications platform that allows the business owner to monitor website traffic in real time and actively engage with potential customers in a text web based chat, similar to IM. It facilitates real-time sales, marketing and customer service. Show less

Technical Analyst

• Jan 2005 - Jan 2006

Panlogic is a UK based interactive marketing agency with a specialism in digital strategy, social and community media and large enterprise web development. Panlogic's strategy practice covers user insight, digital strategy and stakeholder engagement. Web development covers information archtitecture, design, build and content management system implementation. The social media practice builds on the insight and strategy consultancy buidling appropriate social solutions to meet the current and changing needs of the internet populace. Show less

Olympic Family Accreditation Technology Manager

• Feb 2003 - Oct 2004

Managed technological projects for the Olympic Games Athens 2004. Managed technological projects for the Olympic Games Athens 2004.

Network technician

• 2000 - 2001

Technology in Athens main data center (Network Operations Center) and two smaller data centers in Athens Technology in Athens main data center (Network Operations Center) and two smaller data centers in Athens