Pamela Hatt, CUCME
Vice President of Marketing at Pen Air Credit Union- Claim this Profile
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Bio
Heidi Cook
I had the pleasure of working extensively with Pam Hatt during the Leadership Pensacola 2012 class project. They chose to renovate the Pensacola USO facilities because of Pam's passion, ability to communicate effectively and her organizational skills. During the project Pam was involved in almost all aspects of the renovation. The class raised over $225,000 to pay for the renovations. Her work not only improved the physical centers but also the lives of our nation's heroes. If you want something done and done right, get Pam Hatt.
Gary Ward
I strongly recommend Pam as a business professional. Pam has a great attitude, strong work ethic and values, is very creative, resourceful, and always follows through on initiatives.
Heidi Cook
I had the pleasure of working extensively with Pam Hatt during the Leadership Pensacola 2012 class project. They chose to renovate the Pensacola USO facilities because of Pam's passion, ability to communicate effectively and her organizational skills. During the project Pam was involved in almost all aspects of the renovation. The class raised over $225,000 to pay for the renovations. Her work not only improved the physical centers but also the lives of our nation's heroes. If you want something done and done right, get Pam Hatt.
Gary Ward
I strongly recommend Pam as a business professional. Pam has a great attitude, strong work ethic and values, is very creative, resourceful, and always follows through on initiatives.
Heidi Cook
I had the pleasure of working extensively with Pam Hatt during the Leadership Pensacola 2012 class project. They chose to renovate the Pensacola USO facilities because of Pam's passion, ability to communicate effectively and her organizational skills. During the project Pam was involved in almost all aspects of the renovation. The class raised over $225,000 to pay for the renovations. Her work not only improved the physical centers but also the lives of our nation's heroes. If you want something done and done right, get Pam Hatt.
Gary Ward
I strongly recommend Pam as a business professional. Pam has a great attitude, strong work ethic and values, is very creative, resourceful, and always follows through on initiatives.
Heidi Cook
I had the pleasure of working extensively with Pam Hatt during the Leadership Pensacola 2012 class project. They chose to renovate the Pensacola USO facilities because of Pam's passion, ability to communicate effectively and her organizational skills. During the project Pam was involved in almost all aspects of the renovation. The class raised over $225,000 to pay for the renovations. Her work not only improved the physical centers but also the lives of our nation's heroes. If you want something done and done right, get Pam Hatt.
Gary Ward
I strongly recommend Pam as a business professional. Pam has a great attitude, strong work ethic and values, is very creative, resourceful, and always follows through on initiatives.
Credentials
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CUNA Marketing and Business Development Certification - CUCME
Credit Union National AssociationOct, 2016- Oct, 2024
Experience
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PenAir Credit Union
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United States
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Banking
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100 - 200 Employee
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Vice President of Marketing
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Apr 2018 - Present
Oversee all aspects of an in-house, full service Marketing team for Pen Air Credit Union with assets of $2.9B and 11 branch locations serving all communities and enhancing lives from Mobile County, AL to Leon County, FL.Direct and coordinate implementation of innovative and strategic solutions that drive measurable results.Actively focus on executing a strong member experience daily by making service a top priority.Maintain the overall integrity of the credit union brand and reputation across multiple channels. Develop, coach and inspire a team of empowered leaders as we enhance the lives of our staff, members, and community. Show less
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Director of Marketing
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Nov 2013 - Apr 2018
Oversee all aspects of an in-house, full service Marketing team for Pen Air FCU with assets of $1.3B, 19 branch locations, including three student run credit unions, and more than 99,000 members located in Escambia and Santa Rosa Counties in Florida and Baldwin County, Alabama.
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Marketing Manager
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Apr 2012 - Nov 2013
Manage the day to day marketing operations of a mid-size credit union with assets of $1.2B, 19 branch locations, and over 91,000 members located in Escambia and Santa Rosa Counties in Florida and Baldwin County, Alabama.
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Regions Bank
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United States
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Banking
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700 & Above Employee
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North Florida Area Marketing Manager, Vice President
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Dec 1998 - Apr 2012
Development and implementation of strategic plans to support and meet specific management set product sales goals for all lines of business, including 76 consumer branch locations from Pensacola, Florida to Jacksonville, Florida.Development and implementation of community relations programs, events and seminars for our region, this includes all Regions Bank locations.Coordination of all local public relations, advertising, sponsorships and sales/promotional materials and look for opportunities to leverage the companies brand and image.Development and implementation of sales initiatives and direct mail.Development and implementation of over 30 grand openings for new branch locations and implement quarterly events and activities for each of those new locations for a five year period.Management of marketing budget over $1MM. Show less
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Relationship Banking Assistant
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Mar 1996 - Dec 1998
Provided superior customer service to all Commercial Banking customers and administrative and personnel support to Commercial Banking Sales Manager for all of North Florida.
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Nike
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United States
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Retail
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700 & Above Employee
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Sales Manager
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Jun 1994 - Feb 1996
Supported four Apparel Sales Representatives that service the New York, New Jersey and Pennsylvania areas Provided outstanding customer service to 88 accounts through extensive communication via the telephone and in person Consistently managed and processed a monthly average of $2,250,000 in sales in a timely manner Forecasting all monthly orders, running reports on a daily basis and had a strong knowledge of the life of an order Was back up for the Area Manager and was cross trained as the Pick Pool Coordinator who planned the daily work load for the Distribution Center Show less
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Customer Service Representative
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Nov 1990 - Apr 1994
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Customer Service Representative
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Jun 1989 - Sep 1990
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US Navy
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United States
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Armed Forces
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700 & Above Employee
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Electrician's Mate 3rd Class
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May 1985 - Feb 1988
Honorable Discharge Honorable Discharge
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Community
