Pamela Gernale

Marketing Communications Manager at VeEX Inc
  • Claim this Profile
Contact Information
Location
San Jose, California, United States, US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • United States
    • Telecommunications
    • 1 - 100 Employee
    • Marketing Communications Manager
      • Jan 2013 - Present
    • Marcom Project Manager (Contractor)
      • Aug 2007 - Jun 2008

      •Supported communications in Cisco’s internal Workplace Resources (WPR) group •Responsible for online content management including development of e-mail templates, banner advertisements, PowerPoint presentations and website templates •Managed monthly online newsletter, including writing and editing content, developing graphics and circulating distribution •Assisted with writing and editing all communications content for the WPR department, ensuring all projects were consistent with corporate brand guidelines Show less

    • Corporate Communications Manager
      • Apr 2002 - Jul 2007

      •Responsible for worldwide corporate communications that supported corporate message, brand and position•Directed public relations activities including managing PR firms, drafting product press releases and media alerts, editing technical articles and presentations, acting as the liaison with the press, and planning press tours•Planned and oversaw all tradeshows, events and seminars, including pre-show planning, on-site support and post-show follow up; decreased overall tradeshow costs by more than 50% from prior years while maintaining overall quality •Managed all production items including collateral, direct mail, print advertising, internal intranet, external website, e-mail campaigns, webcasts and multimedia•Supported VP of investor relations with quarterly earnings calls, analyst events and annual shareholder’s meeting•Worked with each product group to drive strategic product launches and lead generation campaigns that supported communication objectives Show less

    • Marcom Production Manager
      • Oct 1999 - Apr 2002

      •Created literature guidelines, re-launched company look and feel to create consistency across all marketing platforms including PowerPoint templates, collateral materials, tradeshow booth and graphics, and corporate website •Managed internal intranet and re-launched public website to include new navigation, content, interfaces and design•Managed production of all collateral materials, including data sheets, brochures, and direct mail •Responsible for graphics production, such as trade show booth graphics, posters, logos and corporate signage•Supervised/ directed product photo and video shoots, multimedia and animation projects; assisted with script generation, voiceover and post-production•Created and maintained an electronic and print photo library and literature system Show less

    • Marcom Coordinator
      • Feb 1997 - Oct 1999

      •Coordinated all tradeshow, seminar, and training events, including logistics, set-up and graphics •Created, designed, and distributed collateral materials such as specification sheets, posters, brochures and newsletters •Strategically placed advertisements for maximum exposure and sales lead generation in national print media •Tracked and qualified all sales leads, providing them to the appropriate sales representative •Generated all price lists and created a price list database •Coordinated all tradeshow, seminar, and training events, including logistics, set-up and graphics •Created, designed, and distributed collateral materials such as specification sheets, posters, brochures and newsletters •Strategically placed advertisements for maximum exposure and sales lead generation in national print media •Tracked and qualified all sales leads, providing them to the appropriate sales representative •Generated all price lists and created a price list database

Education

  • University of California, Davis
    B.S., Human Development, Minor Psychology
    1992 - 1996

Community

You need to have a working account to view this content. Click here to join now