Experience

The Canadian Women's Foundation

• Canada
• Non-profit Organizations
• 1 - 100 Employee

• Manager, Signal for Help Campaign

  • Dec 2021 - Present

  The Canadian Women Foundation's Signal for Help campaign launched in the pandemic to raise awareness and help address the spike in gender-based violence. This next phase is about creating and engaging a community of Signal for Help Responders interested in learning more about how to support survivors of violence so that together, we can shift our culture around violence at home from one of stigma to one of support. My main responsibilities are to lead campaign planning and roll-out, work alongside vendors to implement campaign activities, and evaluate campaign results.



Compassion House Foundation

• Canada
• Non-profit Organizations
• 1 - 100 Employee

• Communications Manager

  • Mar 2020 - Dec 2021

  Managed the Foundation's brand story and reputation, digital communications (website, blog, e-newsletter, and social media), print publications, and media relations, with a direct line of support to events and other fundraising initiatives. Managed the Foundation's brand story and reputation, digital communications (website, blog, e-newsletter, and social media), print publications, and media relations, with a direct line of support to events and other fundraising initiatives.



Pamela Di Pinto

• Freelance Writer

  • Jan 2020 - Jan 2021

  After nine years in journalism and communications, I transformed my corporate, non-profit, and volunteer experience into a self-run venture. My services included professional writing and content strategy for corporate and non-profit clients, as well as editorial writing on community, culture, and style. After nine years in journalism and communications, I transformed my corporate, non-profit, and volunteer experience into a self-run venture. My services included professional writing and content strategy for corporate and non-profit clients, as well as editorial writing on community, culture, and style.



YWCA Edmonton

• Canada
• Civic and Social Organizations
• 1 - 100 Employee

• Communications Manager

  • Apr 2017 - Oct 2019

  Provided ongoing print and digital communications support to increase awareness of YWCA Edmonton in the community and meet annual fundraising targets as high as $857,000. Maintained agency-wide brand documentation, cases for support, impact stories, and program data to ensure consistency across all communications. Produced high-quality and impactful story publications, such as Annual Report and e-newsletter. Edited and approved all grants, letters of intent, and impact reports prior to submission as direct supervisor of five contract grant writers, supporting a successful annual target of $281,000 in 2019; wrote and submitted grants, as needed.



Terra Centre for Teen Parents

• Canada
• Individual and Family Services
• 1 - 100 Employee

• Coordinator, Communications & Public Relations

  • Oct 2016 - Mar 2017

  Created and managed content across Terra Centre’s social media, website, and search engine marketing to ensure the success and growth of programs, services, events, and fundraising campaigns. Revamped the 2016 Community Report through a new storytelling lens. Worked directly with program participants to write compelling, personalized speeches, delivered to drive awareness and donor engagement in the community. Created and managed content across Terra Centre’s social media, website, and search engine marketing to ensure the success and growth of programs, services, events, and fundraising campaigns. Revamped the 2016 Community Report through a new storytelling lens. Worked directly with program participants to write compelling, personalized speeches, delivered to drive awareness and donor engagement in the community.



EPCOR

• Canada
• Utilities
• 700 & Above Employee

• Senior Advisor, Content Strategy

  • Aug 2016 - Oct 2016

• Senior Advisor, Internal Communications

  • Mar 2014 - Aug 2016

• Coordinator, Communications

  • Oct 2013 - Mar 2014

  Produced, edited and managed quality multi-media content as manager of EPCOR’s online, daily newsletter serving 2,600+ employees.Created engaging digital content packages to define the EPCOR brand through story, as part of EPCOR’s founding brand journalism team.



Leduc County

• Government Administration
• 1 - 100 Employee

• Communications Officer

  • Apr 2013 - Sep 2013

  Provided writing, editing and design support on internal and external communication materials including, but not limited to, advertisements, brochures and newsletters. Provided writing, editing and design support on internal and external communication materials including, but not limited to, advertisements, brochures and newsletters.



Stony Plain Reporter/Grove Examiner

• Reporter/Photographer

  • Jun 2012 - Aug 2012

  Developed, pitched and wrote five to seven stories per week for multiple beats. Developed, pitched and wrote five to seven stories per week for multiple beats.

• Reporter/Photographer

  • Jun 2011 - Aug 2011

  Developed, pitched and wrote five to seven stories per week for multiple beats. Developed, pitched and wrote five to seven stories per week for multiple beats.



Edmonton Journal

• Canada
• Newspaper Publishing
• 1 - 100 Employee

• Intern Reporter

  • Apr 2011 - May 2011

  Completed at least one story per day for online and print use, focused mainly on city news and crime. Completed at least one story per day for online and print use, focused mainly on city news and crime.