Palak Jain
Social Media and Content Marketing at LightBlue Consulting- Claim this Profile
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Bio
Experience
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LightBlue Consulting
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Thailand
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Business Consulting and Services
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1 - 100 Employee
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Social Media and Content Marketing
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Jul 2023 - Present
-Driving brand visibility and engagement by actively contributing to the formulation and execution of social media and content marketing strategies, conducting market analysis, tracking campaign performance metrics, and collaborating cross-functionally. -Supported the definition of the company's social media and website strategy while developing comprehensive content marketing and traditional marketing strategies to drive brand growth and engagement. -Planned and executed promotional campaigns and advertising of services on external platforms(social, press, etc.) Show less
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MedConsult Clinic
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Thailand
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Hospitals and Health Care
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1 - 100 Employee
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Social Media Content Creator
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Aug 2021 - Sep 2022
- Built and executed a strategic marketing calendar, scheduling posts and ensuring consistent brand messaging and visuals.- Developed and maintained a consistent online brand identity by curating engaging content across three social media channels, resulting in a significant 25% increase in traffic.- Successfully grew the company's Instagram following by 400+ followers, while sustaining a 6% engagement rate.-Leveraged comprehensive analytics to track, analyze, and report key metrics to management, providing actionable insights for informed decision-making.- Conducted thorough market research to identify competitive advantages and capitalize on unique advertising opportunities.- Collaborated with PR team to identify and onboard content creators for paid collaborations, expanding brand reach and impact.-Planned and executed targeted email marketing campaigns highlighting products, promotions, and services, effectively driving customer engagement and sales growth Show less
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Customer Service Representative
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Aug 2021 - Sep 2022
- Digitized medicine reminders and facilitated cosmetic treatments follow-ups via Simply Book Me(SBM).- Demonstrated dependability and capability to work with little supervision.- Maintained the call center database while handling 50+ calls per day.
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