Paige Stefanski

Associate Director of Marketing, Print & Digital Media at Barrington Stage Company
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English Native or bilingual proficiency

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Christopher Castanho

I could not speaker higher of Paige Stefanski. She is a true renaissance woman in the marketing and advertising world. I was lucky enough to work alongside Ms. Stefanski at Barrington Stage Company and was able to witness her skills and growth at the company. Not only does she manage and schedule all social media, she keeps the Wordpress website and TNEW (Tessitura ticketing website) up to date, coordinates printing of all signage, designs the production programs, and more. She is so resilient and such a quick learner – her proof reading skills are OFF THE CHARTS! I would hire Paige in a HEARTBEAT – she would be an invaluable part of any team.

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Credentials

  • Hootsuite Certification
    Hootsuite Media Inc.
    Feb, 2015
    - Nov, 2024

Experience

  • Barrington Stage Company
    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Associate Director of Marketing, Print & Digital Media
      • Dec 2021 - Present

      • Compose and oversee creation of email campaigns — 6+ per month, including marketing eblasts, donor communications and patron notifications — in WordFly, liaising between departments to receive input and revisions.• Manage social media channels, respond to patrons, and plan and adapt content for Facebook, Twitter, Instagram, LinkedIn and YouTube. *BSC received BroadwayWorld Berkshires’ Best Theatre Social Media Award for the decade of 2011–2020.*• Manage the Tessitura Network Express Web (TNEW) system, which controls the customer-facing side of our ticketing sales; adding descriptive text and images, and formatting any special needs for the performance listing, such as talkbacks or virtual performances.• Maintain upkeep on the WordPress website, creating and editing pages for individual shows and other company needs....As well as my responsibilities as the Marketing & Social Media Manager listed below.

    • Marketing & Social Media Manager
      • Jan 2021 - Dec 2021

      • Oversaw our migration from the Constant Contact email system to the WordFly email system in anticipation of our migration to Tessitura.• Develop each show’s program insert — 8+ per season — in InDesign: managing workflow of headshots and biographies ranging from 14 to 43 cast and creatives, proofreading bios and formatting headshots in Photoshop.• Prepare and post videos to YouTube, Vimeo, Facebook and Instagram, following platform specifications, as well as captioning videos to promote accessibility.

    • Marketing Associate
      • Sep 2018 - Jan 2021

      • Maintain upkeep on the WordPress website, creating and managing pages for individual shows and other company needs.• Develop each show’s program insert — 8+ per season — in Adobe InDesign: managing workflow of headshots and biographies ranging from 14 to 43 cast and creatives, proofreading bios and formatting headshots in Adobe Photoshop.• Support the department with graphic design projects.

    • Marketing/Administrative Assistant
      • Apr 2018 - Sep 2018

      • Created archived show reviews, press clippings and features ranging from 15+ different sources, compiling and formatting for a uniform packet.• Coordinated tracking and proofreading of ad uploads.• Communicated with press coordinators and artistic teams for press events/interviews.• Organized patron accounts in OvationTix and donor information spreadsheets.• Trained and managed over 40 students assigned to front of house shifts at the theatres: 3–7 students per show, 7–16 shows per week.

  • Danialle Karmanos' Work It Out
    • Detroit, MI
    • Associate Coordinator, Communications and Events
      • Sep 2017 - Mar 2018

      • Utilize past campaign knowledge to plan content and events for Giving Tuesday. • Consult with supervisor and team to recruit strong past partners and initiate new opportunities. • Utilize past campaign knowledge to plan content and events for Giving Tuesday. • Consult with supervisor and team to recruit strong past partners and initiate new opportunities.

  • Barrington Stage Company
    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Marketing Intern
      • May 2017 - Sep 2017

      • Coordinated tracking and proofreading of ad uploads based on a summer budget of over $25,000. • Managed workflow of headshots and biographies in programs for audiences up to 10,000. • Developed connections with 40+ local businesses to increase brand awareness and boost revenue. • Created archived show reviews and press clippings ranging from over 15 different sources. • Coordinated tracking and proofreading of ad uploads based on a summer budget of over $25,000. • Managed workflow of headshots and biographies in programs for audiences up to 10,000. • Developed connections with 40+ local businesses to increase brand awareness and boost revenue. • Created archived show reviews and press clippings ranging from over 15 different sources.

  • Danialle Karmanos' Work It Out
    • Detroit, MI
    • Associate Coordinator, Communications and Events
      • Sep 2016 - May 2017

      • Strategized and executed a campaign to raise $10,000 for Giving Tuesday. • Researched and contacted over 30 community partners and venues to organize special events. • Created, managed and analyzed 4 email campaigns and social media platforms for promotions. • Composed fact sheets, event review materials, press releases and media advisories. • Strategized and executed a campaign to raise $10,000 for Giving Tuesday. • Researched and contacted over 30 community partners and venues to organize special events. • Created, managed and analyzed 4 email campaigns and social media platforms for promotions. • Composed fact sheets, event review materials, press releases and media advisories.

  • City of Warren, MI
    • United States
    • Government Administration
    • 100 - 200 Employee
    • Day Camp Counselor
      • Jun 2014 - Aug 2016

      • Acted as a summer day camp counselor for children ages 6-14.• Planned activities as needed, including the implementation of themed days.

    • Child Care; Receptionist
      • Jun 2011 - Jun 2015

      • Supervised the child care room.• Operated various patron service areas as needed.

  • Allied Integrated Marketing
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Publicity and Promotions Intern
      • Jan 2016 - Jun 2016

      • Contacted 50+ suitable business owners to encourage participation in giveaways for clients’ films. • Participated in 20+ outreach events, distributed promotional items and captured publicity photos. • Brainstormed potential promotional items and activities for over 15 movie releases. • Attended 4 screenings, represented the studio and wrote screening reports. • Contacted 50+ suitable business owners to encourage participation in giveaways for clients’ films. • Participated in 20+ outreach events, distributed promotional items and captured publicity photos. • Brainstormed potential promotional items and activities for over 15 movie releases. • Attended 4 screenings, represented the studio and wrote screening reports.

  • Chevrolet Detroit Grand Prix presented by Lear
    • Germany
    • Spectator Sports
    • 1 - 100 Employee
    • Community Manager
      • May 2015 - Jun 2016

      • Co-managed the 8-member team calendar of social media postings to optimize impressions. • Responded to hundreds of fans on Facebook, Twitter and Instagram during race weekend. • Gained 156 million total social media impressions, an increase of 11.5% from the prior year. • Assisted in 5 other Prix-related events and publicized them. • Co-managed the 8-member team calendar of social media postings to optimize impressions. • Responded to hundreds of fans on Facebook, Twitter and Instagram during race weekend. • Gained 156 million total social media impressions, an increase of 11.5% from the prior year. • Assisted in 5 other Prix-related events and publicized them.

  • Wayne State University
    • United States
    • Higher Education
    • 700 & Above Employee
    • Performance/Exchange Creative Consultant
      • Sep 2014 - May 2016

      • Assisted in the process of creating a performance for children from kindergarten to sixth grade.• Facilitated theatrical and creative experiences for the students in addition to the show.

    • Marching Band Color Guard Section Leader
      • Aug 2014 - Nov 2014

      • Functioned as liaison between the section, the drum majors, and the band director.• Choreographed majority of routines and taught them to the group.

  • Danialle Karmanos' Work It Out
    • Detroit, MI
    • Public Relations Intern
      • Sep 2015 - Dec 2015

      • Strategized and executed a campaign to raise $10,000 for Giving Tuesday. • Reached out to local fitness studios to forge partnerships and encourage generous giving. • Drafted and edited core informative deliverables. • Assisted in the writing and revision of grant proposals, press releases and media advisories. • Strategized and executed a campaign to raise $10,000 for Giving Tuesday. • Reached out to local fitness studios to forge partnerships and encourage generous giving. • Drafted and edited core informative deliverables. • Assisted in the writing and revision of grant proposals, press releases and media advisories.

  • Detroit Jazz Festival (Eisbrenner PR)
    • Detroit, MI
    • Social Media Intern
      • Sep 2015 - Sep 2015

      • Created and posted original content social media posts to encourage attendance. • Publicized sponsor support via social media. • Encouraged participation in surveys and contests on Twitter. • Selected contest winners and informed them of the prize-claiming process. • Created and posted original content social media posts to encourage attendance. • Publicized sponsor support via social media. • Encouraged participation in surveys and contests on Twitter. • Selected contest winners and informed them of the prize-claiming process.

  • The Auction Block
    • Detroit, MI
    • Item Support
      • Dec 2014 - May 2015

      • Showcased available items to patrons as fast-paced, live auctions were hosted. • Ensured bidders received the correct purchased items. • Showcased available items to patrons as fast-paced, live auctions were hosted. • Ensured bidders received the correct purchased items.

Education

  • Wayne State University
    Bachelor’s Degree, Public Relations; Theatre (Honors); New Media (minor)
    2012 - 2016

Community

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