Experience

Mind and Mom

• India
• Wellness and Fitness Services
• 1 - 100 Employee

• CEO & Cofounder

  • Jun 2021 - Present

  Chennai, Tamil Nadu, India From a twenty-one-year-old girl who was sceptical about visiting a male gynaecologist, to a 29-year-old woman to build a company about women healthcare along with many men I have come a long way! The idea behind Mind&Mom, Globally 60 to 80 million couples are trying to conceive and the numbers are increasing 30% YoY. Mind&Mom is building a tech to enable fertility from the moment people decide to have a baby. Step 1 - Women onboard to our Mimo, a virtual fertility couch… Show more From a twenty-one-year-old girl who was sceptical about visiting a male gynaecologist, to a 29-year-old woman to build a company about women healthcare along with many men I have come a long way! The idea behind Mind&Mom, Globally 60 to 80 million couples are trying to conceive and the numbers are increasing 30% YoY. Mind&Mom is building a tech to enable fertility from the moment people decide to have a baby. Step 1 - Women onboard to our Mimo, a virtual fertility couch which will guide you with natural pregnancy ways depending on your age and lifestyle, we recommend you to do this for 60 days. In this step 10% of our users get pregnant. Step 2 - Now we recommending couple to take our fertility bootcamp for 90 days which involves mental health, physical health and nutrition health with a the doctor helping you to plan your pregnancy naturally. In this flagship step 20% of our users get pregnant. This is a paid bootcamp created and conducted by industry experts. Step 3 - Only now we suggest couple to go for a clinical intervention, we provide free checkup, test and scan for the couple. Now the Mind&Mom doctors decides their next step in the fertility journey and direct them to the M&M powered fertility clinics in the city. Step 4 - We hand hold their entire fertility & Pregnancy journey with our tech and human intervention till the baby is born, we also provide health finance to couple, with one rate transparency, medicines and extra tests are managed by Mind&Mom. We and our framework takes care of the entire journey till the end. We operate now with 14 clinics in Tamil Nadu and expanding soon to A.P and Telangana. Our vision is to make 20 million people as parents, when they choose. Show less



Myths & Millennials

• Book Author

  • Nov 2020 - Present

  Book is available on Amazon https://www.amazon.in/dp/1636335632/ref=cm_sw_r_wa_api_fabt1_e8tRFbP3TDMCW



Women In Product

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Chapter lead, India

  • Sep 2018 - May 2021

  Chennai Area, India Bringing together women who build, the mission is to build a community and professional network of highly-engaged women Product Managers, to facilitate the personal growth and development of the members.



TheProdcast

• India
• Information Services

• Podcaster/Founder

  • Oct 2019 - Jan 2021

  Chennai I love constructive conversations, that's how I landed in an idea of starting a podcast for people who love to build products, things came together when I pinged some inspiring people and they finally agreed to do so! Listen to the most powerful conversations with people who love building products. https://podcasts.google.com/?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy9lYTJhMzEwL3BvZGNhc3QvcnNz



Healthcare

• Human Resources Services

• Senior Product Manager

  • Mar 2019 - Jun 2020

  Chennai, Tamil Nadu, India I consult startups based in the US and Thailand with launch plans, market research, GTM strategy, Product roadmap, Product hiring, and planning. Wildflower Health: It's a pregnancy tracking app predominantly on the B2B side, where the hospitals extend the service to patients. Launching this in India, started with quick research turned out as a complete white-label developed in India. Complete start-up from scratch. Renewyouasia: Cosmetic tourism for people based in the US. The… Show more I consult startups based in the US and Thailand with launch plans, market research, GTM strategy, Product roadmap, Product hiring, and planning. Wildflower Health: It's a pregnancy tracking app predominantly on the B2B side, where the hospitals extend the service to patients. Launching this in India, started with quick research turned out as a complete white-label developed in India. Complete start-up from scratch. Renewyouasia: Cosmetic tourism for people based in the US. The user journey starting from booking till the stay and hospital, online consulting, and booking through the site, is developed in India. iDSp: Homegrown chatbot platform with ai to create bots depending upon the templates specially for healthcare products. I work on the GTM and the pricing strategy to launch it in the US market. Change healthcare: Worked for their product called Smartpay, where the patients were paying online to get a better experience and drive maximum conversion. Most of the product users were baby boomers, making them adapt to the new experience, and moving them to digital billing was my work as a payment product manager, consulted with them for a year till the execution. Show less



PayPal

• United States
• Software Development
• 700 & Above Employee

• Product Manager 3 - Fraud management

  • Jul 2018 - Mar 2019

  Chennai Area, India There were multiple tools in PayPal to find the frauds, different look and feel and in different platforms. I spent weeks of time with the Teammates/Agents in Omaha and Dublin in-person and remotely to understand their pain points in finding the frauds in Underwriting and other limitations. Created UX solutions along with the UX experts and tested with multiple users and saved the teammate efficiency. Worked with the N.js engineers and created the solutions and optimized… Show more There were multiple tools in PayPal to find the frauds, different look and feel and in different platforms. I spent weeks of time with the Teammates/Agents in Omaha and Dublin in-person and remotely to understand their pain points in finding the frauds in Underwriting and other limitations. Created UX solutions along with the UX experts and tested with multiple users and saved the teammate efficiency. Worked with the N.js engineers and created the solutions and optimized the whole initiative into a working model.

• Product Manager 2 - Marketplace and VOC

  • May 2017 - Jan 2019

  Chennai Area, India -Managing disputes for Marketplaces like eBay and AliExpress -My focus area is Merchant Risk and loss mitigation -Decisions based on Voice of customers and data -Motivating the scrum teams to focus on the big picture -Delivering the products with high value and fewer churns. When a customer is unhappy about a product they're free to create a dispute in PayPal through the website or by a call, but lesser the call volume the better loss saving, How can a Product Manager do it… Show more -Managing disputes for Marketplaces like eBay and AliExpress -My focus area is Merchant Risk and loss mitigation -Decisions based on Voice of customers and data -Motivating the scrum teams to focus on the big picture -Delivering the products with high value and fewer churns. When a customer is unhappy about a product they're free to create a dispute in PayPal through the website or by a call, but lesser the call volume the better loss saving, How can a Product Manager do it in three months time, with a newbie team and great support from leadership? Listened to the VOC and VOM in real time, NICE and also used tealeaf, IBM Watson to reduce the call volume and still give the best customer service. Interested in knowing more about this? DM me to know more about #disputetodelight

• User Experience Designer/Researcher 1

  • Aug 2016 - May 2017

  Chennai Area, India User experience designing for PayPal's merchants. Help them yield the best conversion rates with PayPal and add value to PayPal's presence. Suggest the merchants with the best user experience practices. I browse merchant's website, find who are the customers and then provide the right approach. User's persona and condition is an important aspect to provide the best notion.

• User Experience Analyst

  • Jul 2012 - Jul 2016

  Chennai Area, India User Experience designer for Point of Sale products at PayPal Designed products for in-store and in-car pinpad models Worked on 'Pick-up at store' a new era payment model Launched it with first set of PayPal merchants



Cognizant

• Uzbekistan
• Education
• 1 - 100 Employee

• UI/UX designer

  • Jun 2011 - Jul 2012

  Chennai Area, India Off-campus, placed at Cognizant as a UI/UX designer, worked for clients like JPMC and Walgreens. That was a time when mobile and tablets were having a boom into the era of eCommerce, I had the opportunity to explore the new avenues. The user research about 'How the user will approach this with the mobile?' kept me indulge in new and exciting learning everyday. Won awards for the best UI/UX mobile app from the client.



Times Of India

• Broadcast Media Production and Distribution

• Intern - Layout analyzer/designer/reporter

  • Dec 2010 - May 2011

  Chennai Area, India Which story would come where? What the reader expects on the first page? What should be the font size for the elderly news readers? Should we reduce the kid's edition paper size for the children to hold it and read? Which advertisement will attract which reader? The love for User experience started there!



Hello FM 106.4

• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Radio Jockey - Part time

  • May 2010 - Dec 2010

  Chennai Area, India - Spoke with the audience on various topics - Created ads and content - Bloopers, ads and voice-overs



AdSmith

• India
• Advertising Services
• 1 - 100 Employee

• Creative Designer - Part time

  • Mar 2009 - Sep 2009

  Chennai Area, India Adsmith is my first workstation which had only 5 employees including me, I was almost doing everything there from cold calling the clients and booking their appointment, taking pictures for the wrapper designs, costume plan for the models before the shoot, designing the ads in Photoshop and writing the content. It was an absolute learning for fresher like me and I have to agree everything started here.