Ian Johnson
Owner at Out Now- Claim this Profile
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Bio
Michael Wilke, MS
Ian is one of the world's first gay marketing experts, starting Significant Others in Australia in the early 1990s, before it became an international phenomenon. He is the first in the field to go global, later starting Out Now and bringing his expertise to Europe, where gay marketing was just starting but no one had yet brought it further than a single country. Ian is smart, reliable and passionate. He's a sensible businessman who stays above the fray of a sometimes insular industry, while remaining creative and innovative. I highly recommend working with him.
Bob Witeck
I am very happy to recommend Ian Johnson, especially his dedication to the power of change through smart marketing and media strategies. I sense we are of like minds in our understanding and commitment to the LGBT market, and to developing global strategies that build on best practices. On that front, he always will have my unconditional support and friendship. Bob Witeck CEO, Witeck-Combs Communications, Inc. Washington D.C. www.witeckcombs.com
Meshlin K.
Ian Johnson provided incredibly focused insight into a specific market my company was trying to tap in to. His depth of understanding, contacts and relationships within the gay community made our work efficient and incredibly effective, and I would recommend his business to anyone considering working with the gay community anywhere in the world Meshlin Khouri
Michael Wilke, MS
Ian is one of the world's first gay marketing experts, starting Significant Others in Australia in the early 1990s, before it became an international phenomenon. He is the first in the field to go global, later starting Out Now and bringing his expertise to Europe, where gay marketing was just starting but no one had yet brought it further than a single country. Ian is smart, reliable and passionate. He's a sensible businessman who stays above the fray of a sometimes insular industry, while remaining creative and innovative. I highly recommend working with him.
Bob Witeck
I am very happy to recommend Ian Johnson, especially his dedication to the power of change through smart marketing and media strategies. I sense we are of like minds in our understanding and commitment to the LGBT market, and to developing global strategies that build on best practices. On that front, he always will have my unconditional support and friendship. Bob Witeck CEO, Witeck-Combs Communications, Inc. Washington D.C. www.witeckcombs.com
Meshlin K.
Ian Johnson provided incredibly focused insight into a specific market my company was trying to tap in to. His depth of understanding, contacts and relationships within the gay community made our work efficient and incredibly effective, and I would recommend his business to anyone considering working with the gay community anywhere in the world Meshlin Khouri
Michael Wilke, MS
Ian is one of the world's first gay marketing experts, starting Significant Others in Australia in the early 1990s, before it became an international phenomenon. He is the first in the field to go global, later starting Out Now and bringing his expertise to Europe, where gay marketing was just starting but no one had yet brought it further than a single country. Ian is smart, reliable and passionate. He's a sensible businessman who stays above the fray of a sometimes insular industry, while remaining creative and innovative. I highly recommend working with him.
Bob Witeck
I am very happy to recommend Ian Johnson, especially his dedication to the power of change through smart marketing and media strategies. I sense we are of like minds in our understanding and commitment to the LGBT market, and to developing global strategies that build on best practices. On that front, he always will have my unconditional support and friendship. Bob Witeck CEO, Witeck-Combs Communications, Inc. Washington D.C. www.witeckcombs.com
Meshlin K.
Ian Johnson provided incredibly focused insight into a specific market my company was trying to tap in to. His depth of understanding, contacts and relationships within the gay community made our work efficient and incredibly effective, and I would recommend his business to anyone considering working with the gay community anywhere in the world Meshlin Khouri
Michael Wilke, MS
Ian is one of the world's first gay marketing experts, starting Significant Others in Australia in the early 1990s, before it became an international phenomenon. He is the first in the field to go global, later starting Out Now and bringing his expertise to Europe, where gay marketing was just starting but no one had yet brought it further than a single country. Ian is smart, reliable and passionate. He's a sensible businessman who stays above the fray of a sometimes insular industry, while remaining creative and innovative. I highly recommend working with him.
Bob Witeck
I am very happy to recommend Ian Johnson, especially his dedication to the power of change through smart marketing and media strategies. I sense we are of like minds in our understanding and commitment to the LGBT market, and to developing global strategies that build on best practices. On that front, he always will have my unconditional support and friendship. Bob Witeck CEO, Witeck-Combs Communications, Inc. Washington D.C. www.witeckcombs.com
Meshlin K.
Ian Johnson provided incredibly focused insight into a specific market my company was trying to tap in to. His depth of understanding, contacts and relationships within the gay community made our work efficient and incredibly effective, and I would recommend his business to anyone considering working with the gay community anywhere in the world Meshlin Khouri
Credentials
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Practical Legal Training
-Jul, 1992- Nov, 2024
Experience
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Out Now
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France
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Business Consulting and Services
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1 - 100 Employee
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Owner
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1992 - Present
Leading global LGBT business development specialists. My role is varied.
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CEO
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1992 - Present
Out Now is the leading global LGBT business development specialist. Our clients - including brands like Barclays, Hilton, IBM, Toyota, Lufthansa and German Tourism Marketing - get the clearest possible gay market picture by virtue of Out Now's 20 years of LGBT insights and specialist experience. Industry experts describe Out Now as "the world's best" in LGBT business expertise.
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Hunt & Hunt Lawyers
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Australia
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Legal Services
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100 - 200 Employee
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Solicitor / Attorney
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1993 - 1994
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Paralegal
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1991 - 1992
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Citi
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United States
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Financial Services
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700 & Above Employee
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VP Finance
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Feb 1989 - Aug 1990
Treasury role dealing Interest Rate Options - ETO and OTC. Treasury role dealing Interest Rate Options - ETO and OTC.
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Education
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UNSW
LLB/B.Com, Commerce (Marketing), Law -
University of NSW, Australia
Bachelor of Commerce (B.Com. - Marketing); Bachelor of Laws (LLB), Law, Business, Marketing