Outi Jokinen
Marketing Manager at Auramarine Ltd- Claim this Profile
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German -
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Spanish -
Topline Score
Bio
Experience
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Auramarine Ltd
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Finland
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Industrial Machinery Manufacturing
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1 - 100 Employee
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Marketing Manager
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Apr 2017 - Present
Building up the marketing function at the company. Complete brand update including the website renewal for improved visitor experience, to better support sales of the company's products and services and to increase the company's overall market visibility. Content co-creation to various channels, considering strategic key messages and target groups. Event arrangements. Collaboration with global sales representative network. Trademarks. Building up the marketing function at the company. Complete brand update including the website renewal for improved visitor experience, to better support sales of the company's products and services and to increase the company's overall market visibility. Content co-creation to various channels, considering strategic key messages and target groups. Event arrangements. Collaboration with global sales representative network. Trademarks.
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MacGregor
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Maritime
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700 & Above Employee
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Marketing and Communications Manager, Cargo Handling Division
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Oct 1991 - Mar 2017
Over the years, my duties have varied from assistant to contract manager and at some point I started to gravitate towards communications. The technical knowledge and project management skills acquired while acting as a contract manager proved to be a valuable asset when communicating about the products and solutions. I was responsible both for the strategic and operative marketing communications duties within my division. During past years I've been heavily involved in development and communications around customer solution business and it has been rewarding to see the first true solution-based deliveries materialise.I plan, collect ideas and information, write, design, coordinate, try to come up with good ideas, carry the project responsibility, prepare for exhibitions, produce content and ask "stupid" questions (rather than rely on assumptions). I also strongly believe in the power of teamwork and networking. Show less
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Contract Manager
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Oct 1991 - Jan 2009
earlier titles with this company: Sales Coordinator, Process Assistant
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PAROC
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Finland
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Wholesale Building Materials
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300 - 400 Employee
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Marketing secretary
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Oct 1990 - Sep 1991
Preparation of marketing materials such as brochures and other printed materials, photographs and business gifts and participation in exhibition arrangements. Correnspondence and translations using Swedish, German and English. Contacts with customers and daughter companies in Sweden and Denmark. Preparation of marketing materials such as brochures and other printed materials, photographs and business gifts and participation in exhibition arrangements. Correnspondence and translations using Swedish, German and English. Contacts with customers and daughter companies in Sweden and Denmark.
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Wärtsilä Marine
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Turku Area, Finland
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Marketing secretary
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Oct 1988 - Nov 1989
Marketing materials, exhibition arrangements and participation in stand manning, member in the organizing team of an international cruise ship owner's conference, secretarial duties and cost control. Marketing materials, exhibition arrangements and participation in stand manning, member in the organizing team of an international cruise ship owner's conference, secretarial duties and cost control.
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Oy Laivateollisuus Ab
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Turku Area, Finland
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Secretary, Yacht dept
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1987 - 1988
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Wallas-Marin Oy
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Maritime Transportation
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1 - 100 Employee
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Export secretary
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Apr 1984 - Nov 1987
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Education
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Hanken & SSE Executive Education
Growth Accelerator Program 2014 -
University of Jyväskylä
Competence-based qualification in planning, developing and executing organisational communication, International organisational communication -
Turun Ammattikorkeakoulu
Bachelor of Business Administration (BBA), Marketing -
Turun yliopisto - University of Turku
diploma in translation, German, French