Ottavia Palomba
COMMUNICATIONS DIRECTOR | Luxury & Culture (Freelance) at Karla Otto- Claim this Profile
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Français Native or bilingual proficiency
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Anglais Full professional proficiency
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Italien Full professional proficiency
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Credentials
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Fondamentaux du Marketing Numérique
GoogleAug, 2018- Sep, 2024 -
Formation Community Management
L'ECOLE FRANCAISE INC
Experience
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Karla Otto
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United Kingdom
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Public Relations and Communications Services
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200 - 300 Employee
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COMMUNICATIONS DIRECTOR | Luxury & Culture (Freelance)
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May 2017 - Present
High profile portfolio: retainer clients (blue-chip gallery: Gagosian; luxury LVMH brands: hospitality & retail; premium architects: Studio KO) and special event projects. Building awareness and visibility for high end cultural & lifestyle entities, from luxury corporate messaging to creative statements. Strategy implementation and media activation, inclusive of event management. Press campaigns (from influential business dailies to premium fashion & lifestyle long lead publications) & Press presentations. Show less
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PR CONSULTING PARIS
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France
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Business Consulting and Services
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COMMUNICATIONS DIRECTOR (Fashion Brands & e-commerce)
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Jun 2015 - May 2017
• Main markets: France, UK, USA, Italy, Germany. • PR activities: communications strategy (media & influencers). Copywriting. Tactical press coverage: from product placement to in-depth features and cover stories. Events organization. Runway shows & press presentations (Fashion Weeks: Paris, New York, London, Milan) • Brands: from fashion (Jacquemus, Mansur Gavriel, Carven…) to e-commerce (ssense.com) • Main markets: France, UK, USA, Italy, Germany. • PR activities: communications strategy (media & influencers). Copywriting. Tactical press coverage: from product placement to in-depth features and cover stories. Events organization. Runway shows & press presentations (Fashion Weeks: Paris, New York, London, Milan) • Brands: from fashion (Jacquemus, Mansur Gavriel, Carven…) to e-commerce (ssense.com)
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WANDA NYLON
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France
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Retail Apparel and Fashion
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BRAND MANAGER & COMMUNICATIONS DIRECTOR (Fashion Brand)
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Sep 2012 - May 2017
• Main Mission: Brand launch. Develop and implement all the Communications strategy, 'from scratch'. Establish it as a key player in the contemporary fashion and high end media landscape. 360° tasks implying creativity and efficient tactics. • Main markets: France, UK, USA, Italy, Germany, Russia, Korea, Japan • Communication & Marketing Activities: - Communications strategy (from institutional to social media) & Brand positioning tactics - Website co-creation (sitemap, navigation, content) and updates - Copywriting: Press material, brand content & newsletters; includes design (layout, curation) - Product placement on international creative talents & high-end influencers (music & film industry) - Press presentations & Runway Shows (Paris Fashion Week) : responsible for all press, France & international, including front-row influencers and VIPs. http://www.wandanylon.fr/press/ Show less
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EACH OTHER
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Ireland
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Design
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1 - 100 Employee
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BRAND MANAGER & COMMUNICATIONS DIRECTOR (Fashion Brand, Culture Collabs)
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Jan 2012 - Dec 2015
• Main Mission: Mission: Brand launch. Develop and implement all the Communications strategy, 'from scratch'. Establish it as a key player in the contemporary fashion and high end media landscape. 360° tasks implying creativity and efficient tactics. Mix of global communications and talent scouting for artists collabs. • Main markets: France, UK, USA, Italy, Germany. • Communication & Marketing Activities: - Prior to the launch: brand book & business plan co-writing with the founders, and all content for packaging, labels, product information sheets, talents and team biographies, keywords and taglines - Communications strategy & Brand positioning tactics - Copywriting: Press material, website & newsletters - Runway shows, press days, fashion & arts events, (Paris, London and Milan during the fashion weeks; Cannes during the film festival; Bruxelles during the art fair) - Retail events activation : pop ups and launches - Influencer strategy implementation - Art buying for collaborations & limited edition production management. Artist liaison. - Regular brainstormings with the creative directors and the sales director to improve the collection structure, best products categories and promotional operations. http://www.each-other.com/press/ Show less
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Miutoo
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France
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Movies, Videos, and Sound
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PROJECT DIRECTOR (Digital Talents)
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Dec 2011 - Dec 2012
• Brand content projects with innovative digital art creators (Visual Story-Telling, Interactive Installations, Online Animation) — Clients: Louis Vuitton, Converse, Petit Bateau • Talent Scouting, industry intelligence • Copywriting: agency profile, talents biographies, briefs • Agency Development: clients prospection • Brand content projects with innovative digital art creators (Visual Story-Telling, Interactive Installations, Online Animation) — Clients: Louis Vuitton, Converse, Petit Bateau • Talent Scouting, industry intelligence • Copywriting: agency profile, talents biographies, briefs • Agency Development: clients prospection
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Agence Véronique Lopez
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France
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Public Relations and Communications Services
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PRESS OFFICER (Culture & Lifestyle)
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Sep 2011 - Sep 2012
• Main missions: represent art & design galleries, including a gallery launch & Venice Biennale project. • Main markets: Paris & Brussels • PR activities: copywriting (all press folders); generate news and features; organize interviews, on-site meetings, press presentations and press trips • Main missions: represent art & design galleries, including a gallery launch & Venice Biennale project. • Main markets: Paris & Brussels • PR activities: copywriting (all press folders); generate news and features; organize interviews, on-site meetings, press presentations and press trips
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PRESS OFFICER (Fashion, Events, Design)
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Jan 2008 - Jul 2010
MEDIA : News, Features, Product Placement: - Retainers : Nike for the most upscale French creative media titles ( includes exclusive events and press trips organization); Lucien Pellat-Finet; Atelier Swarovski ; Emilio Pucci - Special projects: Ron Arad at the Centre Pompidou; Stella Mc Cartney store opening; Dedon with Philippe Starck launch; Roberto Bolle, international opera dancer... EVENTS: event organization & related media coverage (TV, web, print) / Some events: - Swarovski Palace: high-profile preview launches: during the Salone del mobile, Milan, Apr 10 - Vogue Turkey launch at Le Crillon, Mar 10 - Wallpaper, 5th Design Award cocktail party at Boucheron, Jan 09 - Ron Arad, private vernissage of the monographic exhibition at Centre Georges Pompidou & party at le Georges, Nov 08 - European T Magazine launch party at le Petit Palais, Feb 08 - Boutique openings: Paris: Just Cavalli, Feb 08 - Stella McCartney, Jan 09 - Roberto Cavalli building, Feb 09 - Cannes: 2009: Dsquared2: Boutique opening & party - 2010: Replay party; Style Star (fashion movies festival) Show less
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Studio Michel Haddi
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France
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Book and Periodical Publishing
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PHOTO STUDIO MANAGER
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2005 - 2007
Photography Studio direction. Management of all tasks, from the shootings (and preparation) to the the lab, the final editing and publication process / contact with art buyers and creative directors for campaigns. Between Paris and London. Internationally renowned talent: https://michelhaddistudio.com/ Photography Studio direction. Management of all tasks, from the shootings (and preparation) to the the lab, the final editing and publication process / contact with art buyers and creative directors for campaigns. Between Paris and London. Internationally renowned talent: https://michelhaddistudio.com/
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EDITORIAL DIRECTOR
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2005 - 2007
- EDITORIAL DIRECTOR: photography books - MANAGING EDITOR : fashion & lifestyle magazines / with the photographer Michel Haddi: Conde Nast UK/USA, Hollywood celebrities photographer… https://michelhaddistudio.com/ - EDITORIAL DIRECTOR: photography books - MANAGING EDITOR : fashion & lifestyle magazines / with the photographer Michel Haddi: Conde Nast UK/USA, Hollywood celebrities photographer… https://michelhaddistudio.com/
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Education
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La Sorbonne
DOUBLE DEUG, HISTOIRE—SOCIOLOGIE / LETTRES MODERNES -
Lycée Henri IV