Head Of Digital Marketing & Performance

• Jan 2022 - Present

Digital Marketing Supervisor

• Feb 2020 - Jan 2022

-Develop a department-wide online marketing strategy-Supervise Ecommerce Marketing Team-Collaborate with IT department to establish site analytics-Creates graph in the system to track product sales-Lead development of tailored marketing campaigns-Maintain contact with IT department to ensure system security-Identify and reaches out to potential affiliates-Research and formulates ways to optimize the user experience-Use data to create a strategic plan-Maintain working knowledge of best practices in marketing

Senior Digital Marketing Specialist

• Jun 2019 - Feb 2020

Digital Marketing Specialist - lead generation expert

• Aug 2017 - Jun 2019

-Specialized in generating lead through Adwords, Bing, Facebook Native platforms.-Managing PPC campaigns for the US market.-Daily optimization for the campaigns, Adding effective keywords, check search terms & add negatives keywords.-Conversion rate optimization.-Lead generation expert for auto warranty and all home services.-Improve keywords quality score for a higher conversion rate.-Make keyword research to find opportunities.-Review and analyze landing page for a better UX.-Write effective expanded text ads and extensions.-Increasing the CTR by optimizing the ad copy.-Managing bid strategies with focus in increasing leads and increasing the conversion rate.

Social Media Marketing Specialist

• May 2017 - Aug 2017

-Building and executing social media strategy through competitive and audience research.-Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices. -Generate quality leads with the lowest costs through Facebook campaigns.-Development of brand awareness and online reputation.-Provides training and guidance to social media and marketing team members on social media implementation best practices and strategies.-Reports progress to senior marketing management.

Digital Marketing Executive

• Jan 2017 - May 2017

• Search engine marketing (SEM):-Coordinating with the Media & Digital Marketing Team to understand the Campaign Requirements, deliverables and scope of work.-Conducting research to analyze and understand the market competition for benchmarking.-Budget allocation as per planning, funds managing, monitoring project cost & ensuring ROI.-Plan and execute Adwords campaigns.

Facebook community manager

• Sep 2016 - Dec 2016

•Deliberate planning and goal setting.•Development of brand awareness and online reputation.•Create, curate and manage all published content (images, videos and written).•Create timely and engaging content optimized the targeted audience.•Analyze and report social media actions on a monthly basis for success and new opportunities.

Sales Supervisor

• Nov 2014 - Sep 2016

• Responsible for the Showroom in term of sales and marketing.• Check needed stock and inform management of the needs.• Look for local & external suppliers.• Provide management with price of materials needed.• Receive materials with purchase orders.• Perform pricing and coding of materials. • Responsible for the Showroom in term of sales and marketing.• Check needed stock and inform management of the needs.• Look for local & external suppliers.• Provide management with price of materials needed.• Receive materials with purchase orders.• Perform pricing and coding of materials.

Sales Supervisor

• Jan 2014 - Nov 2014

• Acting as a liaison between the management and the team.• Correcting any problem that comes up and motivating the sales team.• make sure that the decisions or policies took by the highest level are implemented by the sales team.• Attend trade shows to identify new services and products.• Ensure merchandise ready to be displayed cleanly.• Ensure Items are in stock and maintain inventory.• Organize sales staff schedules. • Acting as a liaison between the management and the team.• Correcting any problem that comes up and motivating the sales team.• make sure that the decisions or policies took by the highest level are implemented by the sales team.• Attend trade shows to identify new services and products.• Ensure merchandise ready to be displayed cleanly.• Ensure Items are in stock and maintain inventory.• Organize sales staff schedules.

Salesman

• Aug 2013 - Dec 2013

• Marketing the medical supplies products.• Receive orders from the customers.• Package customers orders and issue the related invoice.• Perform customers visits to teach customers how to use the medical supplies ordered.• Meetings with manufacturers of medical supplies to talk about new strategies to increase the sales. • Marketing the medical supplies products.• Receive orders from the customers.• Package customers orders and issue the related invoice.• Perform customers visits to teach customers how to use the medical supplies ordered.• Meetings with manufacturers of medical supplies to talk about new strategies to increase the sales.