Experience

The Trium Group
• United States
• Business Consulting and Services
• 1 - 100 Employee
• Partner

  • Feb 2023 - Present

Marie Stopes International
• United Kingdom
• Non-profit Organizations
• 700 & Above Employee
• Board Member US

  • Jan 2019 - Present

Medcan
• Canada
• Wellness and Fitness Services
• 300 - 400 Employee
• Board Member

  • Oct 2015 - Present


IDEO

• United States
• Design Services
• 700 & Above Employee

• Partner and Executive Director

  • May 2018 - Jan 2023

  My last act at IDEO was about activation: For the first time, I found myself gravitating more towards the people in my orbit - colleagues, rising stars, clients, and friends - than the work itself. It was clear to me that, in this final stage, my purpose was to serve by supporting those people first and foremost. That realization ultimately opened the space I needed to jump into the transformational, human-centered work I’m now doing at Trium.

• Partner, Design 4 Change

  • Jan 2014 - May 2018

  This chapter was the beginning of my search for something greater. We started a transformative rebuild of the Greater Toronto Airport - a project I feel most proud of. At the same time, I found myself holding the space in between the impact a project would have on IDEO and on our client in a way that felt new, intriguing, and absolutely exhilarating.

• Partner and Collective Lead

  • Dec 2011 - Jan 2014

  After we got our footing, our initial regional focus was on the Chinese and Japanese markets - both a dream come true for a designer like myself and a wonderful business challenge. I learned some of my most valuable lessons in understanding people, cultural diversity, and global partnership during this time.

• Founding Partner, Asia Region

  • Aug 2006 - Dec 2011

  In the US, IDEO was solidifying its place as a creative superpower. We were itching for a new frontier. So I hopped on a plane (so many times I lost count) and planted a flag in Shanghai for our Consumer Experience Design practice. Originally, we served as an engineering outpost for some of our largest North American clients trying to expand their efforts in China.

• Global Practice Head

  • Mar 2004 - Jun 2009

  Snap-On Tools was the beginning of our product-market fit. After that, we ran as fast as we could, delivering experiential design and services to a kaleidoscopic mix of companies, organizations, and stakeholders. Of particular note was our work in creating HBO GO. At a time when the traditional music industry was being disrupted by the iPod, we helped HBO leap in front of a similar fate by innovating on its core, fundamental business: start streaming and moving its business and brand into D2C.

• Studio Leader

  • Aug 2001 - Mar 2004

  Move to Palo Alto in the golden age of technological innovation? Build the first truly interdisciplinary IDEO studio? You would have said yes as well. My first pivotal project was building a new type of digital tool for a very traditional hardware company - Snap-On Tools. The deliverable we presented? A 4-hour experiential walk-through in a custom garage we built to showcase the product in a totally immersive exhibit. This was the groundbreaking beginning of the modern-day customer experience: blending brand with storytelling and emotion. Show less

• Designer and Project Leader

  • Apr 1998 - Jul 2001

  And I was off to the races. IDEO was the only company that was challenging the status quo of how design was showing up in the world and the value and impact that it could have. No one was thinking about design in a cross-disciplinary way. In this first chapter, I learned how to structure and deliver projects with collaboration at the core.


Pathwise Leadership
• United States
• Professional Training and Coaching
• 1 - 100 Employee
• Co-Teacher

  • Mar 2018 - Aug 2022


IDEO.org

• United States
• Design Services
• 1 - 100 Employee

• Advisor to HEALTH XO

  • Aug 2015 - Aug 2020

  We’re out to redesign reproductive health so that it fits seamlessly into the lives of teens, because when girls take charge of their bodies, they take charge of their futures.

• Advisory Board Member

  • Aug 2011 - Aug 2019

  To advise and support the leadership team on tactical and strategic initiatives. I have also worked on a couple of projects and traveled into the field with clients and teams.


Allen-Edmonds Shoe Corporation
• Board Member

  • May 2006 - Mar 2014

CleanWell Company
• United Kingdom
• Industrial Machinery Manufacturing
• Co-Founder and Board Member

  • 2005 - 2008