Orla Donworth
Digital Marketing Executive at Goffs- Claim this Profile
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Bio
Credentials
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Google Ads Video Certification
GoogleAug, 2021- Nov, 2024 -
Google Analytics
GoogleAug, 2021- Nov, 2024 -
Google Ads Display Certification
GoogleApr, 2020- Nov, 2024 -
Advertising on YouTube
LinkedIn -
Digital Strategy
LinkedIn -
Gmail Essential Training
LinkedIn -
Google Analytics 4 (GA4) Essential Training
LinkedIn -
Google Calendar Essential Training
LinkedIn -
Google Drive Essential Training
LinkedIn -
Learning Google Data Studio for Marketers
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Learning Google Workspace
LinkedIn
Experience
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Goffs
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Spectator Sports
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1 - 100 Employee
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Digital Marketing Executive
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Sep 2021 - Present
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Digital Marketing Assistant
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Jan 2021 - May 2021
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Yearling Groom
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Jul 2020 - Oct 2020
-Prepared a draft of high-quality yearlings for major sales in Ireland & the UK, including the 2020 Goffs Orby sale topping yearling. -Completed another yearling preparation season for Roundhill in 2018. Draft included dual group winner Summer Romance. -Prepared a draft of high-quality yearlings for major sales in Ireland & the UK, including the 2020 Goffs Orby sale topping yearling. -Completed another yearling preparation season for Roundhill in 2018. Draft included dual group winner Summer Romance.
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Personal Assistant
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Feb 2019 - Dec 2019
-Dynamic role within a PA Agency, providing services to thoroughbred clients such as stud farms, trainers and Associations.-Duties included Client Relations, Sales Coordinating, Administration & Marketing. -Attended Irish & UK sales with client farms, either showing horses or doing ‘cards’ and reporting to clients using the ThoroughWorks software.-Covered annual leave for Irish Racehorse Trainers Association(IRTA), acting as Secretary.-Daily use of Equisoft Live software -Dynamic role within a PA Agency, providing services to thoroughbred clients such as stud farms, trainers and Associations.-Duties included Client Relations, Sales Coordinating, Administration & Marketing. -Attended Irish & UK sales with client farms, either showing horses or doing ‘cards’ and reporting to clients using the ThoroughWorks software.-Covered annual leave for Irish Racehorse Trainers Association(IRTA), acting as Secretary.-Daily use of Equisoft Live software
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Sales Coordinator & Yearling Barn Manager
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Jul 2016 - Dec 2017
Part of the Baroda Stud sales team for 3 years. When working at Baroda Stud full time, I coordinated sales for the leading sales consignment- duties included recruiting freelance grooms, organising accommodation & travel for the sales team & contributing content to the Stud’s social media channels during the sales season. During the breeding season I was in direct contact with owners, providing them with written updates and photographs of their mares & foals that boarded on the farm.I also managed a fillies yearling barn, preparing them for all major sales across Ireland & the UK.
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Airlie Stud
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Veterinary Services
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1 - 100 Employee
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Laboratory Technician
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Jan 2016 - Jul 2016
-Based in the on-site laboratory at Airlie Stud, I carried out routine haematology, parasitology and bacteriology for Airlie Stud & Moyglare Stud during the busy breeding season. -Reported directly to the resident Veterinary Surgeon-Commercially sourced drugs and supplies from various pharmaceutical wholesalers. -Other duties included processing x-rays, lab administration and stocking the pharmacy.-Adhered to strict laboratory health and safety regulations and protocols. -Based in the on-site laboratory at Airlie Stud, I carried out routine haematology, parasitology and bacteriology for Airlie Stud & Moyglare Stud during the busy breeding season. -Reported directly to the resident Veterinary Surgeon-Commercially sourced drugs and supplies from various pharmaceutical wholesalers. -Other duties included processing x-rays, lab administration and stocking the pharmacy.-Adhered to strict laboratory health and safety regulations and protocols.
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Yearling Barn Manager
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Jun 2015 - Sep 2015
Oversaw the preparation of a barn of yearlings for Keeneland September Sales Oversaw the preparation of a barn of yearlings for Keeneland September Sales
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Coolmore Stud
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Ireland
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Spectator Sports
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1 - 100 Employee
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Yearling Groom
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Oct 2014 - Apr 2015
Completed a yearling preparation season in the Australian branch of Coolmore, preparing a barn of 60 high-quality yearlings for major sales. Part of the sales team for the Magic Millions Gold Coast Sale & Inglis Easter Sale 2015. Completed a yearling preparation season in the Australian branch of Coolmore, preparing a barn of 60 high-quality yearlings for major sales. Part of the sales team for the Magic Millions Gold Coast Sale & Inglis Easter Sale 2015.
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Yearling Groom
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Jun 2013 - Sep 2013
Ran a barn of yearlings in preparation for Keeneland September Sales during the co-operative placement on my undergraduate degree. Ran a barn of yearlings in preparation for Keeneland September Sales during the co-operative placement on my undergraduate degree.
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The National Stud- Part of The Jockey Club
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United Kingdom
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Spectator Sports
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1 - 100 Employee
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Student
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Jan 2013 - Jun 2013
Received a Distinction in the National Stud Diploma course. Received a Distinction in the National Stud Diploma course.
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Education
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Limerick Institute of Technology
Master's degree, Digital Marketing -
University of Limerick
Bachelor's degree, Equine Science -
Crescent College Comprehensive