Oriana Chale

Content Strategist and RRSS at CX Events
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Contact Information
us****@****om
(386) 825-5501
Location
Rosario, Santa Fe, Argentina, AR

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Cristina Falcon

Oriana fue una excelente tutora en el plan de becarios de Global Commerce Media. Siempre fue muy profesional en su apoyo al momento de responder mis interrogantes e inquietudes, y demostró de este modo solidaridad, responsabilidad y verdadera competencia profesional.

Ana-maria Andrei

In the year I worked closely with Oriana, I found her as self-motivated and always proactive. But most importantly, she developed a global mindset that allows her to learn quickly and navigate the frontier between different cultures and disciplines. She seeks continuous growth, with a strong sense of creativity to tailor quick and useful solutions. Oriana is a rising star &would be an asset to any team.

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Credentials

  • Certificación en Display de Google Ads
    Google
    Jun, 2022
    - Nov, 2024
  • Certificación sobre las Campañas de Búsqueda de Google Ads
    Google
    Jun, 2022
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Jun, 2022
    - Nov, 2024
  • Maarketing Digital: Publicidad en Redes Avanzado
    Coderhouse
    Jun, 2022
    - Nov, 2024
  • Marketing Digital: Community Manager + Publicidad
    Coderhouse
    Mar, 2022
    - Nov, 2024
  • Cambridge English: Advanced (CAE) - C1
    University of Cambridge
    Dec, 2018
    - Nov, 2024
  • Certificate of Achievemente - Advanced
    Kaplan International Languages
    Jan, 2018
    - Nov, 2024

Experience

    • Argentina
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Content Strategist and RRSS
      • Apr 2023 - Present

      - Writing 4 blog articles per month, based on SEO analysis and considering the target audience. - Define the communication area based on: creating a brief, establishing voice and tone, creating an empathy map, defining objectives, establishing our target and detailing the brand manual. - Publication of content on social networks (LinkedIn and Instagram) and copywriting. - Writing 4 blog articles per month, based on SEO analysis and considering the target audience. - Define the communication area based on: creating a brief, establishing voice and tone, creating an empathy map, defining objectives, establishing our target and detailing the brand manual. - Publication of content on social networks (LinkedIn and Instagram) and copywriting.

    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Intern's Mentor | Content Strategist and Editor
      • Oct 2022 - Mar 2023

      •Manager of internship program, supervising the work of 300 interns.•UX Writing and Quality Management: correct review of the quality of the articles in order to improve UX through smooth readings, generating engagement and increasing traffic on the website.

    • Content Strategist Intern
      • Jul 2022 - Oct 2022

      •Editing articles based on keyword research, combining SEO with marketing contents.•Writing articles for Amazon, using affiliate marketing and creating CTA (call to action) buttons, in order to generate conversions.•Use of WordPress and HTML code.

    • Israel
    • E-Learning Providers
    • 300 - 400 Employee
    • Chat Representative - ES/EN
      • Apr 2021 - Dec 2022

      •Managing an average of 70 clients daily through chat. Writing attractive copy that generates engagement with students, using storytelling techniques to connect emotionally with them, and getting satisfactory sales. •Managing an average of 70 clients daily through chat. Writing attractive copy that generates engagement with students, using storytelling techniques to connect emotionally with them, and getting satisfactory sales.

    • Writer
      • Apr 2021 - Oct 2021

      •Write, edit and publish at least 1 article per month. Writing content based on the user's needs, working collaboratively with a graphic designer to develop the visual story. •Content creation: 5 posts and videos for Instagram, Facebook and Twitter, working collaboratively with a team of 5 people. •Write, edit and publish at least 1 article per month. Writing content based on the user's needs, working collaboratively with a graphic designer to develop the visual story. •Content creation: 5 posts and videos for Instagram, Facebook and Twitter, working collaboratively with a team of 5 people.

    • Argentina
    • Writing and Editing
    • Writer
      • May 2020 - May 2020

      •Attending academic events and writing articles about them. •Attending academic events and writing articles about them.

Education

  • Universidad Nacional de Rosario - UNR
    Licenciatura, Comunicación social
    2019 - 2023
  • Coderhouse
    UX Writing, Diseño UX/UI
    2023 - 2023
  • Coderhouse
    Course, Digital Marketing: Advanced Advertising
    2022 - 2022
  • Coderhouse
    Curso, Digital Marketing: Community Manager + Advertising
    2022 - 2022
  • Universidad Nacional de Rosario - UNR
    Ayudante de cátedra de Redacción I, Orientación de alumnos universitarios
    2020 -

Community

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