Omair Rafaqat
Assistant Manager Digital Marketing at Digilatics- Claim this Profile
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Topline Score
Bio
Zohaib Ashraf
I've had the pleasure of working with many professionals in our line of work, but Omair is someone whom I will always remember fondly. His attitude makes him one of a kind. Not only did he show me many tricks of the business, but he helped me navigate through different processes.
Ali Abbas Daha
I found Omair to be a very detail oriented person. His deliverance of work was simply the best. Omair is an asset and will be an asset for any company/organisation he works for. Wish him all the best for his future.
Zohaib Ashraf
I've had the pleasure of working with many professionals in our line of work, but Omair is someone whom I will always remember fondly. His attitude makes him one of a kind. Not only did he show me many tricks of the business, but he helped me navigate through different processes.
Ali Abbas Daha
I found Omair to be a very detail oriented person. His deliverance of work was simply the best. Omair is an asset and will be an asset for any company/organisation he works for. Wish him all the best for his future.
Zohaib Ashraf
I've had the pleasure of working with many professionals in our line of work, but Omair is someone whom I will always remember fondly. His attitude makes him one of a kind. Not only did he show me many tricks of the business, but he helped me navigate through different processes.
Ali Abbas Daha
I found Omair to be a very detail oriented person. His deliverance of work was simply the best. Omair is an asset and will be an asset for any company/organisation he works for. Wish him all the best for his future.
Zohaib Ashraf
I've had the pleasure of working with many professionals in our line of work, but Omair is someone whom I will always remember fondly. His attitude makes him one of a kind. Not only did he show me many tricks of the business, but he helped me navigate through different processes.
Ali Abbas Daha
I found Omair to be a very detail oriented person. His deliverance of work was simply the best. Omair is an asset and will be an asset for any company/organisation he works for. Wish him all the best for his future.
Credentials
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Google Ads Display Certification
Google Digital Academy (Skillshop)Jan, 2023- Nov, 2024 -
Google Ads Video Certification
Google Digital Academy (Skillshop)Jan, 2023- Nov, 2024 -
Google Ads Search Certification
Google Digital Academy (Skillshop)Jul, 2022- Nov, 2024
Experience
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Digilatics
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United States
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Advertising Services
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1 - 100 Employee
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Assistant Manager Digital Marketing
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Jan 2023 - Present
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Digital Advertising Specialist
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Oct 2022 - Dec 2022
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ibex.digital
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Pakistan
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Telecommunications
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1 - 100 Employee
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Marketing Analyst
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Jan 2021 - Oct 2022
• Develop and implement a robust strategy across all channels while managing multi-million dollar ad spend on Google Ads and Facebook Ads• Set quarterly goals and objectives, and provide monthly/quarterly/ad-hoc reports of relevant metrics, insights and recommendations.• A/B testing to increase the efficiency of managed PPC campaigns to attract targeted demographic, increase leads/conversions, expand reach or other goals.• Ability to provide in-depth reporting and analysis of campaign performance and SEM project tracking to other departments.• Tracking conversion rates and recommendation for the improvements to the websites.• Evaluating customer research, market conditions and competitor data.• Manage and optimize CPC, bids and quality score on search network campaigns.• Managing campaigns for multiple clients from various industries such as Food, Moving Services, Medical, and Homecare industry etc on both Search and Social Networks.• Responsible for planning and managing various sorts of analysis to keep the accounts profitable.• Conducting in-depth audits for new clients and preparing presentations to highlight their lifetime strategies and our recommendations.• Training and supervising new resources to help them grow within the Company.
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Operations Supervisor
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Mar 2020 - Jan 2021
• Responsible for improving performance and ensuring the team is performing on an optimal level• Conducting team building activities, coordinating with other departments to keep the team up-to-date on product knowledge, process knowledge and quality assurance• Ensuring all sales executives follow their schedules and adhere to breaks• Assigning daily targets and complying to the requirememts of the company
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Product Specialist
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Apr 2018 - Feb 2020
• Training and Coaching of sales executives on effective selling and sales techniques• Conducting group sessions on product specific updates and selling tactics• Generating reports showing improvement/difference in performance on a weekly-basis
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Quality Assurance Verifier
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Dec 2016 - Apr 2018
• Evaluation and Verification of Sales• Coaching and training the sales executives on effective selling and sales techniques• Delivering Weekly and Monthly feedbacks
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Sales Executive
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Aug 2015 - Nov 2016
• Sales English (Inbound Sales dealing with U.S. based Consumers• Complete a specific number of targets everyday (Sales, Quality, Adherence)• Perform different duties and trainings according to the Supervisor's directive• Reporting back to the Supervisor and Manager on daily-basis
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Wotex Technologies
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Pakistan
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Outsourcing and Offshoring Consulting
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1 - 100 Employee
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Sales Executive
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Jun 2015 - Jul 2015
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Education
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University of Engineering and Technology, Taxila
Bachelor's degree