Olympia de Proyart

Chief Executive Officer at AwesomePetCo
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Contact Information
us****@****om
(386) 825-5501
Location
Paris, Île-de-France, France, FR
Languages
  • English Full professional proficiency
  • French Native or bilingual proficiency
  • Spanish Limited working proficiency
  • German Limited working proficiency

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Credentials

  • Art Market Economics
    Christie's Education
    Mar, 2022
    - Nov, 2024
  • Business Sustainability Management
    Cambridge Institute for Sustainability Leadership (CISL)
    Nov, 2021
    - Nov, 2024
  • Community Member
    Ignition Program
    Nov, 2021
    - Nov, 2024
  • SQL for Data Science
    Coursera
    Oct, 2021
    - Nov, 2024

Experience

    • France
    • Pet Services
    • 1 - 100 Employee
    • Chief Executive Officer
      • May 2022 - Present

      AwesomePetCo is the leader in pets entertainment boxes in France. With Woufbox.com and Miaoubox.com, we've now been delivering monthly happyness to dogs and cats for more than 10 years ! - Develop, execute, and assess top business strategies for Woufbox and Miaoubox - Collaborate with other executives, managers, and employees to identify meaningful solutions - Managing a team of thirteen people AwesomePetCo is the leader in pets entertainment boxes in France. With Woufbox.com and Miaoubox.com, we've now been delivering monthly happyness to dogs and cats for more than 10 years ! - Develop, execute, and assess top business strategies for Woufbox and Miaoubox - Collaborate with other executives, managers, and employees to identify meaningful solutions - Managing a team of thirteen people

    • France
    • Retail
    • 1 - 100 Employee
    • Chief Executive Officer
      • May 2022 - Present

      The Fisher Box : Fishing lures from the best brands, adapted to your fishing type, and delivered to your door monthly ! The Fisher Box : Fishing lures from the best brands, adapted to your fishing type, and delivered to your door monthly !

    • France
    • Technology, Information and Internet
    • 700 & Above Employee
    • UK Country manager
      • Jan 2021 - Aug 2021

      - Proposes and coordinates international strategy - Ensures accountability of countries' results - Adapts organisation to a more localized approach - Proposes and coordinates international strategy - Ensures accountability of countries' results - Adapts organisation to a more localized approach

    • United Kingdom
    • Retail Art Supplies
    • 1 - 100 Employee
    • Ecommerce Manager
      • Oct 2019 - Dec 2020

      Responsible for developing DMC's online presence to enhance the brand's global market share. Setting DMC.com's revenue targets in line with brand's long term strategy goals. Creating online commercial calendar, coordinating content creation coordination and promotions, tracking performance. Linking the commercial, creative and e-commerce teams to ensure delivery against targets. Key areas of responsibility: • Setting online revenue targets aligned with company's 5 years objective, as… Show more Responsible for developing DMC's online presence to enhance the brand's global market share. Setting DMC.com's revenue targets in line with brand's long term strategy goals. Creating online commercial calendar, coordinating content creation coordination and promotions, tracking performance. Linking the commercial, creative and e-commerce teams to ensure delivery against targets. Key areas of responsibility: • Setting online revenue targets aligned with company's 5 years objective, as well as budget required across all areas • Creating and managing commercial and promotional calendar • Owning online launch plan for large product launches • Synchronising key UX projects with the development agency • Coordinating imagery and video content creation • Managing performance marketing strategy and execution • Managing social media strategy • Developing the 1K Free Patterns project, one of the brand's key online strategic tool • Reporting weekly and monthly about results and budget to the board Show less Responsible for developing DMC's online presence to enhance the brand's global market share. Setting DMC.com's revenue targets in line with brand's long term strategy goals. Creating online commercial calendar, coordinating content creation coordination and promotions, tracking performance. Linking the commercial, creative and e-commerce teams to ensure delivery against targets. Key areas of responsibility: • Setting online revenue targets aligned with company's 5 years objective, as… Show more Responsible for developing DMC's online presence to enhance the brand's global market share. Setting DMC.com's revenue targets in line with brand's long term strategy goals. Creating online commercial calendar, coordinating content creation coordination and promotions, tracking performance. Linking the commercial, creative and e-commerce teams to ensure delivery against targets. Key areas of responsibility: • Setting online revenue targets aligned with company's 5 years objective, as well as budget required across all areas • Creating and managing commercial and promotional calendar • Owning online launch plan for large product launches • Synchronising key UX projects with the development agency • Coordinating imagery and video content creation • Managing performance marketing strategy and execution • Managing social media strategy • Developing the 1K Free Patterns project, one of the brand's key online strategic tool • Reporting weekly and monthly about results and budget to the board Show less

    • United Kingdom
    • Apparel & Fashion
    • 1 - 100 Employee
    • Commercial Project Manager
      • Jan 2019 - Oct 2019

      Responsible of owning the delivery for key projects, from planning through tracking performance. Linked the commercial, creative and commerce teams and helped them delivering the biggest commercial opportunities, ensured delivery against KPIs. Key areas of responsibility: • Managed key projects to deliver the brand's strategy & goals • Aligned the commercial calendar and timeline of each key project • Owned launch plan for large product launches • Created and tracked KPIs… Show more Responsible of owning the delivery for key projects, from planning through tracking performance. Linked the commercial, creative and commerce teams and helped them delivering the biggest commercial opportunities, ensured delivery against KPIs. Key areas of responsibility: • Managed key projects to deliver the brand's strategy & goals • Aligned the commercial calendar and timeline of each key project • Owned launch plan for large product launches • Created and tracked KPIs against key project areas, with insight from Ops & Commercial team, to ensure each project delivered against its goal and on budget • Created and maintained product range performance analysis to input range planning • Budget forecasting, management and reporting for key projects

    • Studio Manager
      • Jan 2018 - Dec 2018

      Coordinated the release of all new knitting and crochet kits collections as well as key brand projects. Ex: New kits collections, change of packaging, collaborations • Forecasted revenue new initiatives • Decided, alongside with the board, if the initiatives were worth it or not • Implemented processes to synchronise the different teams (design, operations, marketing, digital and photography = 17 people) • Ensured communication across teams • Regularly reported to the… Show more Coordinated the release of all new knitting and crochet kits collections as well as key brand projects. Ex: New kits collections, change of packaging, collaborations • Forecasted revenue new initiatives • Decided, alongside with the board, if the initiatives were worth it or not • Implemented processes to synchronise the different teams (design, operations, marketing, digital and photography = 17 people) • Ensured communication across teams • Regularly reported to the directors about projects' progress • Ensured completion within deadlines • Monthly budget reporting • Re-assessed the processes to constantly improve Other tasks: Analysis: • Competitors' products range • Price range analysis, monthly evaluate the impact of change in price Accounting: • Count of monthly commissions for our 13 collaborations • Monthly French VAT declaration (On French portal and Xero)

    • Business analyst and Project manager
      • Jan 2015 - Dec 2017

      Analysis: • Weekly, monthly and yearly sales analysis • Product range analysis and review • Pricing analysis and review • Shipping methods' profitability assessment • Monitor fashion collaborations' commissions Marketing: • Creation of Wool and the Gang Facebook and Instagram marketing strategy • Implementation of campaigns • Results assessment Project #1: 1,000 patterns Started one of the key online strategic projects for DMC.com, the famous… Show more Analysis: • Weekly, monthly and yearly sales analysis • Product range analysis and review • Pricing analysis and review • Shipping methods' profitability assessment • Monitor fashion collaborations' commissions Marketing: • Creation of Wool and the Gang Facebook and Instagram marketing strategy • Implementation of campaigns • Results assessment Project #1: 1,000 patterns Started one of the key online strategic projects for DMC.com, the famous embroidery brand. Managed the release of a collection of 10 free embroidery or cross stitch patterns every week on the websites, with the purpose of driving consumption of related products. 1,200 patterns released so far. • Supervised the design process • Organised the stitching, photography, tech packs editing and online release of those patterns • Ensured the promotion of this project on the website, Email, Facebook, Instagram and Pinterest • Regularly reviewed the range to match customers' requirements • Analysed the number of downloads, new emails collected and product consumption generated Project #2: Wool and the Gang Paris pop-up shop Organised and managing the Paris Wool and the Gang pop-up shop at BHV Le Marais in December 2016 • Selected product range • Employed 3 salesperson • Managed stocks and deliveries • Weekly reported on sales Project #3: Managed the translation of Wool and the Gang products and website in French and German • Managed 20 free-lance translators and 2 proofreaders • Sent them website and product content • Sent the final scripts to the Tech team for them to implement on the websites

  • Flambée
    • London, United Kingdom
    • Co-founder
      • Jun 2014 - Oct 2016

      Started and developed a new food concept, the Tarte Flambée, in different food markets, with the ultimate goal of opening a restaurant chain. • Created a food offer and a restaurant concept • Released differentiated products on street food markets in order to test this concept • Builded up a loyal customer base and key partnerships with 3 market managers and 2 venue owners • Created on- and offline brand identity, and managed marketing campaigns via newspaper, blog articles… Show more Started and developed a new food concept, the Tarte Flambée, in different food markets, with the ultimate goal of opening a restaurant chain. • Created a food offer and a restaurant concept • Released differentiated products on street food markets in order to test this concept • Builded up a loyal customer base and key partnerships with 3 market managers and 2 venue owners • Created on- and offline brand identity, and managed marketing campaigns via newspaper, blog articles, special offers and social media (3,380 followers on Facebook). • Wrote a business plan for the restaurant chain • Pitched to external investors. Raised £350K to launch the first restaurant • Worked on legal contracts for the investors (equity and convertible debts contracts) • Negotiated contracts with landlords Show less Started and developed a new food concept, the Tarte Flambée, in different food markets, with the ultimate goal of opening a restaurant chain. • Created a food offer and a restaurant concept • Released differentiated products on street food markets in order to test this concept • Builded up a loyal customer base and key partnerships with 3 market managers and 2 venue owners • Created on- and offline brand identity, and managed marketing campaigns via newspaper, blog articles… Show more Started and developed a new food concept, the Tarte Flambée, in different food markets, with the ultimate goal of opening a restaurant chain. • Created a food offer and a restaurant concept • Released differentiated products on street food markets in order to test this concept • Builded up a loyal customer base and key partnerships with 3 market managers and 2 venue owners • Created on- and offline brand identity, and managed marketing campaigns via newspaper, blog articles, special offers and social media (3,380 followers on Facebook). • Wrote a business plan for the restaurant chain • Pitched to external investors. Raised £350K to launch the first restaurant • Worked on legal contracts for the investors (equity and convertible debts contracts) • Negotiated contracts with landlords Show less

    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Internship in the High Jewellery department
      • Jul 2013 - Aug 2013

      • Assisted in coordinating the design and manufacturing of the high jewellery collection • Helped implementing and updating a new database in the High Jewellery department, as well as creating and sending all the jewels’ authenticity certificates • Assisted in coordinating the design and manufacturing of the high jewellery collection • Helped implementing and updating a new database in the High Jewellery department, as well as creating and sending all the jewels’ authenticity certificates

  • Tymo
    • London, United Kingdom
    • Assistant Manager
      • Apr 2013 - Jul 2013

      Helped the founder, Matthias Gilles, to create a men fashion brand specialised in African patterned clothes. Helped the founder, Matthias Gilles, to create a men fashion brand specialised in African patterned clothes.

  • Helene Lambert and Associates
    • London, United Kingdom
    • Internship
      • Aug 2012 - Sep 2012

      Fashion buyers office. Charged of organising the buyers’ schedule for the September fashion week, as well as discovering new upcoming brands of clothing or decoration Fashion buyers office. Charged of organising the buyers’ schedule for the September fashion week, as well as discovering new upcoming brands of clothing or decoration

    • France
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Internship
      • Aug 2011 - Aug 2011

      Internship in the sales department Internship in the sales department

    • United Kingdom
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Internship in the jewellery department
      • Jun 2011 - Jul 2011

      Helped organising the jewellery auction Learn about stones rating Learning how to evaluate price of jewellery Helped organising the jewellery auction Learn about stones rating Learning how to evaluate price of jewellery

    • Internship in the Berlin gallery
      • Feb 2011 - Apr 2011

      Charged of updating the database, shipping paintings and organising a Lyonel Feininger exhibition Charged of updating the database, shipping paintings and organising a Lyonel Feininger exhibition

    • France
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Internship
      • Jul 2010 - Aug 2010

      Short work experience in the Sales, Marketing and Press department Short work experience in the Sales, Marketing and Press department

Education

  • Cass Business School
    Bachelor degree in Business, major in Finance, Finance, General
    2011 - 2014

Community

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