SEO Copywriter

• Mar 2021 - Present

Freelance Columnist

• Nov 2020 - Present

Freelance Writer

• May 2020 - Present

I write clear and engaging online articles covering all aspects of Japanese creativity, lifestyle & culture.

Content and Community Manager

• Nov 2020 - May 2021

Contributing Writer

• Oct 2020 - Apr 2021

Freelance Blogger

• Jun 2020 - Apr 2021

I write travel blogs promoting sustainable and responsible travel.

Freelance Blogger

• Sep 2020 - Nov 2020

• Write engaging B2C copy highlighting how Japanese knives can be used in everyday situations as a tool to improve the ease of cooking to generate sales.• Write according to monthly food themes, using images, SEO keywords, and above all, clear and engaging copy – please see my author profile below.

Copywriter

• May 2020 - Oct 2020

• Part of a team driven to make our app, Minderful, the pioneer in the mental fitness space. We champion proactive ways to look after the mind, beat burnout & depression.• Write 300 to 500 word audio clips for app users, giving information and advice to improve the strength and happiness of their minds. E.g. Hobby-Up, Log Out.• Offer suggestions on how users can explore more on each topic: podcasts, Ted Talks, books, etc.• Create on-brand Instagram posts for the Instagram account, plus commenting, liking, creating hashtags, and increasing follows and our follow to unfollow ratio.• Source images for audio blocks to reflect the nature of the message and engage users.

Freelance Press Release Editor

• May 2020 - Jun 2020

• Edited a 30-page Press Pack for an ITV Crime Drama hitting screens later this year documenting a famous serial killer and touching on the themes of homosexuality and homelessness• Transcribed interviews from actors including David Tennant.• Edited a 21-page Press Park for another ITV Crime Drama covering themes of loss, family, betrayal memory, the supernatural and death - focused on grammatical consistency and lucid style. Reference: Rich Cain, Senior Account Director at IJPR.

Content Writer

• Feb 2020 - May 2020

• Researched and wrote promotional and travel-inspiring blog articles (via WordPress) for On The Go Tours blog page; covering company tours, industry trends, essential advice, cultural hotspots, and must-have travel experiences.• Generated and pitched original blog ideas prior to writing.• Proofread and edited website content as part of a ‘content refresh’ - including tour information pages, travel itineraries, country landing pages, travel types, travel themes, and travel advice pages.• Implemented a strong SEO practice to boost reader engagement and KPIs.• Wrote each blog according to the company tone of voice and with appropriate images, google search tags, meta descriptions, and inbound and outbound links to other relevant promotional material.• Edited, sub-edited and published travel articles written by colleagues from overseas company offices.

Content Specialist

• Sep 2019 - Nov 2019

• Researched and wrote 600 to 1500 word online blog posts for small business websites on digital technology and small business trends, as well as travel, culture, food and drink under the Columbus Travel Media, World Food & Drink, and World Travel Guide labels.• Updated travel and airport guides by fact-checking current information.• Sourced and manipulated images from Shutterstock for blog post cover images and travel article content.• Reviewed and edited the copy of colleagues.• Wrote succinct and engaging social media headings.• Optimised clients’ web pages to produce a higher SEO ranking.

Executive Sales Assistant

• Nov 2018 - Sep 2019

• Conducted market research in preparation for book submission discussions in weekly meetings.• Compiled promotional catalogues online using Edelweiss.• Stood as an important contact for wholesalers, bookshops, academic institutions and individual buyers. • Helped the marketing team to organise book and author events.• Provided sales, stock and print run figures for the production, sales and marketing teams.• Processed book orders and deliveries using databases (MDL Solution Centre and MDL Connect).• Compiled sales and metadata reports using MIDAS database and Microsoft Excel.• Part of a team that was awarded ‘IPG Specialist Consumer Publisher of the Year’ in April 2019.

Writer

• Jan 2016 - Feb 2017

• Wrote 22 online articles for The Tab Durham including interviews, reviews and opinion pieces. • Wrote two pieces on university culture which went viral called ‘First year is the best year of your life’ and ‘Durham University is the best in the UK’.• Edited and proofread the copy of new writers; and monitored article comments to understand the audience.• Secured one week work experience in The Tab UK office in June 2016 through my article success.• Rated as the 4th most read Tab writer in the UK for August – September 2016.

Summer Intern

• Jul 2016 - Jul 2016

• Researched sports related information for the sports journalism team.• Wrote an online article for the sports column on a Chelsea FC pre-season game.• Edited and sub-edited pieces of copy.