Olivia Broadhurst

Digital Marketing Specialist at Rabobank New Zealand
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Contact Information
us****@****om
(386) 825-5501
Location
Hamilton, Waikato, New Zealand, NZ

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Experience

    • New Zealand
    • Banking
    • 100 - 200 Employee
    • Digital Marketing Specialist
      • Oct 2021 - Present

      Create, manage and execute social media strategy to leverage Rabobank New Zealand channels through a programme of content storytelling (includes ongoing review of analytics and recommendations for improvement). Own the Rabobank New Zealand website manage updates with key stakeholders. Improve and optimise the customer experience journey on the Rabobank New Zealand website via user journey mapping, customer personas and A/B testing. Make recommendations for improvement using Google Analytics and communicate to key stakeholders. Collaborate with Marketing team on Rabobank Digital Advertising campaign to align creative to messaging framework and sales funnel.

    • Marketing Coordinator
      • Nov 2020 - Oct 2021

    • Clinic Assistant
      • Jan 2016 - Dec 2019

      A summer job at a busy surgery and surgical oncology practice. Key responsibilities included preparing and managing patient clinics, communicating with patients and designing consent forms and patient information materials for the clinic. A summer job at a busy surgery and surgical oncology practice. Key responsibilities included preparing and managing patient clinics, communicating with patients and designing consent forms and patient information materials for the clinic.

Education

  • University College Dublin
    Bachelor's degree, Business
    2020 - 2020
  • University of Otago
    Bachelor of Commerce, Bachelor of Science, Marketing, Physiology
    2016 - 2019

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