Experience

Gomperts Cooling Services N.V.

• Curaçao
• HVAC and Refrigeration Equipment Manufacturing
• 1 - 100 Employee

• Digital Marketing Manager

  • Sep 2017 - Present

  Gomperts Cooling Services N.V. is a family business back in my home island of Curaçao. I work remotely as an all-around marketing manager for the company. My duties include social media marketing (content creation & communication), social media advertising, SEO & SEA, website optimization & management, as well as out-of-home advertising communication & design. Gomperts Cooling Services N.V. is a family business back in my home island of Curaçao. I work remotely as an all-around marketing manager for the company. My duties include social media marketing (content creation & communication), social media advertising, SEO & SEA, website optimization & management, as well as out-of-home advertising communication & design.



FIGHTCLUB

• Advertising Services
• 1 - 100 Employee

• Conversion Rate Optimization (CRO)

  • Jan 2021 - Jun 2021

  I came back to Fightclub in my final University year for my thesis where I also worked in the CRO department. My responsibilities included scanning our clients' online presence (websites) for improvements, analyzing heat maps and data, as well as designing mock-ups for design changes in order to conduct A/B or Multivariate testing along with our SEO team. For my thesis I conducted research on one of Fightclub's clients concerning their CRO but took a more qualitative rather than quantitative approach to analyzing user interaction & perception with the clients website. This included face-to-face interviews about how the users perceived the website, what was bad about their experience, and how to get them to purchase on the website.



FIGHTCLUB

• Advertising Services
• 1 - 100 Employee

• Creative Intern

  • Sep 2019 - Feb 2020

  As a creative intern my responsibilities included working with the social media team to make social media content (photo & video) for clients, working with the SEA and social advertising specialists to make Google Banners and Social Media Banners for clients' advertising network, as well as working with different departments on building brand identities and mockups. As a creative intern my responsibilities included working with the social media team to make social media content (photo & video) for clients, working with the SEA and social advertising specialists to make Google Banners and Social Media Banners for clients' advertising network, as well as working with different departments on building brand identities and mockups.