Ole Lund Haugen

Management Consultant & Partner at Kaluna
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Contact Information
us****@****om
(386) 825-5501
Location
Oslo, Oslo, Norway, NO
Languages
  • Engelsk Full professional proficiency
  • Germanske språk Limited working proficiency

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Experience

    • Norway
    • Business Consulting and Services
    • 1 - 100 Employee
    • Management Consultant & Partner
      • Jan 2012 - Present

      Specialising in delivering consultation services to the Beverage, Packaging, and Waste collection industries. Specialising in delivering consultation services to the Beverage, Packaging, and Waste collection industries.

    • Supervisory Council Member
      • 2009 - Present

    • Independent Business Consultant
      • 1997 - Present

      Advise various Companies in Business Development in The Baltic Countries, and Poland . The list of clients included Sandvika, Bærum and representation of Orkla companies

    • Independent Business Consultant
      • May 1997 - 1997

      Private Business consultant providing services to multinational companies in the area of acquisitions, management, turnarounds, start-ups, etc Specific areas include:- Beverage companies such as Coca-Cola Bottling operations in the 3 Baltic countries, Nordic countries and Poland. - Breweries in Russia, Kazakhstan, Ukraine, Poland, and several western European markets- Post consumer package collection - advising producers, retailers, governments and pother post packaging entities in the development and setup of operations, cost management and control, and system architecture to achieve the set objectives- Many companies advised including Carlsberg Breweries (Kazakhstan, Russia, Ukraine, Poland, France, Bulgaria, Estonia, Latvia, Lithuania), Baltic Beverage Holdings, Svensk Dagligvaruhandel, ARCAPITA, Sumitomo, Japan, Synnøve Finden, Eesti Pandipakend, European Processing International, Lithuanian Brewery Association, Latvian Brewery Association, Pripps-Ringnes, Polimoon Plastics, Tomra Systems, Hartwell, Aldaris Brewery, Slavutich Brewery, Ministry of environments in Estonia, Latvia, Lithuania, Poland. Show less

    • Chairman of the Board
      • Jun 2002 - Aug 2005

      Egg and Poultry Company merged to be the become the second largest privately owned, poultry Company in Norway: Egg and egg-product packing, and distribution to the trade. Accountable for initiating and execution of acquisitions/mergers, development of new strategy, structure the administration, prepare and chair the monthly meeting in the Board of Directors. Inter mediator between past competitors to merge – re-establish trust between the various parties, structure the new Company, build competitive advantages, and organisational structure. Show less

    • Managing Director
      • 1998 - 1999

      Meat processing Company, and distribution, Fully accountable for all the Company activities to The Board of Directors, Acquire Meat Companies to meet the objective to “build the largest privately owned meat Company in Norway” and structure and implement the strategy and business plans, build organization structure, reporting systems, develop brands, product development, customer relation, logistics, and securing raw material supplies. Meat processing Company, and distribution, Fully accountable for all the Company activities to The Board of Directors, Acquire Meat Companies to meet the objective to “build the largest privately owned meat Company in Norway” and structure and implement the strategy and business plans, build organization structure, reporting systems, develop brands, product development, customer relation, logistics, and securing raw material supplies.

    • Vice President Strategic Development
      • 1996 - 1997

      In charge of restructuring the export department, special strategically projects related to the termination of the Coca-Cola franchise agreement. Sales and packaging projects in the Baltic countries, in addition to member Board/Supervisory Councils of the three Orkla 50% ownership brewerie ( Estonia, Saku, - Latvia, Aldaris, - Lithuania Kalnapilis) Br After the merger between Ramløsa, Pripps, and Ringnes, international brewery expansion in the East Central European Region, and termination of the Coca-Cola franchise agreement, several projects were initiated in which I was managing . The projects areas were: - reorganize and develop the export strategy for the new Company, - development projects replacing products and cooperation with Coca-Cola, - sales strategy and organization in Estonia, Latvia, and Lithuania, - integrated packaging strategy and implementation in all Baltic markets, - acquisition strategy and negotiation to obtain Polish Breweries, Show less

    • Norway
    • Food and Beverage Services
    • 300 - 400 Employee
    • President, Ringnes International, and Senior Vice President Ringnes AS, Oslo/Warsaw
      • 1990 - 1996

      Develop and implement the International Ringnes strategy in Russia, Baltic Countries and Poland. Special focus in developing the three Ringnes owned Polish Coca-Cola operations, where I was Chairman of the Board of all the Polish operations, and managing director of the Warsaw Coca-Cola Bottlers the last 8 months. Preparing and execution of the selling and transfer of the ownership of the Polish operations. Member of the Ringnes top management team - observer in the mother Company’s Board.All Companies became market leader within the first year of operation and enjoyed double digit growth rate. Transforming key positions from expatriates to local managers. Introducing modern Western operational techniques to become market oriented and a competitive beverage company. Show less

    • Senior Vice President Sales and Marketing
      • 1988 - 1990

      Total accountability for operation and results in the domestic as well as export markets. Develop and implement the marketing and sales strategy – including the key account management/product and packaging development. Main contact point with the license companies as Coca-Cola, Schweppes, Solo, Heineken, and Tuborg/Carlsberg. Observer in the Company’s Board.Restructured the sales and marketing organisations in the beer and carbonated soft drink divisions after the merger in February, 1988. The non competition clause was lifted in February 1988 – a competitive mind had to be built. Introduced the Key Account Management system, category management, space to sales, and closing the relationship with the numerous distributors.Develop and implement aggressive market plans to meet competitions with the various Pepsi challengers launched in the greater Oslofjord area. Ringnes obtained one of the highest per capita of Coca-Cola products outside US. Growing market share of carbonated soft drinks and water, and kept beer market shares. Show less

    • Norway
    • Retail
    • 1 - 100 Employee
    • General Manager
      • 1987 - 1988

      The largest logistical provider of weekly magazines in Norway. Total accountability for the Company – operation, financial and development. New land was acquired, and a new modern logistical center developed. The owners, the 11 largest, Norwegian publishing companies, with the aim to sell and distribute the weeklies at the lowest possible cost (a cost center). : Introduced the most modern IT system for order and delivery system for about 7.000 outlets. A well developed IT department. Show less

    • Norway
    • Food and Beverage Services
    • 300 - 400 Employee
    • VP Sales and Marketing
      • 1980 - 1987

      At the time this was known as Jarlsberg Mineralvann AS - Nora Fabrikker AS and later became Ringnes Brewery AS. The two Companies merged in 1980, and the main task as the sales and marketing director, I was in charge of the conversion of the Pepsi products at Nora to be replaced by Coca-Cola products. Develop and implement the marketing and sales organisation. Developed products as Mozell (14% market share in 1986) and Farris low carbonation and a drop of lemon – the basis for the major growth rate for Farris. The conversion of Pepsi was very successful, the Coca-Cola generated a very strong market gain. Show less

    • Specialist Northern Europe - Marketing
      • 1978 - 1980

      Develop the merchandising and space to sales standard for the North European Coca-Cola Division. Introduced the first merchandising standard and implemented space to sales system generating improved sales through improved space and selling standard. Develop the merchandising and space to sales standard for the North European Coca-Cola Division. Introduced the first merchandising standard and implemented space to sales system generating improved sales through improved space and selling standard.

    • Manager
      • 1975 - 1977

      Sales Manager Home Market – develop and implement the sales strategy by influencing and follow up the Coca-Cola Bottlers market activities in Norway. Sales Manager Home Market – develop and implement the sales strategy by influencing and follow up the Coca-Cola Bottlers market activities in Norway.

    • Independent Business Consultant
      • 1973 - 1975

      Advisor to the retail trade in Norway Advisor to the retail trade in Norway

    • United States
    • Retail Groceries
    • 700 & Above Employee
    • Management Trainee
      • 1969 - 1971

      Jewel was the third largest food chain in USA Various positions, including buyer for certain commodities, managing the private label quality program, and managing separate store departments Jewel was the third largest food chain in USA Various positions, including buyer for certain commodities, managing the private label quality program, and managing separate store departments

    • Store Manager
      • 1968 - 1969

Education

  • Harvard Business School
    International Executive Program
    1996 - 1996
  • Solstrand
    Solstrand Management Course (8 weeks)
    1988 - 1988
  • North European Management Institute, (NEMI)
    Post Graduate Course
    1972 - 1973
  • Elmhurst College
    Bachelor of Art – Business Administration/ Marketing
    1970 - 1971

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