Digital and Consumer Marketing Lead

• Jul 2022 - Present

Coordinates the company's social media presence across Instagram, Facebook, LinkedIn, and Twitter as well as the ECommerce (cellarcentral.ng) and blog for the brand. Introduces post-click marketing solutions to increase on-page conversion and starts focusing on conversion rates. Brand's monthly results: a 60% rise in organic visits, a 70% increase in new visitors, and visits Leads execution of strategic planning - facilitated strategic planning process to clearly articulate client companies' vision, mission, value proposition, brand architecture, and positioning. Coordinates digital marketing projects on creative campaigns and programmatic buying to support digital cross-promotion efforts, including Google Ads, email campaigns, Instagram/Facebook promotions, events, and marketing initiatives. Manages all business marketing initiatives and ad campaigns that, in the end, resulted in an 8% increase in web traffic in 4 months. Monthly data-driven decision-making through management and analysis of data from Google Analytics, Google Ads, Facebook/Instagram Campaigns, and consumer insights. Show less

Data Entry Specialist (NYSC)

• Feb 2021 - Apr 2022

• Creates, implements, and oversees major fast-moving brands’ data entry following established policies and regulations. • Maintain data entry requirements by following data program techniques and procedures. • Maintain detailed work base supply records and logs of the major brands. • Provides accurate and appropriate information in response to inventory officer and operations manager inquiries. • Provides supports for the marketing department on ads data management • Creates, implements, and oversees major fast-moving brands’ data entry following established policies and regulations. • Maintain data entry requirements by following data program techniques and procedures. • Maintain detailed work base supply records and logs of the major brands. • Provides accurate and appropriate information in response to inventory officer and operations manager inquiries. • Provides supports for the marketing department on ads data management

Digital Design and Installation Team Lead

• May 2020 - Dec 2020

• Developed and implemented successful design strategies, outlined how the design team will create deliverables and implement them for projects. • Evaluated individual design deliverables and overall team performance, delivering critical feedback where needed throughout the duration of a project. • Filtered through customer surveys and responses to focus groups to create an overall picture of how well the design performed. • Worked with the product development and marketing teams, as those teams are most involved with a product’s looks and presentation to customers. • Managed team of installers who are responsible for installing, servicing, and repairing structures and major components. • Scheduled and oversaw the installation of products. • Ensured adherence to contract specifications and established policies and procedures. Show less

Content Creator

• Mar 2020 - Jun 2020

• Created online contents for different assigned topics in Basic Technology for grade 5-12. • Conducted lesson research and incorporate current academic trends and data. • Applied different learning and education methodologies in order to curate content. • Reported directly to the Content editor. • Created online contents for different assigned topics in Basic Technology for grade 5-12. • Conducted lesson research and incorporate current academic trends and data. • Applied different learning and education methodologies in order to curate content. • Reported directly to the Content editor.

Information Technology Engineer

• Jan 2018 - Jan 2020

• Cooperated diligently with other team members to plan, design, and develop smart solutions.• Carried out quality assurance tests to discover errors and optimize usability.• Transformed existing software to correct errors, upgrade interfaces, and improve efficiency.• Estimate interface between hardware and software.• Data entry for clients for POS software.• Installed, managed and troubleshoot CCTV cameras for mobile and office use.• Made of Graphic designs for Digital marketing.• Provided service and solutions to IT gadgets for clients • Provided training for users who are not savvy after deployment of POS software to clients. • Training received included, networking and software familiarization course, installation & troubleshooting of CCTV cameras and Web design. Show less

Information Technology Intern

• Jan 2017 - Jan 2018

Mechanical Engineering Intern

• Oct 2015 - Feb 2016

• Based in the Works and Infrastructure department. Mainly involved with testing of machines and equipment, diesel protection systems for hazardous areas ensuring they conformed to current legislation. The maintenance of diesel engine generator set to satisfy legislation and external auditors, which involved time management and team work ensuring maintenance was achieved. • Measurement and collection of data for fuel usage on a daily basis. • The development of cylindrical mild steel funnel for the generator set • Projects undertaken: the implementation of preventative maintenance schema, design and development of a submersible pumping machine metal guard and asset management. • Training received included, protection safety systems familiarization course, measurement, maintenance processes, and basic Health & Safety. Show less