Olha Kashuba
Global Brand & Social Responsibility Manager at Waverley Software- Claim this Profile
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Ukrainian Native or bilingual proficiency
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English Professional working proficiency
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German Elementary proficiency
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Bio
Credentials
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Public speaking
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Experience
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Waverley Software
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United States
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IT Services and IT Consulting
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100 - 200 Employee
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Global Brand & Social Responsibility Manager
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Jul 2022 - Present
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Marketing Manager
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Apr 2016 - Present
Waverley Software is a Silicon Valley-based company creating custom mobile, Web, and desktop software for clients committed to remaining competitive in an increasingly demanding digital landscape. From analytics to customer engagement to wearables we work to quickly and cost-effectively design and implement your idea, product or service, building future-facing software.Responsibilities:- developing marketing strategy from scratch- creating a brand plan and brand strategy and ensuring all aspects of the company marketing and activities align with the character and goals of the brand- developing and implementing HRmarketing activities- building brand awareness- collaborating directly with California based top-management team- identifying trendsetter ideas by researching industry and related events, publications, and announcements- leading advertising and PR campaigns- managing social media campaigns Show less
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TechMagic
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Poland
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IT Services and IT Consulting
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100 - 200 Employee
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Marketing Manager
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Nov 2014 - Mar 2016
TechMagic is a Development Studio for Startups experienced in native iOS and Android applications and web development (Node.js). Responsibilities: - developing marketing strategy from scratch; - building company positioning and USP; - defining customer needs and requirements, customer segmentations, communication strategy; - increasing brand awareness; - creating lead generation campaigns; - managing and administrating websites (content, keywords, traffic, SEO); - conducting market research: KPIs, competitors activity, marketing trends, etc; - managing blog publications; - leading social media campaigns, community management; - promoting video campaigns; - developing and implementing HR-marketing activities; - coordinating partners, designers, publishing agencies. Show less
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HappyScan
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IT Services and IT Consulting
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Sales Manager
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Jan 2014 - Jan 2015
HappyScan - Mobile Marketing tool for restaurants and brands based on game mechanics. Responsibilities: - startup market research; - B2B sales; - client’s support; - database management (Pipedrive); - cooperation with partners, designers, publishing agencies. HappyScan - Mobile Marketing tool for restaurants and brands based on game mechanics. Responsibilities: - startup market research; - B2B sales; - client’s support; - database management (Pipedrive); - cooperation with partners, designers, publishing agencies.
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Tourism specialist
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Aug 2012 - Dec 2013
Tourism information center, provides service for 10000 tourists per year Responsibilities: - B2C and B2B sales; - personal customer service; - providing city tours and corporate events; - accounting; - social media marketing. Tourism information center, provides service for 10000 tourists per year Responsibilities: - B2C and B2B sales; - personal customer service; - providing city tours and corporate events; - accounting; - social media marketing.
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Accord-Tour Ltd. / Аккорд-тур ТзОВ
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Travel Arrangements
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1 - 100 Employee
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Visa and sales manager
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Sep 2011 - Apr 2012
The biggest Touroperator in Western Ukraine Responsibilities: - B2B sales - online customer service (calls, e-mail, Skype, ICQ) The biggest Touroperator in Western Ukraine Responsibilities: - B2B sales - online customer service (calls, e-mail, Skype, ICQ)
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Education
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National University 'Ivan Franko' , Lviv
Master's degree, Tourism -
Tour guide course "Fund of St. Volodymyr"
city tours in Lviv -
English Language course “Lifestyle English”
conversational English, upper-intermediate level -
English Language course “Runa” Agency
Business English, upper-intermediate level