Experience

Optival LTD
• Israel
• Technology, Information and Internet
• 1 - 100 Employee
• Head Of Gaming Business Unit

  • Mar 2022 - Present
• Head Of Business Development at Optival LTD

  • Jul 2019 - Dec 2021

• Business Development Manager

  • Dec 2018 - Jul 2019

  • Developing effective business strategy.• Increasing ROI levels, leading to higher revenues and acquisition figures.• Identifying market trends.• Finding new business opportunities



888holdings

• Israel
• Entertainment Providers
• 700 & Above Employee

• Mobile user acquisition manager

  • May 2018 - Dec 2018

  • Expand user acquisition portfolio by negotiating prospective vendors and ad partners.• Optimizing and managing ads campaign for global mobile application developers to maximize ROI.• Collaborate with Product, Product Marketing, Data, and Creative teams to understand the audience and user journey.• Identify, analyze and benchmark the competitors’ campaigns.• Create and maintain partnerships with existing and new media partners to find new opportunities to increase revenue potentials for our products.• Implement new technology platforms and analysis tools to increase user acquisition efficiency. Show less

• Affiliate manager at 888sport

  • Jan 2015 - Dec 2018

  • Responsible for affiliation in international markets for 888sport• Develop knowledge and understanding of the International markets as well as finding methods to create optimal affiliate acquisition• Optimizing campaigns, increasing ROI levels and performance across the board, leading to higher revenues and acquisition figures• Work with new and existing affiliates, optimizing sites, implementing ideas and graphic/tracking creative as well as driving large performance increases• Strong understanding of statistical analysis, using it to optimize campaigns, increase affiliate performance and negotiate existing deals Show less



"BESTOURS" travel agency

• Business Development Manager

  • Feb 2012 - Dec 2014

  • Identify customer needs and knowledge of market trends. • Expanding the business circle by contacting potential partners and conducting negotiations. • Building trust and long-term relationships with customers. • Ongoing monitoring and analysis of the results in order to meet the Company's goals. • Identify customer needs and knowledge of market trends. • Expanding the business circle by contacting potential partners and conducting negotiations. • Building trust and long-term relationships with customers. • Ongoing monitoring and analysis of the results in order to meet the Company's goals.



R.B CEREAL PRODUCTS LTD - Import and distribution of food products

• Marketing Representative

  • Jan 2010 - Jan 2012

  • Managing an independent frame of work. • Working with supermarkets, retailers, private businesse, pharmacies and wholesalers. • Handling product lines within a variety of categories, supervising a team of stewards. • Collaborating with branch managers on a daily basis. • Training new salesmen. • Managing an independent frame of work. • Working with supermarkets, retailers, private businesse, pharmacies and wholesalers. • Handling product lines within a variety of categories, supervising a team of stewards. • Collaborating with branch managers on a daily basis. • Training new salesmen.