October Conway
Marketing & Communications Manager at Pause Breathe Smile- Claim this Profile
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Experience
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Pause Breathe Smile
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New Zealand
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Professional Training and Coaching
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1 - 100 Employee
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Marketing & Communications Manager
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Jun 2017 - Present
Pause Breathe Smile with Southern Cross is a mind health programme designed to help Kiwi kids aged five to 12 learn the essential skills and tools to manage the ups and downs of life and set them up for a healthy future. It is delivered in schools, by teachers, and aligned to the New Zealand curriculum. Southern Cross, New Zealand’s leading independent health and wellness provider, has joined forces with the Pause Breathe Smile Trust and The Mental Health Foundation. Together they share a vision of equipping every child in New Zealand with the tools to achieve positive mind health. Through this partnership the Pause Breathe Smile programme will be available to primary kids aged five to 12 from October at no cost to schools. Pause Breathe Smile is the nation’s own locally designed and internationally recognised schools’ mindfulness based programme. The results are backed by research, and show that Pause Breathe Smile increases wellbeing, reduces stress, boosts conflict resolution skills and enhances self-awareness. The Pause Breathe Smile programme was developed by the Mental Health Foundation, launched in 2013 and by August 2020 had reached around 380 schools and more than 65,000 children. Show less
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Mindful Money
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United States
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Financial Services
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1 - 100 Employee
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Marketing Manager
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Jul 2019 - Oct 2020
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Child Labor Free
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New Zealand
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International Trade and Development
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Marketing Manager
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Sep 2015 - Jun 2017
Child Labor Free has developed a simple concept to a complex problem. Empower consumers to recognise brands that do not use child labor, and support brands to ensure child labor does not exist in their supply chains. Child Labor Free believe in a world where children are free to be children. To achieve this vision, we’re working with brands, consumers, factories and communities on the issue of child labor in supply chains. I am responsible for planning, development and implementation of CLF's marketing strategies, marketing communications, digital marketing and public relations activities. I oversee development and implementation of support materials in the area of marketing, communications and public relations. Show less
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Marketing Consultant
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Jan 2010 - Sep 2015
Marketing Contracting: Various marketing contract roles including: New Zealand Trade and Enterprise (NZTE) - Providing ongoing support of the Health Sector and a variety of projects including supporting NZ companies attempt entry into US military health sector, Focus on Health project review (Ministry of Economic Development), NZTE proposition development, NZ businesses marketing capability research project. Marketing Contracting: Various marketing contract roles including: New Zealand Trade and Enterprise (NZTE) - Providing ongoing support of the Health Sector and a variety of projects including supporting NZ companies attempt entry into US military health sector, Focus on Health project review (Ministry of Economic Development), NZTE proposition development, NZ businesses marketing capability research project.
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New Zealand Trade and Enterprise
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New Zealand
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International Trade and Development
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700 & Above Employee
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Marketing Manager
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Apr 2009 - Apr 2011
Managed the international marketing on behalf of New Zealand ICT, Health, Creative and Services sectors and support development of New Zealand profile in the EMEA (Europe, Middle East, Africa) regions. Responsible for assessing Major Event Development Fund applications in the context of their impact to New Zealand economic contributions.
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Brand Consultant
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Oct 2008 - Apr 2009
Support the development and maintenance of New Zealand’s brand image in a trade and investment context offshore and NZTE’s brand positioning onshore. I am directly responsible for work on the sustainability strategic initiative, managing strategic marketing direction, design & production. I also represent NZTE on the inter-agency event group, charged with the management of government funding for Major Events.
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Sony
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Entertainment Providers
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700 & Above Employee
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Senior Product Manager
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Apr 2006 - Feb 2008
Responsible for the strategic planning for VAIO and Portable Audio groups within SNZ. A&P planning, development and implementation Regional reporting and budget negotiations to Area Marketing Divisional Management. Member of Regional Marketing Development team.
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Product Manager
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Jan 2004 - Apr 2006
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Education
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The University of Auckland
Post Graduate Diploma, Marketing -
Corran School