Experience

Brian Murphy Group

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Vice President of Sales and Business Development

  • Feb 2016 - Present

  • Responsible for overseeing all company projects from inception to implementation • Identified the need for and developed industry leading database product, Discovery Higher Education database. • Develop and deploy internal sales and marketing systems from the ground floor • Direct and mentor a sales and marketing team of inside sales reps • Manage 60+ clients all with unique marketing and data needs • Demo digital product and sell via need-based selling techniques • Review data with clients to identify trends and market inefficiencies • Produce a weekly activity and forecast report for multiple clients • Develop corporate business plan on a quarterly basis, making recommendations for improvements on engagement, product and marketing



Achieve3000

• E-Learning Providers
• 1 - 100 Employee

• Inside Sales Representative

  • Nov 2014 - Feb 2016

  Develop and implement a market plan for previously undeveloped territory Leverage relationships and current users to influence decisions Constantly monitor the market and recognize trends Create and deploy targeted marketing campaigns Identify key insiders; builds and maintains extensive networks that helped to win business Impact the profitability of the company through business development Develop and implement a market plan for previously undeveloped territory Leverage relationships and current users to influence decisions Constantly monitor the market and recognize trends Create and deploy targeted marketing campaigns Identify key insiders; builds and maintains extensive networks that helped to win business Impact the profitability of the company through business development



Cengage Group

• United States
• E-Learning Providers
• 700 & Above Employee

• Senior Inside Sales Representative

  • Nov 2010 - Nov 2014

  * Reached a sales goal of 138% in 2013 for Course Technology/Cengage Learning. * Use needs based and relationship based sales techniques to fit customer needs with solutions Maintain and grow a territory in a competitive market place Cultivate leads through online research and create targeted marketing campaigns to reach those leads Maintain and enhance internal CRM to correctly forecast sales numbers Train and mentor new hires in sales and internal company workflows Cover open territories to maintain business and relationships



Bedford/St. Martin's

• Editorial Assistant

  • Sep 2008 - Oct 2010