Karisa G.

Marketing, Contract at The Cause Agency
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Location
United States, US

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5.0

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Allison Elizabeth Foster

Karisa is one of the best Clients I have ever worked with at Pfizer. She managed the Caduet and Lipitor brands at the time and I was her agency contact for several DTC and HCP-targeted programs for the cardiovascular franchise. She is very direct and focused and always able to give the clearest motivations and challenges to her agency partners. Her straightforward nature yet great personality makes her a wonderful Client for to work for - you are never left hanging without an understanding of the business objectives at hand for a brand. She is results-oriented and holds her partners to the same standards, so accountability is key. She is also a consummate professional and a pleasure to work with at all times. Karisa is engaged, energetic, creative and driven, and welcomes the challenges that are presented on a brand even when seemingly difficult to achieve. My relationship with her as a strategic partner was always a pleasure to manage, and I enjoyed our relationship tremendously in terms of taking on complex business issues and turning those realities into concrete and measurable results. I would gladly partner with her again on any marketing project and she would be an invaluable asset to any company for which she can showcase her many talents. Karisa is a top notch strategic thinker and and an all-around joy to work with. Her bubbly nature combined with her ability to stick with a viable plan for a brand elevates her to a level that is rarely seen with Marketing Managers today.

Hollace Dowdy, MA, LMFT

Karisa is not only driven and super-focused, it is also a pleasure to work with her. She has the skill of managing all aspects of multiple projects while being in communication with her internal team as well as her suppliers. Karisa and I worked on several projects. I found it a joy to work with her. Even when changes occur in business- and they do!- Karisa always remains calm and steady in her actions. I highly recommend her as a favorable and professional business partner. Hollace Dowdy

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Credentials

  • Digital Media Marketing Strategy
    New York University
  • Social Media Strategy
    New York University

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Marketing, Contract
      • 2023 - Present
    • Freelance Marketing Consultant
      • 2020 - 2023
    • Switzerland
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Consumer Marketing / Skin Health
      • 2019 - 2020
    • United States
    • Retail
    • 700 & Above Employee
    • Sales & Marketing
      • 2015 - 2018
    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Senior Marketing Manager, Media Innovation
      • 2013 - 2014
    • United States
    • Online Media
    • 1 - 100 Employee
    • Senior Marketing Manager, TV, Digital and Mobile
      • 2012 - 2013
    • Events Services
    • 1 - 100 Employee
    • Consumer Marketing and Digital Brand Manager, CV Health
      • 1999 - 2011

Education

  • Texas A&M University
    Bachelor of Arts (B.A.), Marketing & Communications
  • New York University
    Executive Level, Digital and Social Media Certifications, Digital Media
    2010 - 2011

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