Nurul Ashikin Mohd Anuar

Communication & Campaign at Etiqa Insurance and Takaful
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104 متابع, US

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Experience

    • Malaysia
    • Financial Services
    • 700 & Above Employee
    • Communication & Campaign
      • ‏أغسطس 2019 - - الحالي

      1. Formulate unit level campaign activities, initiatives and action plans for meeting the desired target.2. Analyze the competitive environment, industry trends and market requirements and provide workaround solution. 3. Communicate, implement and monitor campaign/contest action plans and strategies with team members.4. Build and develop rapport within Family Takaful Agency and other related units to cultivate and maintain long term strategy relationship.5. Consolidate, prepare and present performance report and campaign/contest initiatives updates.6. Consistently track and monitor unit’s achievement against set KPIs and provide strategic correction and realignment. 7. Managing trips or tour packages with travel agencies subject to Company’s requirements and budget8. Constantly assess cost control over all related campaign/contest initiatives activities, costing on campaign/contest activities and implementation in ensuring productivity and profitability.9. Actively involved for all events under Family Takaful Agency.

    • Events & Promotions
      • ‏أكتوبر 2018 - ‏أغسطس 2019

      Information Management1. Monitor and provide progress report for any contest and challenge required by the management2. To be responsible for all circulars, updates and communications3. To prepare all reports to management (Senior Management Team, Board & Warzone)4. To prepare the ad-hoc report as and when required for business analysis5. To provide the monitoring report to all Business Development Team (e.g: New Business Daily submission, Agency Performance and etc)6. Actively involved in analyzing the performance Agency Distribution7. Work closely with the Strategic Department to plan yearly production and recruitment budget for Agency Distribution8. Actively involved in the development and analysis of contest to achieve company’s KPI9. To ensure the submission of Reporting / Documents / updates / budgets or other ad hoc documents comply with stipulated timeline or as directed by the Head of Agency Distribution10. To coordinate the appeal cases for contest by preparing the worksheet & to present to the appeal committeeEvents and Promotions1. To manage calendar of events to held yearly2. To plan the events calendar accordingly; involves VIPs, festive seasons, other units’ activities, GELM’s calendar, etc.3. To create event concept accordingly; includes brain storming with the team, get feedback from Agency Distribution and get approval from Head of Department.4. To get relevant vendors for the particular events. Vendors for venues, collaterals sound, lighting and etc.5. To conduct business support activities for recruitment, booth promotion, conference, contest/incentives and all events6. To manage expenses given and negotiates with suppliers, venue organiser, other relevant contractors on pricing and getting the best price.7. To provide marketing support tools to enhance the business drive (sales kit, recruitment kit, brochures)8. To work closely with vendors for any event arrangement (incentive trips, events and etc)

    • Strategic Agency Transformational Unit
      • ‏يناير 2018 - ‏سبتمبر 2018

      Information Management1. Monitor and provide progress report for any contest and challenge required by the management2. To be responsible for all circulars, updates and communications3. To prepare all reports to management (Senior Management Team, Board & Warzone)4. To prepare the ad-hoc report as and when required for business analysis5. To provide the monitoring report to all Business Development Team (e.g: New Business Daily submission, Agency Performance and etc)6. Actively involved in analyzing the performance Agency Distribution7. Work closely with the Strategic Department to plan yearly production and recruitment budget for Agency Distribution8. Actively involved in the development and analysis of contest to achieve company’s KPI9. To ensure the submission of Reporting / Documents / updates / budgets or other ad hoc documents comply with stipulated timeline or as directed by the Head of Agency Distribution10. To coordinate the appeal cases for contest by preparing the worksheet & to present to the appeal committeeRecruitment1. To provide recruitment support to Agency force2. To prepare the project paper and related recruitment activities, to compile and track on the recruitment activities and contest results, to do post contest review and final result payout3. To prepare the recruitment report to be communicated to branches, agency force and internal meetings4. To liaise with the vendor for the recruitment activities such as career fair, promotional booth and etc.5. To work with Business Development team in ensuring achievement of recruitment and retention goals especially, to initiate recruitment strategy to attract new agents with desired profile6. To implement and execute other relevant projects as and when assigned by department/division head and superiors.

    • Events & Promotions - Information Management
      • ‏يوليو 2015 - ‏ديسمبر 2017

      Information Management1. Monitor and provide progress report for any contest and challenge required by the management2. To be responsible for all circulars, updates and communications3. To prepare all reports to management (Senior Management Team, Board & Warzone)4. To prepare the ad-hoc report as and when required for business analysis5. To provide the monitoring report to all Business Development Team (e.g: New Business Daily submission, Agency Performance and etc)6. Actively involved in analyzing the performance Agency Distribution7. Work closely with the Strategic Department to plan yearly production and recruitment budget for Agency Distribution8. Actively involved in the development and analysis of contest to achieve company’s KPI9. To ensure the submission of Reporting / Documents / updates / budgets or other ad hoc documents comply with stipulated timeline or as directed by the Head of Agency Distribution10. To coordinate the appeal cases for contest by preparing the worksheet & to present to the appeal committee

    • Insurance
    • 1 - 100 Employee
    • Executive 1 Marketing & Strategy
      • ‏مارس 2011 - ‏يونيو 2015

      1. Actively involved in the development of contest rules and regulations, both internally and externally2. Preparation of summary report, cash in lieu, actual cost trip, total expenses and contest details for nationwide contest for audit and management review3. Managing trips or tour packages with travel agencies subject to Company’s requirements and budget4. Responsible in preparing a complete worksheet of any appeals on contest or challenges for further deliberation and final approval by EVP/CEO.5. To liaise with Family Marketing Personnel in delivering progress reports and the announcement of the final result as approved by EVP6. To prepare the performance report for both Family and General production for management review7. Created weekly, monthly and yearly sales production for EVP and Family Marketing Division8. Planning yearly budget for Family Business9. To perform UAT on new system enhancement, change and request upon management and agents by preparing the test script and do a testing on the test script10. Created the ISM report analysis by quarterly basis11. As a main committee member in company events such as Agency Awards Night, National Sales Congress, Annual Planning Conference, Mid-Year Conference, Kick Off

Education

  • Universiti Kebangsaan Malaysia
    Bachelor of Science (BSc), Statistics
    2007 - 2010
  • Kolej matrikulasi Perak
    biology
    2006 - 2007
  • MRSM Mersing
    science
    2004 - 2005

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