Multi-Channel Marketing Specialist

• Jun 2023 - Present

• Managing the social media accounts of the publisher, Stampington & Company, along with those of its 6 best-selling magazines: Bella Grace, Somerset Studio, Willow and Sage, In Her Studio, In Her Garden, and Mingle • Increased the total revenue from organic social by 155.39% and the total number of conversions by 126.32% within the first 3 months of taking on the role • Leveraged influencer marketing, co-marketing, user-generated content, and sweepstakes, in combination with other marketing strategies, to double the organic reach of most accounts and generate spikes in new followers and likes • Conducting keyword research, writing blog posts for Somerset Place, Grace Notes, and Flourish, and optimizing them for search engines, resulting in multiple pages ranking among the top organic results in SERPs • Creating lead capture pages and other landing pages to generate interest and leads • Running email marketing campaigns with open rates of at least 20% and click rates well above 3% Show less

Marketing Executive

• Dec 2022 - Aug 2023

• Engaged in copywriting, improving organic search by 374% within the first 3 months of implementing SEO• Developed and executed digital marketing campaigns to promote the firm’s IT services, averaging a 22.5% open rate and 3.17% click rate for emails, and a 1.48% click-through rate for social media

Marketing Intern

• May 2022 - Dec 2022

B2B Marketing Solutions Intern

• Sep 2022 - Nov 2022

• Facilitated sales campaigns, generating over $10,000 in sales for CBUS Top Picks • Collected insights on the home improvement market and prospects to create sales presentations and reports • Facilitated sales campaigns, generating over $10,000 in sales for CBUS Top Picks • Collected insights on the home improvement market and prospects to create sales presentations and reports

Outreach Intern

• Apr 2022 - Jul 2022

• Identified and reached out to 180 new, qualified leads each week, building a strong sales pipeline • Organized and tracked leads in the firm’s CRM platform for follow-ups and effective data management • Identified and reached out to 180 new, qualified leads each week, building a strong sales pipeline • Organized and tracked leads in the firm’s CRM platform for follow-ups and effective data management

Sales Intern

• Jan 2022 - Apr 2022

• Developed and maintained positive customer relationships through telesales and email marketing • Utilized ERP, Salesforce, and ShareFile to manage orders from product selection through distribution • Developed and maintained positive customer relationships through telesales and email marketing • Utilized ERP, Salesforce, and ShareFile to manage orders from product selection through distribution

Business Development Intern

• Aug 2020 - Jul 2021

• Organized trade shows and webinars to create business matchmaking opportunities for over 150 technology and manufacturing companies • Organized trade shows and webinars to create business matchmaking opportunities for over 150 technology and manufacturing companies

Business Development Intern

• May 2020 - Aug 2020

• Converted 33 first-time delivery app users into business partners in a month, achieving 110% KPI • Initiated an average of 110 telemarketing calls per day • Converted 33 first-time delivery app users into business partners in a month, achieving 110% KPI • Initiated an average of 110 telemarketing calls per day