Nora Minichino
Founder and President at Farrell Public Relations- Claim this Profile
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Intermediate Italian -
Topline Score
Bio
Laura Shaw
Nora is amazing. A true professional who can come in quickly and fill some pretty big shoes. She’s personable, intelligent and a hard worker on top of being highly creative and strategic about the content she creates. I highly recommend her for any communications work you may have.
Sheri Hartman
Nora worked with me as my manager, she oversaw the Housekeeping Department for a 24 acre, 685 villa resort; the department consisted of 70+ associates. She was successful in attracting, retaining and motivating each of our associates while ensuring a safe work environment. I depended on her to interview, schedule, train, and develop each associate in our department and she did so with great success. She took a crucial role in establishing and implementing policies and procedures for departmental operations. Furthermore, she was able to manage special projects, such as monthly associate appreciation meetings and management meetings. Nora was instrumental in increasing our guest satisfaction scores by 8% within a nine month period by creating a team atmosphere, listening to associate feedback and implementing a monthly competition which awarded the top housekeeper according to guest feedback and comments. Nora is an enthusiastic and detail-oriented professional. I highly recommend her for any position that is wise enough to utilize her many talents for success.
Stephen Donahue
My company hired Nora and her team to launch our new resort in the Florida Keys. Nora was excellent to work with and very knowledgeable. She and her team got us the results we wanted. I would recommend her and hire her in the future.
Laura Shaw
Nora is amazing. A true professional who can come in quickly and fill some pretty big shoes. She’s personable, intelligent and a hard worker on top of being highly creative and strategic about the content she creates. I highly recommend her for any communications work you may have.
Sheri Hartman
Nora worked with me as my manager, she oversaw the Housekeeping Department for a 24 acre, 685 villa resort; the department consisted of 70+ associates. She was successful in attracting, retaining and motivating each of our associates while ensuring a safe work environment. I depended on her to interview, schedule, train, and develop each associate in our department and she did so with great success. She took a crucial role in establishing and implementing policies and procedures for departmental operations. Furthermore, she was able to manage special projects, such as monthly associate appreciation meetings and management meetings. Nora was instrumental in increasing our guest satisfaction scores by 8% within a nine month period by creating a team atmosphere, listening to associate feedback and implementing a monthly competition which awarded the top housekeeper according to guest feedback and comments. Nora is an enthusiastic and detail-oriented professional. I highly recommend her for any position that is wise enough to utilize her many talents for success.
Stephen Donahue
My company hired Nora and her team to launch our new resort in the Florida Keys. Nora was excellent to work with and very knowledgeable. She and her team got us the results we wanted. I would recommend her and hire her in the future.
Laura Shaw
Nora is amazing. A true professional who can come in quickly and fill some pretty big shoes. She’s personable, intelligent and a hard worker on top of being highly creative and strategic about the content she creates. I highly recommend her for any communications work you may have.
Sheri Hartman
Nora worked with me as my manager, she oversaw the Housekeeping Department for a 24 acre, 685 villa resort; the department consisted of 70+ associates. She was successful in attracting, retaining and motivating each of our associates while ensuring a safe work environment. I depended on her to interview, schedule, train, and develop each associate in our department and she did so with great success. She took a crucial role in establishing and implementing policies and procedures for departmental operations. Furthermore, she was able to manage special projects, such as monthly associate appreciation meetings and management meetings. Nora was instrumental in increasing our guest satisfaction scores by 8% within a nine month period by creating a team atmosphere, listening to associate feedback and implementing a monthly competition which awarded the top housekeeper according to guest feedback and comments. Nora is an enthusiastic and detail-oriented professional. I highly recommend her for any position that is wise enough to utilize her many talents for success.
Stephen Donahue
My company hired Nora and her team to launch our new resort in the Florida Keys. Nora was excellent to work with and very knowledgeable. She and her team got us the results we wanted. I would recommend her and hire her in the future.
Laura Shaw
Nora is amazing. A true professional who can come in quickly and fill some pretty big shoes. She’s personable, intelligent and a hard worker on top of being highly creative and strategic about the content she creates. I highly recommend her for any communications work you may have.
Sheri Hartman
Nora worked with me as my manager, she oversaw the Housekeeping Department for a 24 acre, 685 villa resort; the department consisted of 70+ associates. She was successful in attracting, retaining and motivating each of our associates while ensuring a safe work environment. I depended on her to interview, schedule, train, and develop each associate in our department and she did so with great success. She took a crucial role in establishing and implementing policies and procedures for departmental operations. Furthermore, she was able to manage special projects, such as monthly associate appreciation meetings and management meetings. Nora was instrumental in increasing our guest satisfaction scores by 8% within a nine month period by creating a team atmosphere, listening to associate feedback and implementing a monthly competition which awarded the top housekeeper according to guest feedback and comments. Nora is an enthusiastic and detail-oriented professional. I highly recommend her for any position that is wise enough to utilize her many talents for success.
Stephen Donahue
My company hired Nora and her team to launch our new resort in the Florida Keys. Nora was excellent to work with and very knowledgeable. She and her team got us the results we wanted. I would recommend her and hire her in the future.
Credentials
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Spinning Instructor Certification
Mad Dogg Athletics®
Experience
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Farrell Public Relations
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Founder and President
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Dec 2019 - Present
If you’re a small business, most likely your time is short and you don’t have the bandwidth to learn how to navigate the ever-changing trends of public relations and digital marketing. Good news! We are here to help with that. Farrell PR has over 15 years of experience in the public relations, marketing and social media world. We know a thing or two about the media outlets your brand should be in, which social media platforms you should be on (and what to do while you are on them) and how to craft your messaging to reach your dream clients or customers. We have helped numerous clients build a solid marketing strategy which achieved the profitable results they were looking for, so we know we can help you too! Farrell PR clients can expect an integrated range of services, fueled by experience and intention, including: - Public relations - Social media management & strategy - Internal and external communications -Content marketing - Strategic planning Show less
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Driftwood Hospitality Management
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United States
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Hospitality
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300 - 400 Employee
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Director of Corporate Communications
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Feb 2013 - Present
As Director of Corporate Communications, I serve as point-of-contact and liaise with executives to define target audiences and determine effective strategies to hit goals. I manage external agency relations, expand exposure, increase sales, and leverage social media platforms to increase awareness and sales. I have experience in drafting compelling press releases, pitching ideas to media agencies, and coordinating large scale events successfully. As Director of Corporate Communications, I serve as point-of-contact and liaise with executives to define target audiences and determine effective strategies to hit goals. I manage external agency relations, expand exposure, increase sales, and leverage social media platforms to increase awareness and sales. I have experience in drafting compelling press releases, pitching ideas to media agencies, and coordinating large scale events successfully.
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Account Executive
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Nov 2010 - Feb 2013
During my time as an Account Executive, I created captivating PR strategies, initiatives, and campaigns in support of sales and revenue growth. I fostered key business relationships, arranged travel, and managed social media platforms (content development, application development, guidelines advisement). By leveraging partnerships, I was able to expand campaign reach and I led teams in reaching goals and strategies. I was able to secure placement in The New York Times, Today Show, FOX Business, Women’s Health, and American Way for advertisements through effective relationship management. Selected Accomplishments Included: *Overseeing brand awareness and national campaigns for the launch of Oceania Cruises’ new flagship, Marina; the American Queen Steamboat Company’s launch of American Queen; and the James Beard Foundation’s New York City pop-up restaurant, JBF LTD, by working with Certified Angus Beef brand. *Increasing location revenue by retaining clients, increasing performance, and providing exceptional service. Show less
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Housekeeping Manager
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Aug 2009 - Nov 2010
Oversaw housekeeping department (70+ associates) to attract, retain and motivate while ensuring a safe work environment; interviewed, scheduled, trained, developed, coached & counseled, conducted performance reviews, as well as recommended discipline and termination as needed. Oversaw housekeeping department (70+ associates) to attract, retain and motivate while ensuring a safe work environment; interviewed, scheduled, trained, developed, coached & counseled, conducted performance reviews, as well as recommended discipline and termination as needed.
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Marriott International
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United States
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Hospitality
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700 & Above Employee
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Rooms Operations Supervisor
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Nov 2008 - Aug 2009
Responsible for training and supervising the Front Office and Housekeeping associates.
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Front Desk Manager
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May 2008 - Nov 2008
Supervised all aspects of Front Office to achieve highest level of guest satisfaction and occupancy. Helped facilitate hotel meeting and conference activities; monitored and completed all block space requests, group space and meeting contracts.
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Enterprise Rent-A-Car
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United States
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Real Estate
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Management Assistant
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Sep 2006 - May 2008
Managed employee development, fleet growth, profitability, customer service, and accounts receivable. Top sales representative at the Nashville Airport, largest Enterprise branch in Tennessee. Managed employee development, fleet growth, profitability, customer service, and accounts receivable. Top sales representative at the Nashville Airport, largest Enterprise branch in Tennessee.
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Event Coordinator
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Sep 2005 - May 2006
Increased study abroad fall application numbers for 2006 by 100% in comparison to the number of applicants for the fall semester in 2005 by designing the College's abroad program brochures, promotional items, in addition to newspaper, magazine, and web ads; wrote articles and press releases publicizing the programs. Increased study abroad fall application numbers for 2006 by 100% in comparison to the number of applicants for the fall semester in 2005 by designing the College's abroad program brochures, promotional items, in addition to newspaper, magazine, and web ads; wrote articles and press releases publicizing the programs.
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Education
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2002 - 2006
Marist College
Bachelor of Arts, Communications/PR -
2004 - 2005
Lorenzo di Medici, Florence Italy
Study Abroad, Communications/PR
Community
