Noman Rauf

Head Of Digital Marketing at Islam360
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Contact Information
Location
Karāchi, Sindh, Pakistan, PK
Languages
  • English -
  • Urdu -
  • Punjabi -
  • Sindhi -

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Credentials

  • Certification on Sales Force Management
    Lahore University of Management Sciences
    Aug, 2017
    - Sep, 2024
  • ADVANCE in Specialty Medicines Capabilities Program
    Novartis Singapore
    Jun, 2013
    - Sep, 2024

Experience

    • Pakistan
    • Non-profit Organizations
    • 1 - 100 Employee
    • Head Of Digital Marketing
      • Mar 2022 - Present

      Leading Digital Marketing Team of well renowned mobile application Islam360 having more than 13 million downloads worldwide.Responsible for all SEO/SEM activities along with QA, Customer support, Social Media campaigns, Google Ads management and mass marketing including Roadshows.

    • Digital Marketing Manager
      • Sep 2021 - Mar 2022

    • Pakistan
    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Director Business Development
      • Jun 2022 - Present

    • Head Of Business Development
      • Sep 2021 - Jun 2022

    • Pakistan
    • Real Estate
    • General Manager Sales & Marketing
      • Jan 2022 - Present

    • National Sales Manager
      • Mar 2021 - Sep 2021

    • Head of Trade & Business Development
      • Apr 2020 - Feb 2021

      Established Trade function including warehouse infrastructure for Distribution setup and provided consultation for New business development opportunities.Responsible for hiring, training and coaching of Distribution staff and field force personnel, budget allocation and management of Distribution operations. Established Trade function including warehouse infrastructure for Distribution setup and provided consultation for New business development opportunities.Responsible for hiring, training and coaching of Distribution staff and field force personnel, budget allocation and management of Distribution operations.

    • Switzerland
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Trade Marketing & Distribution Manager - Commercial Execution and Trade Marketing
      • Aug 2016 - Jan 2020

      Led Trade marketing & distribution management of region and drove country top line performance through effective coordination, trade promotional activities, allocation of distribution & field force resources and managing distribution operations.Working collaboratively with the Franchise Heads, Brand teams, Supply chain, BPA and Distributor team.Looking after the whole Pharma portfolio and managing country’s top line trade performance.Establish coherent distribution strategy and tactics for the country including channel management, Trade activation campaigns taking in to account competitive intelligence regarding sales & distribution practices.Working closely with local Sales force leaders to articulate the strategy for improving distribution and sales processes

    • Sales Manager - Specialty Care - Neurosciences & Retina
      • Mar 2013 - Jul 2016

      Led sales operations of region South team with the vision to motivate and develop high performing team of First Line Managers along with Sales Representatives by inspiring passion for results. Developed and coordinated territory sales plans in line with Sales objectives; developed and executed business plans and delivered required financial results for own brands and optimized effective allocation of resources to deliver required business results.Built effective and enduring customer relationships; identified and worked closely with the most significant customers in the area; where appropriate, established clinical forums, programs and alliances to support customers, prescribes, pharmacists, nursing personnel etc.Led a high-performing team; hired, trained and developed as necessary; provided coaching and feedback aligned to Novartis Leadership Standards and Sales Functional Competencies; inspired sales team to meet and exceed sales objectives.Worked effectively with Key Accounts, Key Account Managers and with field- based sales teams within Pharma to achieve business results.Served as a communication bridge from Senior Management to sales reps level.Provided inspirational leadership and coaching to direct reports; ensures that all front line leaders in the region focus on talent development, create a culture of performance, learning & development.

    • Sales Manager, Primary Care - Establish Medicine
      • Jun 2012 - Feb 2013

      Led Sales Operations of Region South Team with the vision to develop best in class field force - inspiring passion for results.Responsible for quantitative and qualitative KPIs; Budget Volume, Increase Market Share and Grow Faster then Market, New launch success etc. Contributing in development of people, organization and culture. Planning and Controlling the Sales Business Strategies.Effective Execution of Marketing Plans.Training and Development of Field Force Personnel.

    • Zonal Sales Manager, Pain Management Franchise
      • Mar 2009 - May 2012

      Ensured achievement of zonal targets by effective utilization of given resources.Planning, implementing and controlling by motivating and developing Medical Sales Representatives.

    • Medical Information Officer and Senior MIO - Neuroscience and Cardiovascular Franchises
      • Aug 2003 - Feb 2009

      - Joined Novartis as Medical Information Officer in Neuroscience Franchise. Responsible for promoting Anti-epileptic and Anti-depressant drugs.- Promoted in Jan-2006 as Senior MIO then work for Cardiovascular Franchise from July-2007 to Feb-2009. Responsible for Anti-hypertensive and Anti-cholesterol drugs.Major Responsibilities are- Present and promote assigned products to the target customer to ensure sales target achievement in the assigned territory.- Maintain and increase knowledge of products, diseases, competitors and selling skills for prescription generation.- Proactively seek out opportunities to increase customer base through sharp targeting and selection of customers.- Deliver sales presentations to customers by fully planning each call with specific objectives.- Ensure precise and timely completion of all reports, maintenance of territory records, handling queries professionally according to company's procedure.- Develop Key Opinion Leaders as Speakers to promote product through scientific activities.

    • Pakistan
    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Territory Manager
      • Jan 2002 - Jul 2003

      Started Pharmaceutical Career.Successfully launched Cefixime in a new concept of powder formulation.Having experience of selling third generation oral/injectable Antibiotics and Narcotic Analgesics. Started Pharmaceutical Career.Successfully launched Cefixime in a new concept of powder formulation.Having experience of selling third generation oral/injectable Antibiotics and Narcotic Analgesics.

Education

  • Lahore University of Management Sciences
    Certification on Sales Force Management
    2017 - 2017
  • University of Sindh
    Bachelor of Science (BSc), Chemistry
    1998 - 2001
  • Public School Hyderabad
    Higher Secondary, Pre-Medical Studies
    1996 - 1997
  • Pakistan Society for Training & Development
    Program on Shopper & Customer Marketing
    -
  • Sindh Board of Technical Education (S.B.T.E)
    One Year Diploma, Information Technology
    -

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