NOKO MOLOTO
Marketing And Public Relations Specialist at Freelance corporate PR/Marketing Communications- Claim this Profile
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Sepedi Native or bilingual proficiency
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English Professional working proficiency
Topline Score
Bio
Credentials
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Diploma
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Experience
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Freelance corporate PR/Marketing Communications
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Public Relations and Communications Services
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1 - 100 Employee
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Marketing And Public Relations Specialist
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Apr 2018 - Present
I developed business relationships with business owners, executives and/or managers in regards to companies’ online content writing, publicity management, marketing and public relations strategies. • Served as a liaison with executive management, staff, vendors and media, to meet business objectives and to increase the company's customer base (i.e. Goldrush Casinos; Pay2 payment app; International Hotel School); • Select, prioritize, edit, curate, produce and post content of all types (text, video, photo, etc.) for use on client’s Social Media platforms with the goal of maximizing traffic, engagement and growing the audience. • Led email campaigns and social media; website redesign, new features and content edits • Published in respected newspapers, websites and magazines and broadcasts in radio and television stations; • Identify and optimize long- and short-form content for online platforms and via multiple devices accessible to the target audiences; • Incorporate data-driven practices and formulate social media feedback loops for multi- purpose audience assessments. Show less
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Sepedi Music Awards
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South Africa
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Brand Manager and Public Relations Director
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Jan 2018 - Dec 2019
Drove brand recognition across multiple markets, overseeing public relations program development and execution; including leading the creative direction for the SEMAs. Advised executive leaders on thought leadership new opportunities and key relationships relative to advertising, sales, creative and editorial across print, digital and TV & radio channels. • Define sponsorship opportunities and deliverables (cash/trade/media) • Create sponsorship collateral • Manage sponsorships (administration and fulfillment) • Create and implement compelling Marketing strategies and campaigns • Create and launch exciting social media campaigns to enhance brand image • Manage and implement PR strategies • Source and manage media interviews on behalf of the CEO and Project Manager • Develop overall event timeline including utilization of SEMA staff and volunteers • Write and manage ceremony script/event flow • Secure and coordinate talent (hosts, performers) • Coordinate talent, travel and accommodations • Select and recruit presenters and other non-performing participants • Manage production of projections and other visual elements Show less
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GauTV
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South Africa
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Content Producer and Researcher
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May 2018 - Sep 2018
Develop content and manage the social media as part of the TV programming strategy of the TV show to maximize audience reach and engagement. • Carry out extensive research, gathering ideas for programme items, finding appropriate contributors along with new and archived material. • Take part in creative development sessions – coming up with original ideas and building on existing ideas. • Brief presenter(s) and contributors, record interviews in studio and on location. • Develop an understanding of audiences, and how different programmes respond to different audience needs. Show less
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SABC
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Broadcast Media Production and Distribution
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700 & Above Employee
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Radio Content Producer
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May 2015 - Apr 2018
• generating and researching ideas for programmes and pitching for commissions; • Developing content, writing material for scripts, bulletins and links; • Sourcing potential contributors and interviewees; • Selecting music appropriate to the programme, the audience and the station; • Producing pre-production briefings for presenters, technical staff and other contributors; • Managing the logistics of getting people, resources and equipment together to the right place at the right time; • Undertaking editing, interviewing and reporting duties as necessary; • Presenting programmes or managing presenters for both pre-recorded and recorded output; • Checking that copyrights are cleared and understanding media law; • Contributing to and making use of an archive of audio resources which can be re-used; • Responding to audience feedback, referring on to other departments as necessary; • Producing and making use of user-generated content Show less
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Marketing and Communications Manager (Spokesperson)
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Jan 2016 - Dec 2017
Managed and oversee public relations activities and communications including press releases, social media, company literature, editorial calendars, articles, announcements and media kits. Translate complex financial concepts into crisp, jargon-free messages that speak to target audiences. • Maintain and develop links with national and local media outlets to facilitate good communication and ensure fair and accurate coverage of Polokwane City FC games,campaigns and activities; • Maintain current contact details of relevant journalists; prepare media statements andrespond to media enquiries; • Provide advice to the management of Polokwane City FC as required, about marketingand communication strategies. • Provide advice on appropriate marketing strategies, including positioning and marketing mix elements. • Manage coordination of the event including guest list, invitations, venue, marquees, speeches, publicity etc. • Ensure that all content is grammatically correct and factually accurate and that the writing style is consistent with Polokwane City FC's editorial and social policies andbest practices. • Edit copy and write posts in a fast-paced, always on-the-GO environment. Show less
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Parliament of the Republic of South Africa
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South Africa
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Legislative Offices
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700 & Above Employee
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Media And Communications Manager
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Jul 2011 - Mar 2015
Developed and executed public relations campaigns that integrated with clients’ marketing strategies. Write press releases and stories, pitched ideas to media and compiled research and reports. Arranged interviews, speaking engagements and other media opportunities. • Write/ edit and proofread formal and informal employee communications and reports while partnering with representatives from various internal units as subject matter experts. Support COPE Parliamentary Office political goals through communication initiatives. • Produce and implement change management communications through creation of re-alignment and transition strategies. • Provide design and editorial support to communications team on presentations and communications materials geared towards campaigns, social media as well as internal audience. • Arrange divisional events while managing various processes from conception to deliverance (e.g. receptions, organisational meetings, rallies). • Develop departmental communications plans and strategic initiatives to support targeted employee engagement. • Monitor and manage the design graphics for brochures, posters, presentations, print and websites. • Planning, developing and implementing PR strategies; liaising with colleagues and key spokespeople. Show less
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Capricorn Fm
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Entertainment
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1 - 100 Employee
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Radio Journalist
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Oct 2007 - Jun 2011
• Provided in-depth, often exclusive coverage of dozens of industry issues. • Interpreted and reported on government reports, and interviewed industry lobbyists and officials • Sustained competitive coverage on several additional news beats, while contributing daily news and trend items to the radio website. • Developed strong and reliable contacts with businesses, government and ordinary people in communities • Contacted and developed news sources, wrote news stories, attended press conferences, and interviewed officials and executives from different industries. Show less
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Northern Media Group
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United States
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Media Production
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1 - 100 Employee
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News Reporter
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Mar 2005 - Dec 2010
• Investigate and pitch new story ideas. • Accept and investigate story assignments. • Line up and perform interviews. • Cover newsworthy events. • Develop relationships. • Update stories as they unfold and new information becomes available. • Investigate and pitch new story ideas. • Accept and investigate story assignments. • Line up and perform interviews. • Cover newsworthy events. • Develop relationships. • Update stories as they unfold and new information becomes available.
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Daily Sun
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Advertising Services
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100 - 200 Employee
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News Reporter
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Jan 2006 - Dec 2008
• Identifying newsworthy events and developments in their region of operation. • Conducting research and writing stories on topics prior to publishing. • Attending and reporting on events that are of interest to the public. • Interviewing eye-witnesses, authorities, and people of interest in news stories. • Identifying newsworthy events and developments in their region of operation. • Conducting research and writing stories on topics prior to publishing. • Attending and reporting on events that are of interest to the public. • Interviewing eye-witnesses, authorities, and people of interest in news stories.
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Freelance Student Journalist
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2006 - 2007
• Research and write news articles and features for a wide variety of periodicals, including news, politics and entertainment publications. • ensuring work is well written, accurate and submitted to deadline; • Research and write news articles and features for a wide variety of periodicals, including news, politics and entertainment publications. • ensuring work is well written, accurate and submitted to deadline;
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Education
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2004 - 2008
Tshwane University of Technology
Higher National Diploma, Journalism
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