Noha Massoud
Marketing Project Manager at ONEPOINTSIX Creative- Claim this Profile
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Arabic (Native S&W) -
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English (Native S&W) -
Topline Score
Bio
Experience
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ONEPOINTSIX Creative
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United Arab Emirates
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Design Services
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1 - 100 Employee
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Marketing Project Manager
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Jul 2020 - Present
- Conducting stakeholder workshops to identify needs/challenges - Aligning business needs with consumer/user needs to provide solutions- Identifying market gaps, trends and behaviors to spot insights about consumers- Mapping consumer personas to better understand how to solve consumers’ problems - Drawing out consumer/user journeys to reach them more effectively across different touch points - Conducting research through interviews, surveys and desk research to test out concepts & ideas- Developing creative concepts and strategies based on business objectives and the spotted insights
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Edelman DABO
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United Arab Emirates
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Account Executive
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May 2016 - Dec 2018
Account Planning PR StrategyClient ServicesMedia Specialist Content Writing New Business/Business Development Account Planning PR StrategyClient ServicesMedia Specialist Content Writing New Business/Business Development
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Unilever
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United Kingdom
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Manufacturing
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700 & Above Employee
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Employer Branding Trainee
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Feb 2015 - Jun 2015
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Young & Rubicam
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United States
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Advertising Services
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700 & Above Employee
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Trainee/Account Executive Intern
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Mar 2014 - May 2014
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Education
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American University in Dubai
Bachelor's Degree, Integrated Marketing Commuications -
Universal American School in Dubai
International Baccalaureate